Unstrictly Business podcast

How to Balance Investing Time, Energy, and Capital Into Your Business with Steph Hon of Cadence

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Welcome to Unstrictly Business, a podcast all about work-life balance, combating burnout, and cultivating success inside and outside the office. We do this by sharing behind-the-scenes interviews with successful business owners as well as other resources for busy business people. I'm your host, Calli! I'm the Founder of “Do Well Dept,” an inclusive online community that helps passionate work-from-home entrepreneurs & remote businesses achieve overall wellbeing for themselves, their employees, and their business. 


When Steph Hon started Cadence, it was born out of her own need for more sustainable and better designed travel containers. Steph’s specific story began on one of her climbing trips, where she not only struggled to fit her curated skincare routine into those little plastic travel containers we all know (and likely dislike), but also struggled to fit the poorly designed, disposable containers into a lifestyle where she valued things like sustainability, individuality, and top-notch design. 


Eventually, Steph and her team went on to test over 200 prototypes before making the first magnetic and refillable travel container that is completely made from recycled ocean bound plastic. The only thing was there wasn’t yet a market for the reusable travel containers she envisioned. Despite this, in a world with brands like Hydro Flask and Pyrex, we’ve made it known that there is a market for reusable, eco-conscious containers and Steph had a hunch there could be a market for Cadence. 


And as it turned out, there were a lot of people who were sick of the plastic travel containers from their local drugstore and were looking for a solution they could love for life. Cadence ended up reaching profitability less than a year into business, and since their launch just two years ago has been featured in numerous publications like Forbes and the NYT, and sold to customers around the globe. Steph shares so much goodness in this episode from her career change to what it takes to be a founder on a day-to-day business, how she was able to raise over $400k from 100% angel investors, and so much more!


In this episode, you'll discover...



  • What Steph learned from her parents + a career in video production editing
  • How Steph turned a simple, yet relatable frustration into a business
  • Tips for getting investors for your own business
  • How to grow a team you can really depend on
  • Where Steph invests her time and energy on a day-to-day basis



Thanks for listening to this week's episode of Unstrictly Business! If you want to learn more about how you can create a successful business of your own. Visit our website dowelldept.com. 


Resources and links:


Calli's Instagram: @callizar

Do Well Dept Instagram: @dowelldept

Do Well Dept Website: dowelldept.com


Cadence website: keepyourcadence.com

Cadence Instagram:

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