183 Do people want to work for you? A 101 on company culture

This week, Hannah and Morgan dig into some of the most debated questions about websites—from posting prices to using testimonials to navigating team titles and specialties.Tune in for hot takes and practical insights. Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Stay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Hannah and Morgan dive into the surprisingly vital—and often overlooked—topic of company culture. Whether you’re running a solo practice or leading a growing team, they unpack just how much your company’s vibe and values shape the day-to-day experience for everyone involved. They examine the balancing act between financial compensation, meaningful benefits, and fostering connection, especially when your team is virtual or spread out. Reflecting on the nuances of leadership, generational values in the workplace, growth opportunities, and how business decisions (from compensation to communication) all affect the way everyone feels showing up to work.Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Books mentioned: The Summer of Broken Rules by K.L. WaltherThe Summer I Turned Pretty series (the original trilogy is by Jenny Han)Onyx Storm (referred to as the third book in the Empyrean series)The Eating Expedition Spain Trip Waitlist LINKStay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Hannah sits down with Lindsay, a group practice owner and entrepreneur, to unpack the process of buying her first commercial office space. They dig into the real numbers behind the purchase, how Lindsay and her partner planned for risk, and what it takes to transform an empty property into a thriving hub for multiple businesses. From crunching mortgage costs to renovating under pressure, Lindsay shares the unfiltered story of what it’s really like to go from renter to owner. Whether you’re considering investing in property for your practice, or you’re just curious about the pros and cons of ownership versus renting, this episode delivers both inspiration and practical takeaways.Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Where to Find Lindsay:WebsiteInstagram Stay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Hannah and Morgan are digging into the challenges and mindset shifts that come with hiring an assistant or practice manager. From knowing when it’s time to delegate, to deciding between project-based support vs. a long-term team member, we’re breaking down what it looks like to get out of the weeds so you can focus on the bigger vision for your business. They are sharing our perspectives on how AI fits into this conversation—what makes sense to automate and what still needs a human touch. If you’ve ever found yourself saying, “But I can do this myself” or “It’s faster if I just do it,” this episode is for you.Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Stay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Morgan sits down with Staci Belcher, a registered dietitian and owner of Nutrition Made Well, to explore the power of LinkedIn as both a marketing tool and a space for genuine professional connection. You'll hear why Staci chose LinkedIn over other platforms, how she structures her content to keep things sustainable and authentic, and what she's learned about building an engaged professional community—without getting caught up in follower counts or viral posts. Plus, Staci offers a behind-the-scenes look at her content creation workflow and reveals what’s actually moved the needle in growing her network and reputation as a specialist in the eating disorder space.Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Where to find Staci:Nutrition Well Made WebsiteSubstackLinkedInStay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Hannah and Morgan are tackling the classic business question: "Do you need to spend money to make money in your business?". They dig deep into what it really takes to build, grow, and sustain a values-driven business as a clinician entrepreneur. You’ll hear honest perspectives on the pressure behind the phrase "spend money to make money," why this mindset isn’t always helpful, and how it translates within the weight-inclusive business space. Whether you’re just starting out or entering a growth phase, this episode will help you reflect on where—and when—it makes sense to invest in your business, and how to do it with intention.Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Stay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Hannah and Morgan get real about one of the biggest challenges entrepreneurs face: cash flow. They chat all things cash flow—what it actually means, why it matters so much for business owners, and how to manage it effectively. Whether you’re in solo practice or running a group, you’ll get actionable strategies to keep your business healthy, including building an emergency fund, planning for taxes, and setting up systems that work for you. Tune in for candid conversations, real-life examples, and the kind of business talk that’s both smart and supportive!Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Stay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Hannah and Morgan dive deep into the messy, honest process of changing your mind as a business owner. After Morgan’s journey with changing directions last year, it’s Hannah’s turn to sit in the hot seat and discuss her recent decision to change course with a major business project. They chat candidly about the reality of letting go of ideas and why allowing yourself to pivot can ultimately lead to more sustainable growth. Hannah shares her behind-the-scenes thought process, the importance of listening to your gut *and* your data, and how seeking mentorship (and even a few existential ruminations!) helped her find clarity. Whether you’re wrestling with a big decision in your own business or just want to feel less alone on the entrepreneurial rollercoaster, this episode will leave you feeling validated and inspired to embrace the twists and turns.Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Stay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Hannah and Morgan sit down for a raw and honest conversation about Morgan’s money story. From quitting her full-time job to navigating an 80% pay cut, using credit cards to fund her entrepreneurship journey, and slowly rebuilding her financial stability as an entrepreneur. Morgan opens up about the reality of leaving a salaried role to pursue her design studio full-time, the optimism that carried her, and some of her hardest seasons. She shares what helped her stay afloat, how she eventually turned things around, and the money lessons she’s holding onto now that her business is thriving. If you’ve ever felt behind in your finances, struggled with comparison, or wondered if you’re doing it wrong, this episode is your reminder that you’re not alone—and that money stories are rarely linear.Be sure to subscribe, share with a friend, and leave us a review to help people find our work!Stay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado

On this week’s episode, Morgan is flying solo breaking down how to connect with your ideal client through intentional, authentic brand messaging. From understanding your audience’s lived experiences to using their own words in your content, she walks you through how to create messaging that feels both authentic to you and deeply resonant for them. If you’ve ever struggled to translate your values and niche into clear language—on your website, in your IG bio, or even in your intake paperwork—this conversation is for you.Be sure to subscribe, share with a friend, and leave us a review to help people find our work!This podcast is brought to you by our sponsors:EDRD Pro (Eating Disorder Registered Dietitians and Professionals)Whether you want to develop strong skills in the foundations of treating eating disorders OR build your knowledge beyond the basics to reach a more advanced level of practice - you have got to explore all of what EDRD Pro has to offer. Since 2017, EDRD Pro has been the largest and fastest-growing platform offering online training and CEUs for eating disorder professionals via webinars and courses.Since the very beginning, EDRD Pro has been on the progressive end of the field with their commitment to weight inclusive care. You can join the membership for just $1 for a 30-day trial and get immediate access to the the largest webinar library available anywhere, along with two new CE webinars every month. Monthly webinars bring amazing new speakers covering a broad range of topics that dietitians need. In addition to membership benefits, they are always adding to the collection of deep dive courses - and the best part is that EDRD Pro members always get $100 off any course.Offer for WII Listeners: Use code MPW35 for $35 off the new Meal Planning in Eating Disorder Treatment course through July 30th.Stay Connected with Weight Inclusive InnovatorsSign up for our newsletter for pep talks, business round-ups, resources, and things we’ve been loving during the week.Email us with questions or show topics at [email protected] to Find Morgan Sinclair:Morgan Sinclair DesignsThe Eating ExpeditionWhere to Find Hannah Turnbull:Values Driven GroupNourishED Colorado