360: Mirror Mirror On the Wall I Am My Message After All

If you've been wondering how to grow your email list in a way that feels authentic and effortless, you're going to love this conversation with my Inner Circle client, Daniel Trelenberg. Not only is Daniel a full-time artist with a passion for community and collaboration, but he’s also found clever ways to turn casual art events into a list-building goldmine. We talked about the art of following up, getting strategic with live events, and how to plant the seeds for real connections with collectors.   In this episode, you’ll discover: Discover how Daniel uses the Partiful app to collect email addresses at gallery events Learn how following up after shows or studio visits can turn interest into sales Find out the key questions to ask when collaborating with organizations or other creatives For full show notes, go to schulmanart.com/361   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!  

Ever feel like your message doesn’t match the magic of your art? You’re not alone. From digital artists to abstract painters, many creatives unknowingly hide behind vague bios, outdated websites, or generic language that doesn’t reflect their true voice. In this episode, I break down the four levels of messaging awareness so you can finally uncover the words that resonate with your collectors and with yourself. Your message isn’t just what you say, it’s how clearly you see yourself.   In this episode, you’ll discover: Discover the four levels of awareness artists go through in their messaging journey Understand how emotional resonance helps collectors connect, even without seeing art in person Learn how to craft a message that reflects your true artistic identity   For full show notes, go to schulmanart.com/360   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

If you've ever struggled to put your passion for art into words that resonate with your collectors, you’ll love today’s conversation with Paula Christen. Paula shares her journey of transforming not just how she talks about her art, but how she connects with her audience and drives sales. We’ll unpack the simple changes she made that had a huge impact on her business — and how you can do the same.   In this episode, you’ll discover: Discover how to craft an About page that connects with collectors on an emotional level Learn why offering shorter, more focused art classes can attract more students Explore how consistent messaging across your website and emails can drive more sales For full show notes, go to schulmanart.com/359   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!  

If you've ever struggled to explain what makes your art or creative work different, you're not alone. Rich Brooks walks us through a simple but powerful framework to help you define and share what sets you apart, without sounding salesy or forced. This isn't about changing who you are. It's about getting clear on how to talk about it so your audience actually listens.   In this episode, you’ll discover: Learn the 4 F words that can help you get clear on what makes your art or business stand out Understand how to position your work so people instantly know what you're about Discover how niching down can make you more memorable and easier to market   For full show notes, go to schulmanart.com/358   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!  

Thinking about growing on Patreon but not sure where to start or if you're ready? I sat down with artist and content creator Aramis Hamer to talk about what makes Patreon different from selling art or running a shop, and why it’s such a heart-centered platform for creatives. She shares the moment she decided to take it seriously and what more artists should know about building a loyal community. If you’ve been curious about using Patreon to support your art, this episode is your nudge to stop overthinking and just start.   In this episode, you’ll discover: Discover how to grow a thriving Patreon even with a small audience Explore what perks and content actually work (and which ones to drop) Learn the difference between customers and patrons—and why it matters For full show notes, go to schulmanart.com/357   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!  

What if you had a daily ritual that not only set the tone for your week but also amplified your creative energy and business clarity? That’s exactly why I’ve built the Artpreneur Daily Altar, my custom GPT designed to help you reflect, plan, and activate your creative flow every single day. I’m sharing how this tool came to life and how it’s transforming the way I approach my art business. My friend, Jennifer Urezzio, has been using it too, and she’s here to share her experience. Together, we explore how the Artpreneur Daily Altar can become a sacred space for inspiration, soul-aligned action, and strategic clarity.   In this episode, you’ll discover: Discover how the Artpreneur Daily Altar can serve as your daily reflection and activation tool Learn how rituals and intuitive prompts can amplify your productivity and mindset Create a sacred daily practice that grounds you while propelling your art journey forward.   For full show notes, go to schulmanart.com/356   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

This is more than just a change in strategy; it's a transformation. A sacred pivot towards sorcery over strategy, intuition over hustle. It's about reconnecting with your soul as you build your art business, weaving magic into every step, and embracing that sacred energy that only you can bring. This isn’t about abandoning strategy; it’s about infusing it with spirit, with soul, with sorcery. If you've been feeling burnt out by the metrics, I’m inviting you to join me in this new journey.    In this episode, you’ll discover: Explore the power of intuition and sacred timing in decision-making Learn how to reconnect with your creative soul for authentic growth Discover how to weave sorcery into your art business for deeper connection and impact.   For full show notes, go to schulmanart.com/355   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

What does it really take to build a 7-figure product-based brand without burning out or selling out? Charis Jones of Sassy Jones is bringing the sparkle and the strategy. From humble beginnings hosting parties in her kitchen to running one of the fastest-growing businesses in the country, Charis shares the mindset shifts, marketing tactics, and lessons that helped her scale. If you've ever wondered how to show up online with both purpose and profit, you're going to love this.   In this episode, you’ll discover: Explore the importance of staying consistent and evolving with your audience Learn how Facebook ads helped her scale her business without relying solely on organic reach Discover how Charis turned home jewelry parties into a powerful livestream strategy For full show notes, go to schulmanart.com/354   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!

Ever find yourself constantly working but wondering why the sales aren’t happening? Maybe you're stalling until everything’s “just right,” or worried that following up with collectors is annoying. In this episode, I’m calling out five sneaky mistakes that hold artists back—and what to do instead. These are lessons I’ve had to learn the hard way (yes, I really did jump off a bridge because everyone else was doing it). So grab your coffee, and let’s flip the script on your marketing mindset.   In this episode, you’ll discover: Learn how to stop mistaking busywork for real progress Understand why clarity comes from consistency, not over-explaining Discover why perfectionism stalls momentum   For full show notes, go to schulmanart.com/353   📚ARTPRENEUR 📘 Grab your copy of Artpreneur plus exclusive bonus package at ArtpreneurBook.com 🤩 Start reading Chapter 1 “Choose to Believe” absolutely FREE at SchulmanArt.com/BELIEVE 📲 I'd love to chat with you on Instagram: http://instagram.com/schulmanart   🎤NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast    BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories!