This podcast was recorded 2 weeks prior to the release date. Sophie & Laura will be updating their stance on Kanye West in the next episode. Which will be recorded on Monday 5th December and released in Mid December.
This weeks podcast is slightly different with Laura and Sophie discussing the latest issues surrounding the World Cup, along with the social media appeal by Birmingham legend, Joe Lycett!
But the girls still keep to their fashion routes by discussing the latest employee considerations by River Island. CEO Will Kernan informed staff across stores and HQ that support packages will be made available to help them during the cost-of-living crisis!
This weeks like to know is all about Zalando's Adaptive Fashion collections which are embracing the disabled community. As part of their commitment to inclusive fashion, Zalando launches its first adaptive collection across private labels: Zign, Pier One, Anna Field, Yourturn and Even&Odd in 25 markets. With A dedicated landing page and accompanying marketing campaign aim to help customers discover and shop adaptive fashion on Zalando, alongside further improvements in customer experience planned over the next few months, watch this space!
Let us know your thoughts by getting in touch via our Instagram page @fashademix
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Sophie Hillier is a Senior Lecturer in Marketing specialising in Fashion and Public Relations as well as an assistant course director in Business Management and Marketing. She has previously taught on the fashion business and promotions course for 7 years after running her own PR agency in London. Sophie is currently studying for her PHD researching crisis management in fashion retail.
Laura Carter, now a Senior Lecturer in Fashion Marketing, has previously taught on the same Fashion Business course for the past 4 years with previous experience running large scale customer facing campaigns in the retail sector with editorial and advertorial work featured in Elle, Grazia, Vogue and so on. Laura's future focus is on ethical marketing and sustainability.
Both Sophie and Laura have a wide breadth of industry experience as well as the research and contacts that give them their edge of expertise. Commentary from both of them has been captured on ITV news, I newspaper, Birmingham Mail, Drapers. Retail Gazette and local and national radio stations.
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The Fashademix Podcast is a Brum Radio Podcast. For more Brum Radio podcasts visit www.brumradio.com/podcasts
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