Are seasonal scents over? According to the culture (and the media that informs the culture) ... probably, yes. Now that perfume trends run more on a fast fashion current, more frequently birthed by immaculate consumption and tied to some Pinterest aesthetic group devoid of context, fragrance may be freed from another one of its strongest categories (other than gender). So, how will we navigate fragrance if not through seasons, genders, and micro-trends? Time will tell!
[What we smell like today: Amouage Love Delight, Byredo Animalique]
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