S2 E6 - Creating & Pitching A Company That Aligns With Your Core Values with Sofiya Stasiv

Charlette Plinneke, a master in functional medicine, shares her journey to learning the truth about our bodies and how we can make subtle changes overtime to create big results. Starting her curiosity in this career as a biology teacher, to most recently graduating with her Masters in functional medicine, Charlette has been impressed by her findings over a series of years leading her to becoming the entrepreneur she is today. From her own personal health experiences, Beta testing for major health companies (such as 'Levels', 'Oura', & ‘Function Health’), and being inspired by others health journeys, Charlette is a wealth of knowledge when it comes to feeling younger than we are and optimizing our overall wellness. Some of our favorite topics from today's episode:1. The anti-inflammatory diet she developed for herself that has helped not only herself, but many others.2. Debunking the false reality we’ve all come to believe about our bodies and if it is ever too late to begin on a function medicine journey.3. What truly began her healing process and what things held her back from healing before.4. What it was like being a beta tester for the company Levels and Oura, and what both of these companies have done for hers and others health journeys and how this helped her learn more about her biological age.5. The differences we should be aware of when it’s best to see a functional medicine specialist versus a conventional doctor.6. How our limiting beliefs & trauma play a role in our bodies healing process.7. The vagus nerve, how it connects to the rest of our body, and the ways we can “tone” this nerve.8. How we should view the feeling that we have no control over our genetics and what is available to us to heal in other ways.Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! If you enjoyed this episode, don't forget to comment with your favorite takeaway and what you loved most. To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.Interested in becoming a sponsor of the podcast? Send us an email or DM of why you think your company would be a great fit for our listeners. We can't wait to hear from you!

Today is special because we have one of my dear friends, Taylor Campbell joining me and I had to have her on because literally every time she and I catch up, whether its lunch/dinner, drinks, or texting, I always feel like I leave the conversation with my cup fuller than before. So I asked her to come on today so that all of you guys can get a front seat into one of our deep and extremely fulfilling soul chats. In this episode we discuss a few important topics such as;1. Neuroscience & human design2. Greif and the capacity to allow yourself to feel feelings3. Different forms of therapy we have both tried4. Learning how to find your callings and what "it" is that you're supposed to do in life5. Astrology & speaking to past lives6. And the most exciting of all, Taylor's newest travel career adventure with Horizon Chasers!Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! If you enjoyed this episode, don't forget to comment with your favorite takeaway and what you loved most. To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.Interested in becoming a sponsor of the podcast? Send us an email or DM of why you think your company would be a great fit for our listeners. We can't wait to hear from you!

Today we have Roots Marketing agency founders, Jenna Kyme and Rachel Pienias, giving us some fresh takes on their entrepreneurial experiences and sharing how what once felt to them as something too good to be true, has turned into a successful NY based agency. From dancing & cheering together in college, to now building a report with over 40 businesses in the brand development and marketing spaces, these women are setting a standard for the next generation of brands looking to disrupt the digital marketing space. Topics from today's episode:1. Challenges being young entrepreneurs and people or clients not taking you seriously or paying you for your services.2. Common misconceptions about their job or industry and the realities of those misconceptions.3. Being selective with the clients they take on without niching and what requirements those clients need to have in order to be a Roots account. 4. Scaling a business and bringing employees onto your team.5. The importance of mentorship and it's role in business growth.6. Relationships working with a best friend and the conversations that were had prior to getting started.7. The deciding factors to taking a leap to start the agency and what they believe others in a similar boat can learn from what they had to go through when starting the business.8. The platforms they have found to be the most interesting to work with and the coolest tricks they’ve learned when using them.Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! If you enjoyed this episode, don't forget to comment with your favorite takeaway and what you loved most. To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.Interested in becoming a sponsor of the podcast? Send us an email or DM of why you think your company would be a great fit for our listeners. We can't wait to hear from you!

Today we are talking about the hospitality industry since it has always meant a lot to me from the design, to the atmosphere, to the service, the people, and so much more. And I can always tell the difference between good and bad hospitality, and let me tell you todays guest knows how to impress! Today we have PJ Busalacchi with us, part of the Busalacchi family restaurant empire here in San Diego. From working from the ground up in the industry, thinking he would end up on an entirely different career path, rebranding the family restaurants and now branching out with his own premade espresso martini cocktails, PJ is here to share the challenges and rewards of what it takes to build a successful business in the hospitality world. Topics in today's episode:1. How PJ's family overcame challenges when working together & how he's found it’s challenged himself as an individual being that he's worked together to build this successful restaurant empire in San Diego.2. PJ's best advice for those individuals who expect success immediately?3. What the rebranding process looked like not only for his restaurants, but for it's clientele & how it changed the trajectory of business today.4. The process from idea to completion for his new premade cocktail & what some of the peaks and pits of doing something like this were since he had never done something like it before.5. What he feels is missing in the hospitality industry today that he can see changing in the future/years to come.6. His key elements to a successful experience when someone visits any of his restaurants.Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! If you enjoyed this episode, don't forget to comment with your favorite takeaway and what you loved most. To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.Interested in becoming a sponsor of the podcast? Send us an email or DM of why you think your company would be a great fit for our listeners. We can't wait to hear from you!

DISCLAIMER: This conversation may be triggering for some as we discuss the topics around grief and how it has looked for both host, Cameron, & the guest, Amber Jeffrey.Today we are talking about the topic of grief with our very own Amber Jeffery, host of the podcast the Grief Gang. I wanted to have Amber join us because grief is one of the few universal experiences. It is impossible to live and never grieve and it makes the taboo around grief both confounding and tragic. So in a time where people need to be seen, heard, and supported, and too often feel alone, we wanted to open up a space to share some of our experiences with you and in Ambers words "make you feel part of a gang you never asked to be part of".Topics covered in today's episode:Whether time really is a "healer" through Amber's perspectiveHow Amber has talked through debilitating grief with people in her community when they have been shown the awful the world can offer so they don’t feel so alone.The 5 stages of grief and Amber's thoughts on whether they are even applicable for most people.Crying and if there are do's, don'ts, and timelines involved when feeling your emotions or not while grieving.The biggest challenge when Amber was grieving the loss of her mom and what tools she used to overcome it.What Amber never expected to learn about herself in the grief she's experienced that she believes could give others some light in the darkness they could be experiencing.How Amber has witnessed the community of grief gang feed life into those you are struggling.For those struggling or looking to be part of Amber's community, please find her at https://www.thegriefgang.com/.Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! If you enjoyed this episode, don't forget to comment with your favorite takeaway and what you loved most. To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.Interested in becoming a sponsor of the podcast? Send us an email or DM of why you think your company would be a great fit for our listeners. We can't wait to hear from you!

Kicking off this season looking through the lens of NFL sports broadcaster for the Chargers, Hayley Elwood. Previous host of the NFL Draft & Super Bowl, Hayley is here to share her story with us on what life has looked like for her on and off camera over the years. From starting her younger years in the world of competitive dance to getting the praise she does for her work on the field interviewing now, Hayley has an abundance of information to share when it comes to public speaking, relationships, personalities, her day to day on and off the field, & all about the female broadcasters who paved the way for her and many other women today. Topics Include:-Dance and how she applied what she learned in her younger years and applied it to her career today.-Relationships and opportunities, and how the 2 work together to bring you an abundance of each.-Changes within teams and staff and how it affects her in her role.-How to spice up her interview questions when she interviews some individuals multiple times.-How the women before her helped shape the trajectory of her career.-Making each interview feel unique and special to the person she is talking to.-The differences between speaking on and off camera, and what kind of "vert" (intro or extro) she believes she is.-And why being nervous doesn't make you a bad public speaker, maybe even the opposite.Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! If you enjoyed this episode, don't forget to comment with your favorite takeaway and what you loved most. To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.Interested in becoming a sponsor of the podcast? Send us an email or DM of why you think your company would be a great fit for our listeners. We can't wait to hear from you!

Joining the podcast today is someone Cameron highly looks up to in the health and wellness industry. Her very own massage therapist, Tommy Hammond, is discussing far more than a relaxing spa day. As wonderful and beneficial as it is to treat yourself and find ways of relieving stress, Tommy is someone who takes a session with you to help find you solutions to better your life and manipulate your tissue so your body can function at its optimal level. With a background in sports therapy, a specialty in physical manipulation, and commitment to continue to evolve his understandings and discover more about both the male and female anatomy, he has now created a fully packed lineup of clients due to his knowledge on such disregarded topics and his ability to share these discoveries with other individuals. In today's episode, Tommy covers the following topics:1. What it looks like to unlearn and relearn different perspectives on the body.2. Why he believes scientists and leaders in the industry are leaning into a more holistic approach.3. The Shoe Analogy - how overall simple solutions have been overlooked and what bigger issues they can cause4. Tommy's discoveries, one in particular being with the female body. We discuss visceral manipulation and what it is, why many people women have never heard of this, and what benefits it can provide for our bodies.5. How trauma and stress affect our bodies and if it is true that we can hold onto some of this in the soaz muscle which could then affect the viscera.6. What kind of inventory can & should we be taking when an injury happens so that we don’t rely too much on other muscles or areas of the body to make up for the lack of another.7. The new culture mentality of we’ll hustle until we’re dead. Why there is a problem with this way of thinking and the non immediate effects that take place when making this a daily habit.8. & Why he thinks society still hasn’t recognized people without a “significant title” next to their name as notable?Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! If you enjoyed this episode, don't forget to comment with your favorite takeaway and what you loved most. To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.

In this week's episode, we are going to be talking through the buzzy topic of breathwork and cold plunging with certified coach Tim Lozinik. From his early career moments as a hockey player and 15 years as a firefighter, he quickly found that illnesses had creeped up on him and had fully affected his lifestyle and wellbeing. With a goal of mind body alignment at the forefront of his mind, Tim has now found himself living a life of euphoria and has been able to bring other people the same feeling through the power of breathwork and cold plunge coaching.In this episode Tim will be discussing topics & answering the questions around:1. How to breathe correctly and it's importance.2. The benefits of breathwork and cold plunging.3. Why alternative ways of healing, such as breathwork and cold plunging, have had so many positive effects on individuals with rare diseases and autoimmune disorders.4. What happens to our bodies before, during, and after doing a cold plunge.5. Things to be mindful of when doing breathwork and cold plunges for the first time, alone or in a class.6. Who breathwork practices and cold plunges are for / are not for.Today’s episode is brought to you by Kiaura Eyewear. Inspired by the clean lines and precise detail we find in some of the most famous architecture we see today, Kiaura brings vintage luxury to a whole new level. Made from shatterproof polarized lenses, resilient acetate frames, and 100% biodegradable materials this eyewear is something we like to consider sustainably luxurious. For 20% off your order, go to kiauraeyewear.com and use code BTB20 at checkout to  see life through a new lens.Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.

On today's episode, we have career mindset coach, Hanna Carroll, helping us transform your entrepreneurial self doubt & fear into clarity and confidence! Hanna is a ball of sunshine if I were to describe her myself, but others may know her for her ability to bring individuals solutions for their business through her health driven and well rounded approach and outlooks on life.We are covering topics on getting thrown into entrepreneurship, feeling fearful of financial instabilities, escaping imposter syndrome, leaning into business coaching and the advice they can provide you, as well as the neuroscience behind trauma and how they show up and affect us in our aligned careers.Hanna is offering all Beyond The Basics listeners a special BONUS/FREEBIE. By clicking the link below you can access her specialized training on eliminating self doubt & regaining your confidence. Approx. 30 minutes. https://hanna-carroll.mykajabi.com/positiveprooflistToday’s episode is brought to you by Kiaura Eyewear. Inspired by the clean lines and precise detail we find in some of the most famous architecture we see today, Kiaura brings vintage luxury to a whole new level. Made from shatterproof polarized lenses, resilient acetate frames, and 100% biodegradable materials this eyewear is something we like to consider sustainably luxurious. For 20% off your order, go to kiauraeyewear.com and use code BTB20 at checkout to  see life through a new lens.Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.

Are you ready to unpack some tough realities when starting a business, pitching to companies, leading retreats.....OH and the affects our health care system has on our lifestyles? Well in today's episode, Sofiya Stasiv is peeling back her own layers and sharing her story when starting her business to help better other people's life.From the background and perspective of a nurse, Sofiya quickly saw the reality behind Western Medicine and how it did not match up with her core values. What she did find, was a new opportunity to holistically guide other risk takers by providing them with adventures and teaching them how to cultivate a liberating lifestyle.We cover the following topics:-Biggest realizations and struggles with Western Medicine after switching to a more holistic position.-Health insurance and the role it plays on our society.-Breaking societal "convenient" habits.-How her core values shaped her business and ultimately brought success.-Pitching to companies that align strongly with your core values.-Leading a retreat and taking a leap of faith with something you've never done before.Today’s episode is brought to you by Kiaura Eyewear. Inspired by the clean lines and precise detail we find in some of the most famous architecture we see today, Kiaura brings vintage luxury to a whole new level. Made from shatterproof polarized lenses, resilient acetate frames, and 100% biodegradable materials this eyewear is something we like to consider sustainably luxurious. For 20% off your order, go to kiauraeyewear.com and use code BTB20 at checkout to  see life through a new lens.Please support Beyond The Basics by following & rating the podcast wherever you choose to listen and following @_beyondthebasics on Instagram to stay up to date with upcoming episodes! To apply or refer someone to be a future guest on the podcast, visit my website https://www.studioderive.com/contact.