Storage Meetup #54 | Recorded 11-14-25

Join the weekly meetup where the self storage industry connects. Every Friday, owners, managers, and vendors in the self storage industry turn on their cameras, share ideas, and learn from one another. It's a space for real conversations, live demos, and community discussions that help you get more rentals, improve operations, and stay ahead of the curve.  Schedule 11:30 AM ET – Pre-Show Hangout (network informally before we start) 12:00-1:00 ET – Main Session (Show & Tell, discussions, and live takeaways) 📅 Recorded on November 14, 2025 🎙 Hosted by Jim Ross, Storage Meetup 🔗 Join future Storage Meetups live: https://storagemeetup.com

This replay from the October 31, 2025 Storage Meetup captures a free-flowing discussion among owners, managers, and vendors across the industry.  These unscripted sessions are where the best ideas often surface. Real stories, real challenges, and real solutions from people who live and breathe self storage every day. Hosted live by Jim Ross, Storage Meetup is where the industry comes together each week to connect, share, and improve. Watch the replay, jump into the comments, and be part of the conversation shaping the future of self storage. Join the community and register for upcoming sessions at www.StorageMeetup.com

The Storage Meetup is where self storage owners, managers, and vendors come together every week to learn, share, and grow. Hosted by Jim Ross of 3 Mile Storage Management, each episode features real conversations about self storage marketing, operations, automation, and AI — all focused on helping you improve your storage business and stay ahead of industry trends. 🔗 Join live sessions and access recordings at StorageMeetup.com 🎙 Presented by The Self Storage Show — the podcast that helps you dominate your 3-mile market.

Truth: If potential renters aren't answering your calls or emails, it's because your follow-up process is broken. Most storage owners assume a lead that doesn't rent right away wasn't serious—but the real issue is lack of follow-up. People get busy. They compare options. And the facility that stays in front of them wins the rental. In this episode of 3 Minutes with 3 Mile, Jim shares how to fix your follow-up process so leads stop ghosting you—and start converting. Want my Self Storage Follow-Up Script to start converting more leads today? Email [email protected] with the subject line "Send Me the Follow-Up Script", and I'll send it to you for free. 📞 Book a free consultation: https://www.3milestorage.com

Truth: AI isn't coming—it's already here. And the storage owners who embrace it will have the advantage. The biggest operators are already using AI for call handling, follow-ups, pricing, and customer support. If you're still doing things manually, you're falling behind. In this episode of 3 Minutes with 3 Mile, Jim shares how AI is transforming self storage—and how you can start using it today to make more money and work less. Want my Self Storage AI Starter Guide to see exactly how AI can improve your business? Email [email protected] with the subject line "Send Me the AI Guide", and I'll send it to you for free. 📞 Book a free consultation: https://www.3milestorage.com

Truth: If your storage business doesn't run on systems, it runs on guesswork—and that's costing you time and money. Many owners rely on memory and manual effort to keep things moving. But without clear, repeatable systems, things fall through the cracks—calls go unanswered, fees don't get applied, and revenue stays inconsistent. In this episode of 3 Minutes with 3 Mile, Jim breaks down how to stop winging it and start running a storage business that's built to scale. Want my Self Storage Operations Playbook to help systematize your business? Email [email protected] with the subject line "Send Me the Operations Playbook", and I'll send it to you for free. 📞 Book a free consultation: https://www.3milestorage.com

Truth: The best self storage operators don't wait for problems to show up—they constantly refine, adjust, and improve. Most owners only make changes when something breaks. But if you want consistent growth in revenue and occupancy, improvement has to be a daily habit—not a one-time fix. In this episode of 3 Minutes with 3 Mile, Jim explains how top operators stay ahead by always testing, tracking, and evolving. Want my Self Storage Growth Checklist to make sure you're always optimizing your business? Email [email protected] with the subject line "Send Me the Growth Checklist", and I'll send it to you for free. 📞 Book a free consultation: https://www.3milestorage.com

Truth: The way your manager handles the first phone call determines whether a customer rents with you—or your competitor. Most self storage managers answer the phone but don't actually know how to close the deal. If they're just giving out prices without creating urgency or asking for the rental, that customer is gone. In this episode of 3 Minutes with 3 Mile, Jim shares the simple phone tactics that turn more calls into move-ins—without being pushy. Want my Self Storage Sales Call Script to help your team close more rentals over the phone? Email [email protected] with the subject line "Send Me the Call Script", and I'll send it to you for free. 📞 Book a free consultation: https://www.3milestorage.com

Truth: Curb appeal isn't just about looks—it determines whether a customer walks in or drives to the next facility. First impressions happen before a tenant ever talks to your manager. If your facility looks rundown, messy, or outdated, potential renters will assume your service is the same. A clean, well-maintained property builds trust and attracts more walk-ins. In this episode of 3 Minutes with 3 Mile, Jim shares the most common curb appeal mistakes and how to fix them fast to win more customers on the spot. Want my Self Storage Curb Appeal Checklist to make sure your facility always makes a great first impression? Email [email protected] with the subject line "Send Me the Curb Appeal Checklist", and I'll send it to you for free. 📞 Book a free consultation: https://www.3milestorage.com

Truth: If you're not actively collecting reviews, your competitors are winning before a customer even calls you. When potential tenants search "storage near me," they don't just compare prices—they compare reputations. If your competitor has 100+ five-star reviews and you have 12 mediocre ones, they're going to trust the other guy. In this episode of 3 Minutes with 3 Mile, Jim breaks down the review mistakes that drive renters away—and the simple review strategy that brings them in. Want my Self Storage Review Request Template to start collecting more 5-star reviews today? Email [email protected] with the subject line "Send Me the Review Template", and I'll send it to you for free. 📞 Book a free consultation: https://www.3milestorage.com