Ranking #1 Isn't Enough Anymore. Will AI Recommend Your Brand? - Leo Poitevin

In this episode of the eCom Ops Podcast, host Norbert Strappler talks with Leo Poitevin, Founder of Astrack and Co-founder of Linkavista, about the shift from traditional SEO to generative engine optimization, and why visibility is increasingly about being mentioned, trusted, and recommended rather than simply earning the click.

Journalist and author Elaine Pofeldt (Forbes, CNBC, Fortune) shows how one-person businesses reach seven figures with smart outsourcing, low-cost tech, and a bias to action. A must-listen for e-commerce founders who want to grow without doing everything themselves.

Lahari Neelapareddy, CPA and founder of Tax Hero, explains why sales tax compliance matters for every eCommerce store, from economic nexus to audits, and why you still need humans, not just apps.

In this episode of the eCom Ops Podcast, host Norbert Strappler talks with Vikas Mehta, COO of ACV Auctions, about how ACV is transforming the relationship-driven world of wholesale automotive auctions through trust, transparency, automation, and AI.

Jesse Frimpone built a seven-figure e-commerce empire across seven brands, powered by TikTok Shop, affiliate marketing, and organic content. In this episode, he shares how he tests products risk-free, scaled with 300 affiliates, and why he believes e-commerce is just getting started.

Most startups treat legal like a fire extinguisher, something you reach for only when things are already burning. In this episode of the eCom Ops Podcast, host Norbert Strappler sits down with Jeff Holman, founder of Intellectual Strategies and a former patent attorney who left traditional law firm life to build a fractional legal model built specifically for startups.

In this episode of the eCom Ops Podcast, host Norbert Strappler sits down with Jackie Swanson, Managing Partner at Gartner Consulting, to discuss why so many B2B transformation projects fail despite significant investments in software and AI.

Ready to take your Amazon PPC game to the next level? Join us as we chat with Elizabeth Greene, Co-Founder of Junglr, and uncover the secrets to mastering Amazon PPC!

In this episode of the eCom Ops Podcast, host Norbert Strappler sits down with the Founder and CEO of scandiweb to discuss what more than two decades in enterprise eCommerce have taught him about scaling businesses.

Looking to take your Amazon business to the next level? In this episode, Norbert talks to Amazon expert Hymie Zebede, who helped scale a brand from $3 million to $24 million in just two years. Discover the secrets, lessons, and strategies that can transform your Amazon journey.