Actionable tips: SEO in E-Commerce: Backend Secrets to Boost Sales with Louis Smith

Welcome to the Ecom Ops Podcast! In this episode, we delve into SEO in e-commerce with Louis Smith, an expert in optimizing online stores to enhance traffic and boost sales. Discover valuable insights and practical strategies for your e-commerce business.

From Dollar Shave Club to Liquid Death, Michael Jones has helped launch and scale consumer companies worth over $6B. In this episode, he shares how venture studios work, why TikTok Shop is a key growth channel, and how AI is changing the speed and cost of building businesses.

Join host Norbert Strappler as he speaks with Tina Nelson, Product Strategy Director at Optimizely, about the evolution of digital commerce platforms and strategic AI implementation.

Fraud is one of the biggest hidden drains on eCommerce businesses today. For every $1 lost to fraud, U.S. merchants lose $4.61 in total costs. That’s chargebacks, refunds, lost inventory, lost trust, and it’s only climbing.

Romain Fouache, CEO of Akeneo, joins us to explain why SEO, search, and even product pages may be disappearing and why product data is your best defense.

Sri Thirumalai, Director of Last Mile Delivery at Walmart, reveals how data, AI, and local customization are shaping the future of logistics and fulfillment.

In this episode of the eCom Ops Podcast, the host, Norbert Strappler, introduces Matt Janaway, the CEO of Marketing Labs and an expert in SEO, Adwords, Growth, and E-commerce Marketing. Matt shares his extensive background in e-commerce, starting his first online business at the age of 16 and working in the field for 23 years. Throughout the episode, Matt discusses various aspects of e-commerce, providing valuable insights and advice.

Discover how 3D and AR are reshaping the way customers interact with products online. In this episode, we explore the practical side of immersive tech and its growing role in eCommerce - from photorealistic product configurators to the future of wearables.

In this episode of the eCom Ops Podcast, Norbert chats with Paul "Gravy" Graeve, Founder & CEO of The Data Group, about making data simple, fast, and effective. No fluff - just frameworks, clarity, and real business outcomes.

In this episode of the Ecom Ops Podcast, we sit down with Jesse Frimpone, CEO of Prestige Knowledge, who went from being unjustly fired and facing homelessness to running seven successful Shopify stores.