The Artist’s Toolbox, hosted by art industry experts Imane Bouhlou and Francesca Budini Gattai, is the podcast dedicated to supporting emerging artists with advice on how to present their work and their images online. This show provides comprehensive solutions to help artists achieve clarity in their artistic research, make the most of the available digital tools and introduce themselves in the art world.
This week on the show Imane and Francesca discuss Art Licensing and how this can help you make money from your art. It’s an aspect of the art industry that somehow still seems to be mysterious to a lot of artists. Art Licensing is a great opportunity for artists interested in working with bigger companies and creating a source of passive income for their art business. There are several manufacturers and retailers that are always looking to use new art on their product lines as a way to attract more clients.
In this episode you will hear how to:
- What is Art Licensing
- Things you need to look out for when researching potential companies and competition
- Why creating a dedicated and organised portfolio is important
- The importance of remaining the sole copyright holder of the licensed work
- Negotiating terms and agreements and seeking to receive royalties instead of simple flat fees
- Why you should follow up with companies that you haven’t heard from yet.
- The power of connecting with artists that are already licensing their work and with the people in charge at the company you want to license your work to
- Ways to try self-licensing
The aim of this show is create an honest, fun, educational and inspirational space that delivers high-value advisory content to support talented artists navigating the art and digital worlds; providing professional insights that improves the listener’s knowledge helping them to successfully run their art business and get more exposure for their art.
For more information on what was discussed on today’s show head to https://www.imagecuratorsadvisory.com/ and let us know your No.1 lesson from today’s show via Instagram Stories; tag us via https://www.instagram.com/imagecuratorsadvisory/
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