Episode 392: How to Build a Content Model That Attracts High-Paying Clients

8/6/2025

Mastery Podcast with Mark Coles

0:00

20:22

In this week's episode I cover how to build a content model that actually helps you close higher paying clients. I take you through the exact structure top of funnel, middle of funnel, bottom of funnel and break down where most coaches are getting it wrong. It’s not just about going viral. The coaches chasing attention aren’t necessarily getting engagement, and even worse, they’re not attracting people who are ready to invest.

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Episode 392: How to Build a Content Model That Attracts High-Paying Clients
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In this week's episode I cover how to build a content model that actually helps you close higher paying clients. I take you through the exact structure top of funnel, middle of funnel, bottom of funnel and break down where most coaches are getting it wrong. It’s not just about going viral. The coaches chasing attention aren’t necessarily getting engagement, and even worse, they’re not attracting people who are ready to invest.
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Episode 392: How to Build a Content Model That Attracts High-Paying Clients

Mastery Podcast with Mark Coles

More episodes from "Mastery Podcast with Mark Coles"

Episode 398: The TRUTH About Identity: How to Break Through Income Plateaus as a Coach

Episode 397: The Hard Truth About Coaching, Identity & Building a Business That Lasts

Episode 396: AI and Online Fitness Coaching: How to Stay Ahead in 2026

Episode 395: The Untold Truth About Business Mentorships (From 25 Years in The Fitness Industry)

Episode 394: What to send prospects before all sales calls

Episode 393: How I’ve Stayed Motivated for 25 Years in the Fitness Industry

Episode 392: How to Build a Content Model That Attracts High-Paying Clients

Episode 391: Why Clients Leave Your Coaching Programme (It’s Not What You Think)

Episode 390: Why Your Sales Calls Aren’t Converting (And How to Fix It)

Episode 389: The harsh truth about coaching high numbers of clients alone