Leadruption podcast

Priorititis - When Everything Is a Number One Priority

10/30/2026
0:00
5:00
Rewind 15 seconds
Fast Forward 15 seconds

“This needs to be the priority.” Fine. Until something else also becomes the priority. Then another thing. And another. In this episode of Leadruption, Emma Last explores Priorititis, the leadership habit of continually adding number-one priorities without ever removing any of the existing ones.

In this episode, we explore:

  • What Priorititis is, and why calling everything important eventually makes nothing clear.
  • What happens when leaders add new priorities without making decisions about what should stop.
  • How conflicting demands create confusion, overload and frustration for the people expected to deliver them.
  • Why “everything is critical” is not really a prioritisation strategy.
  • A question to consider: If this really is the priority, what are you willing to deprioritise to make space for it?

A priority list containing everything is not a priority list.

Even if several items are highlighted in red.

Want more Leadruption?

Come and join Emma in Leadruption PodChat to continue the conversation and explore more words and ideas from The Leadruptionary.

https://emmalast.com/leadruption-podchat

More episodes from "Leadruption"