EP 107: If You're Not Tracking Your Leads, You're Losing Sales

Let’s talk about leads: what they are, how to track them (without fancy software), and why not tracking them is probably costing you money. In this episode, I break down cold vs. warm vs. hot leads, the super simple system I use to stay organized, and the real consequences of letting potential clients slip through the cracks. Want Support: book a call at ashleyavismarketing.com  Got feedback/question? DM ME @ashleyavismarketing 

You’ve got the ideas, the passion, the business… so why does creating content still feel impossible? In this episode, I break down the real reasons business owners stay stuck, like being too close to your own genius, copying your competitors, tech excuses, fear of selling, and more. If you’re inconsistent with content or avoiding the “publish” button altogether, this one’s your wake-up call. Plus, a pep talk on what to do instead, and how to finally create content that feels like YOU. Let's book a Call: www.ashleyavismarketing.com DM me: @ashleyavismarketing 

If marketing your service-based business feels overwhelming, this episode is your roadmap. Today I breaks down the 5 things you can do to right now to show up online and start converting browsers into buyers. You’ll walk away with clarity, strategy, and a little fire under your seat. It’s actionable, empowering, and it works — if you do. Reach out: www.ashleyavismarketing.com Say Hi: @ashleyavismarketing 

How Strength Training Helped Me Get My Sh*t Together (Not Just My Body) In this episode, I’m sharing the real (and slightly sweaty) story of how I committed to strength training four times a week, and how it’s changed so much more than just my body. Yes, I’ve gotten stronger and lost 10 lbs, but this journey has also given me routine, discipline, and a clearer mind. I talk about working with my no-BS personal trainer @strongirlsinc, (who’s also a mom of 3 and doesn’t mess around), how I actually enjoy cardio when reality TV is involved, and how dialing in my nutrition, protein, fibre, hydration, sleep, has helped me feel more in control in all areas of life. We also get into: My approach to food and tracking macros (ice cream cones included 🍦) The reality of limiting alcohol and caffeine Why sleep is my new love language How this journey has made me a better parent, partner, and business owner Whether you’re thinking about starting a fitness routine or just need a little motivation to take better care of yourself,  this one’s for you. Let’s get into it. 💪 DM Me @ashleyavismarketing  Follow My Personal Trainer: @Strongirlsinc

If you're a business owner, solopreneur, or entrepreneur who's drowning in to-dos and wondering how you'll ever grow without losing your mind—this one's for you. In this episode, Ashley breaks down the tell-tale signs that it’s time to hire help. Whether it’s a VA, assistant, social media manager, housekeeper, or chef, delegating is not a luxury; it’s a necessity. If you want to scale, rest, and show up as the CEO you know you are, it starts with letting go. @ashleyavismarketing www.ashleyavismarketing.com 

In this episode, Ashley pulls back the curtain on a powerful realization: her clients keep saying that working with her feels like therapy, and they mean it in the best way. While she’s not a therapist, Ashley explains how her collaborative, down-to-earth approach to marketing helps business owners find clarity, connection, purpose, and relief—the same way a great therapy session can. You’ll hear real client reflections, honest insights about what makes her process different, and why marketing doesn’t have to feel overwhelming, fake, or confusing. When done right, it feels like you. What you’ll walk away with: ✔ Why strategy can feel healing ✔ The importance of being included in your own marketing ✔ What it actually means to "attract the right people and repel the wrong ones" ✔ Proof that simplicity > perfection If you’ve ever thought, "I just want someone to help me figure this out and still feel like myself," — this one’s for you. www.ashleyavismarketing.com  @ashleyavismarketing

Ever wonder how some people seem to do it all without losing their minds? In this episode, I’m pulling back the curtain on how I manage a full week of work, family, and self-care , without the overwhelm. I’ll walk you through the exact systems I use (like Asana and Google Calendar), how I prioritize what matters most, and why self-care is always booked before life gets too busy. This episode is for every entrepreneur, business owner, or side-hustler who’s tired of feeling rushed and ready to feel more in control of their time. If you’ve been craving routines that feel supportive, sustainable, and realistic, this one’s for you. Takeaways: ✔ How I structure my week using deadlines and scheduling tools ✔ Why your calendar should reflect your priorities, not just your to-dos ✔ The power of booking self-care like it's a non-negotiable meeting ✔ What to do when your schedule doesn’t feel aligned ✔ How to anchor into your “why” during busy seasons You’ve got more control than you think. Let’s talk about how to use it. @ashleyavismarketing www.ashleyavismarketing.com 

Feeling overwhelmed by Reels? Let’s simplify. In this episode, I’m sharing why my favorite kind of content right now is just b-roll with a text overlay. It’s easy to capture, quick to create, and removes the pressure to be “on.” You’ll learn: What b-roll to film during your week (without overthinking it) How to turn one message into a simple, powerful Reel Why keeping it easy helps you stay consistent If you’ve been procrastinating on content, this is your permission slip to do less — and still connect more. 🎧 Hit play and let’s talk about the power of simple Reels.   Follow Me: @ashleyavismarketing www.ashleyavismarketing.com 

Why do so many women feel uncomfortable sharing their wins—whether it's hitting a business milestone, finding joy in a relationship, reaching a fitness goal, or finally feeling at peace in their lives? In this episode, we unpack the guilt, fear, and shame that often come with publicly celebrating our success. You’ll hear a fresh perspective on why sharing your wins isn’t bragging—it’s generous. It’s inspiring. It’s a powerful ripple effect that helps other women believe in what’s possible for them, too. We also talk about what to do when jealousy shows up (yes, it’s normal), how to become the friend who claps the loudest, and why emotional intelligence is the antidote to the haters and trolls. Whether you're crushing goals or quietly proud of how far you’ve come—this episode is your permission slip to shine out loud. Let this be your reminder: Your success isn’t too much. It’s a beacon. In this episode, we cover: Why women feel guilt or shame when they share their success The difference between celebrating and bragging How your wins give other women permission to rise Reframing jealousy as a signal of your own desires What to do about the trolls and the haters Why we need to encourage our friends to share their wins too Becoming emotionally intelligent about how we receive others' success Resources & Links: Learn more about Ashley Avis Marketing HERE Share this episode on Instagram and tag @ashleyavismarketing – I’d love to hear what success you’re celebrating today! Subscribe and leave a review to support more real, honest conversations like this.

If you’ve been pouring time into posting about your offers……and all you're hearing is crickets 🦗 You're not doing anything wrong. But your strategy might need a refresh. In this week’s podcast episode, I’m sharing why traditional sales posts aren’t working like they used to—and exactly what to do instead. I break down 8 types of content that will: ✔️ Spark curiosity ✔️ Build real trust ✔️ Make your dream clients feel seen and understood ✔️ Get them leaning in before you ever make an offer These post ideas are gold if you’re a service-based business and want your content to do some of the heavy lifting before the sale. Follow Me: @ashleyavismarketing  Here's the link to my Webinar: CLICK HERE