The Non-Negotiables of Building a Personal Brand with Natalie Hunter

Want a brand that magnetizes more wealth, opportunity, and expansion? Today, I share my conversation from the Powerhouse Women stage with Natalie Hunter, Transformational Speaker & Chief Transformation Officer at personalbrand.com! We dive into tangible takeaways on how to build your brand, communicate your message, and scale your business with integrity. You'll learn why personal brands are non-negotiable, especially in our current age of AI where people are craving human authenticity more than ever. Get ready to take your personal brand to the next level and become the transformational force you were always meant to be!   HIGHLIGHTS 00:00 Welcome to the stage Natalie Hunter, Transformational Speaker & Chief Transformation Officer at personalbrand.com! 05:30 A new way to approach personal branding. 08:20 Why is a personal brand non-negotiable? 10:20 The biggest thing people miss about brand messaging (+ how to fix it). 15:10 What does it look like to shift your personal brand? 19:55 What are the 4 forces of an irresistible offer? 26:00 How our being sets the ceiling for what you can accomplish. 30:25 Why transformational leaders matter more than ever.   RESOURCES + LINKS Learn more at personalbrand.com! Save the date for the 2027 Powerhouse Women Event NOW: August 6-8, 2027!   FOLLOW Natalie: @nataliehunterlive Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

Expansion doesn't always feel like expansion in the moment. In this episode, I break down 3 signs you are being invited into your next upgrade by giving you a glimpse into what my current expansion journey looks like. I talk about how to navigate outgrowing the things in your life that no longer fit, leave your old timeline and step into uncertainty, and create more opportunities to break old patterns holding you back. If you've been feeling the energy of expansion and want to know how to work with it, you're in the right place. Here's what you need to usher in the upgrade you know you're on the verge of!   HIGHLIGHTS 00:00 What creates actual transformation? 04:05 What feels different about the energy of my current upgrade. 09:25 Where are things (relationship, home, business, etc.) no longer fitting? 14:30 How to navigate the grief of outgrowing relationships. 17:45 Why expansion requires us to tolerate more uncertainty. 23:40 How do old patterns allow us to expand our capacity? 28:10 How to create more opportunities to break old patterns. 34:50 The biggest lessons I've learned from this season of expansion.   RESOURCES + LINKS Save the date for the 2027 Powerhouse Women Event NOW: August 6-8, 2027!   FOLLOW Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

Are you thinking about manifestation all wrong? My guest this week is Jordan Cheyenne, a 7-figure manifestation & mindset expert, speaker, and best-selling author! Jordan teaches the neuroscience behind how to rewire your brain from the inside out to magnetize your desires. Our conversation will transform the way you think and approach manifestation, and why it's so much more powerful and profound than "faking it" until you make it. We share actionable steps you can take to reprogram your existing beliefs, match your frequency to abundance, and create results that actually reshape your reality. If you're ready to stop waiting and start manifesting your dream life, this is your episode!   HIGHLIGHTS 00:00 Say hello to THE expert on manifestation, Jordan Cheyenne! 02:30 What should skeptics know about manifestation? 08:35 The truth about how + why our beliefs shape our reality. 11:05 How to rewire your beliefs from the inside out. 16:25 The neuroscience of the gap + how to use that space to grow. 19:30 Ways to cultivate an energy of certainty while waiting for results. 24:20 What is the biggest reason we can't manifest our desires? 26:05 Small habits to reprogram your subconscious mind. 30:50 How do the power of our emotions shape manifestation? 33:50 How to take action in the manifestation process. 37:40 Why you shouldn't feel guilty for wanting more. 40:30 The event that will rewire your mind for success. 46:35 Celebrating Jordan's Powerhouse moment of becoming unapologetically confident.   RESOURCES + LINKS Use code LINDSEY for a discount on your ticket to Rewire Your Mind Rich LIVE EVENT! Save the date for the 2027 Powerhouse Women Event NOW: August 6-8, 2027!   FOLLOW Jordan: @jordancheyenneofficial Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

Have you ever felt like fully expressing who you are might make you too much for the people around you? In this episode, I'm unpacking a fear I see in so many ambitious, successful women: the fear that becoming more visible, successful, bold, or fully expressed could cost us connection and belonging. I share a powerful conversation with a friend that helped me recognize where I'm still navigating this pattern myself, why your next level likely isn't blocked by a lack of strategy, and what can happen when you unconsciously make yourself more palatable to keep others comfortable. Plus, I share 2 practical ways to start rewiring this pattern so you can feel safer being fully seen, step into your next level of impact, and reach the people who need what only YOU can offer.   HIGHLIGHTS 00:00 The hidden fear that can keep ambitious women from fully expressing themselves. 03:15 Why your next level probably isn't blocked by a lack of strategy. 04:26 What happens when your success starts to feel isolating. 06:00 How being told you're "too much" can follow you into your success. 09:00 The tension between wanting MORE and fearing what it could cost you. 11:30 Are you unconsciously making yourself less visible to protect your relationships? 13:24 The realization that made me take my own advice about being fully seen. 15:00 What your fear of "showing off" could be costing the people you're meant to serve. 17:51 How to separate yourself from the limiting pattern you want to change. 19:00 Why your full self-expression could become someone else's permission slip. 22:00 The first thing you need to do if you're afraid of being "too much." 24:00 The uncomfortable truth about using other people's reactions to keep yourself small. 26:14 Why you need people who won't let you play smaller than your potential. 27:15 How to "microdose" being too much and rewire your relationship with visibility. 29:00 The connection between self-expression and truly authentic relationships. 30:39 Who misses out when you make yourself more palatable for everyone else.   RESOURCES + LINKS Join me inside: THE UPGRADE - You know you're meant for more. The Upgrade is where we close the gap between knowing it and becoming it. THE UPGRADE MASTERMIND - For the woman who's already successful but knows she's nowhere near her full potential. The Upgrade Mastermind is your next room. Save the date for the 2027 Powerhouse Women Event NOW: August 6-8, 2027!   FOLLOW Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

What if there was a way to speed up your expansion journey? Today, I share my conversation with the 2026 Expanders Panel featuring Nicky Morong, Jocelyn Freeman, Chelsea Renee, and Sue Bryce! These are women who have expanded me in different ways, all while building incredible businesses and changing industries. We break down what it takes to unlock your next level of wealth, self-worth, and expansion while you grow and scale. We talk about how to show up authentically and put yourself in more environments that speed up your trajectory towards real expansion. Tune in if you're ready to not only invest in yourself, your expansion, and your higher self, but step into the version of you that has it all FASTER.   HIGHLIGHTS 00:00 Meet the 2026 Expanders Panel with Nicky Morong, Jocelyn Freeman, Chelsea Renee, and Sue Bryce! 12:15 The strategy to create intentional, authentic content that goes viral. 17:35 How to find your unique content creation strategy. 20:05 The process it takes to value yourself and unlock the next level of wealth. 24:40 What needs to switch before we can truly have it all? 31:20 How to speed up your trajectory towards real expansion. 36:55 Why your environment matters when you're investing in yourself. 40:40 How does getting in the room help the healing process? 47:20 One tangible tip to take with you on your year of expansion.   RESOURCES + LINKS Pre-order your copy of Same Team by Jocelyn and Aaron Freeman HERE! Save the date for the 2027 Powerhouse Women Event NOW: August 6-8, 2027!   FOLLOW Nicky: @nickymorong Jocelyn: @meet_thefreemans Chelsea: @thechelsearenee____ Sue: @suebrycephotographer Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

Hungry for growth and expansion? Today, I talk about what it means to call your shot and expand beyond what you can currently see! Calling your shot is more than just setting a goal. It's a decision to invest in yourself and make a commitment to becoming your best version. It requires us to step into the unknown and face resistance, because we know the expansion waiting for us on the other side is greater than we can ever imagine. Here's how you can identify where you're still being limited, open the gap between your current self and future self, and work with the energy of actual expansion. Consider this your invitation to make the decision to call your shot and expand to the next level!   HIGHLIGHTS 00:00 How to expand beyond what you can currently see. 05:10 What needs to change before we expand to the next level. 11:45 Where are you still settling and playing small? 18:05 How our logical mind tries to talk us out of expansion (i.e. "the cute quit"). 21:15 What to know before you invest in yourself financially. 25:40 How to work with the energy of calling your shot. 30:30 What does it truly mean to call your shot? 34:40 Exercises to open the gap between your current self and future self. 40:50 Why you have to invest in your future version to call your shot. 46:45 How to tell if you're in growth energy or expansion energy. 51:35 Your opportunity to call your shot. 56:10 Pathways to expansion will always open when you make a decision. 1:00:45 What is resistance trying to tell you about your next breakthrough?   RESOURCES + LINKS Save the date for the 2027 Powerhouse Women Event NOW: August 6-8, 2027!   FOLLOW Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

This is your sign that you don't have to wait for expansion to come to you; you can make it your own. Today, I am honored to share the stage with the 2026 Women to Watch Panel, featuring Makayla Rowe, Jondra Phelps, Katie Bryan, and Gillean Barkyoumb! When I see these women, I see expansion. There's no one more equipped to talk about the upgrade, and what's required of us to step into the version we know we're meant to be. You'll learn how to transform your biggest challenges into opportunities for growth, make the decision to invest in yourself, and powerful shifts to help you show up during the messy middle.   HIGHLIGHTS 00:00 Meet the 2026 Women to Watch Panel! 06:10 Who were you at your first Powerhouse Women event and how have you evolved? 14:30 How our greatest challenges can become our greatest opportunities. 19:40 How to overcome vulnerability, visibility, and self-judgment to show up in a bigger way. 25:20 Why trusting + taking care of yourself through hardship is the moment of expansion. 31:00 What does it take to pivot when things get out of your control? 35:20 How did investing in yourself change the trajectory of your growth? 42:40 Your old self has to die in order to step into + embody a new version. 47:00 Why there isn't a single syllabus to follow for the upgrade. 50:00 Proof that the version of you that has "more" is possible.   RESOURCES + LINKS Save the date for the 2027 Powerhouse Women Event NOW: August 6-8, 2027!   FOLLOW Makayla: @makayla_0912 Jondrea: @jondra_phelps Gillean: @itsgillean Katie: @single_greatest_choice Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

What if the fastest way to become the woman you know you're meant to be is to stop waiting for the big breakthrough and start choosing as her now? In this special episode, I'm sharing my opening keynote from the 10th annual Powerhouse Women Event and the message I believe every woman who feels called to MORE needs to hear. I break down how to close the gap between who you are today and your future self, why your resistance may actually be pointing you directly toward your next expansion, and how small, aligned actions can create massive transformation. Plus, I share the powerful "Have, Do, Be" exercise we did live at the event to help you get radically honest about what you desire and who you need to become to create it. If you've been feeling restless, stretched, or like you've outgrown your current version of success, this episode will help you trust the deeper knowing inside of you and start stepping into your next chapter now.   HIGHLIGHTS 00:00 A special look inside the 10th annual Powerhouse Women Event. 04:47 What if YOU are meant to create the community you've been searching for? 08:20 The freedom that comes from bringing all of yourself into your life, business, and relationships. 12:30 Why transformation is a team sport and expansion requires stepping into the unknown. 14:37 What becomes possible when you stop dimming your power to keep others comfortable. 20:13 "Everything is the upgrade" and how to turn toward the discomfort that wants to expand you. 25:52 Can you be deeply grateful for your life and still desire more? 31:02 What happens when you stop waiting for the perfect time and bet on yourself. 36:43 The hidden danger of putting other women on a pedestal. 39:40 Are you living at 70% of your potential because your 70% already looks successful? 41:50 What you're really asking for when you say you're ready for your next level. 46:32 The cost of ignoring the deeper call that keeps trying to get your attention. 48:02 How to reconnect with the deeper knowing that will lead you into your expansion. 54:19 A powerful exercise to connect with your future self. 58:00 The "Have, Do, Be" framework to envision the woman you want to become. 1:01:22 How to get radically honest about the gap between who you are and who you desire to be. 1:05:49 Why strategy alone won't create the transformation you're looking for. 1:10:46 The fastest way to close the gap between your current self and your future self. 1:15:20 The decision that's required when you know you've outgrown your current identity.   RESOURCES + LINKS Watch this keynote on YouTube HERE! Save the date for the 2027 Powerhouse Women Event NOW: August 6-8, 2027!   FOLLOW Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

If you know you're here to change the world, this conversation is for you! This week, I sit down with Natalie Hunter, Master Transformation Coach and Chief Transformation Officer at personalbrand.com, to talk about the power of energy when growing, scaling, and expanding your business. Natalie reveals how to work with your energy, unlock the next level of alignment, and become an energetic match to attract real transformation. We also talk about how to create and share your impact in a bigger way when you know you're being called for more. Get ready to step into your light and become the change the world needs right now.   HIGHLIGHTS 00:00 Say hello to Master Transformation Coach, Natalie Hunter! 04:00 What is an energy field and why does it matter when building big things? 07:55 What creates the fear of visibility? 13:50 How to push through fear and step into your light. 19:30 The key to change behaviors in order to call in transformation. 28:50 Why authenticity is the greatest superpower you can have online. 31:45 How does energy attract the exact thing you need? 37:50 Where does free will actually come from? 45:40 How personalbrand.com spiritually supports business owners. 54:35 What the collective shift of energy means for world-changers. 1:01:45 What to expect from our conversation at the 2026 Powerhouse Women Event. 1:10:10 Celebrating Natalie's Powerhouse moment of loving herself through her transformation.   RESOURCES + LINKS Learn more at https://agency.personalbrand.com/ Take your brand strategy to the next level with Natalie Hunter's Brand & Business Breakthrough HERE! Save $200 on your ticket for the 2026 Powerhouse Women Event HERE!   FOLLOW Natalie: @nataliehunterlive Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity

Have you been missing out on your opportunity to expand? Today, I talk about how to navigate discomfort and resistance during your expansion journey; and why it's actually the key to becoming an undeniable energetic match for everything you desire. This framework will not only help you own your desire, set intention, and create momentum for faster results, but also uncover exactly what your individual soul needs to unlock powerful transformation. I also reveal how to meet more opportunities to upgrade and why forcing results isn't a long-term, sustainable strategy if you want actual change to occur. Tune in to discover everything you need to know about the expansion process and how to make it work with you!   HIGHLIGHTS 00:00 What does it take to become an energetic match for your desires? 03:40 Why desire is the greatest catalyst for expansion. 10:45 How desire can shift and change as you do. 15:20 How to uncover what your individual soul needs to expand. 22:00 What is the first step to create momentum for transformation? 27:10 How to rewire your brain to embody your new identity. 31:20 Where do opportunities to upgrade most often come from? 37:45 The difference between creating results through power vs. by force. 43:50 You can have both the inner work and the external strategy. 46:05 Where is your current identity hitting resistance? 49:45 The biggest expansion I've had to undergo (+ what it showed me). 54:30 What no one ever sees about the expansion process.   RESOURCES + LINKS Save $200 on your ticket for the 2026 Powerhouse Women Event HERE!   FOLLOW Powerhouse Women: @powerhouse_women Lindsey: @lindseymarieofficial Visit the Powerhouse Women website: powerhousewomen.co Join the PW Community Facebook Group: facebook.com/groups/powerhousewomencommunity