Beyond Curious ® podcast

#257: BTS Of The Relationship Powering A Podcast With 175 MILLION Downloads… w/ Kate Dumas of EO Fire

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I’ll never forget my sophomore year of college, wandering the cobblestone streets of Sevilla, Spain, earbuds in… listening to something brand new to me at the time:

Podcasts.

One show in particular stood out: Entrepreneurs on Fire.

Hearing real entrepreneurs talk about building businesses that made an impact felt revolutionary compared to the dry, theoretical lectures I was getting in class. It was like discovering a portal into the life I knew I wanted.

Fast forward almost a decade…

Selena Soo (episode #242) invites me into one of her curated “Rich Relationships” mixers, and I find myself in a breakout room with Kate Dumas — the heartbeat of EO Fire.

If you don’t know, EO Fire is one of the most downloaded business podcasts (175M+ downloads), hosted by John Lee Dumas.

But what many people don’t see is that behind the scenes, Kate has been co-building the entire empire with John… while also navigating a romantic relationship, cross-country moves, and now raising a kid together.

To date, EO Fire has generated $28M+ in revenue while impacting millions — and their relationship all started with Kate meeting a sweaty John while in his boxers in the middle of an Insanity workout (hilarious story you’ll hear on the show.)

In this episode, we go deep on:

🔥 What it’s really like to build a multimillion-dollar business with your life partner with two OPPOSITE skillsets

🔥 How Kate went from feeling invisible to launching her own show and stepping into her power

🔥 Why they intentionally scaled back from 8 employees to 3 — and what it taught them about freedom

Whether you’re in business with your partner, thinking about it, or just curious how 175M downloads happen behind the scenes…

This episode will give you a rare look into what makes it all work.


Show Notes Generated With The Help of AI!

00:00 - Introduction to Beyond Curious and today's guest, Kate Erickson Dumas

Brandon opens the episode with a heartfelt welcome and shares a personal story about his early exposure to podcasts, specifically "Entrepreneurs on Fire" (EO Fire). He introduces today’s guest, Kate Erickson Dumas, as the co-builder and operational force behind EO Fire, a business podcast with over 175 million downloads and $28M+ in revenue.


00:36 - A hilarious first encounter: boxer shorts and insanity workouts

Kate recounts the unforgettable moment she met her now-husband John Lee Dumas—he answered the door in boxer shorts, mid-insanity workout, to show her an apartment. This funny and awkward first meeting would eventually blossom into a powerful romantic and entrepreneurial partnership.


02:17 - Behind the scenes of EO Fire: a podcasting empire co-built with love

Brandon shares how he met Kate through a breakout room in Selena Soo's mixer and highlights EO Fire’s success and transparency, including monthly income reports. He introduces the key themes of the episode, including working with a romantic partner, stepping into personal power, and pivotal business decisions.


06:35 - Launching Kate’s Take: from invisibility to intentional leadership

Kate opens up about joining EO Fire and feeling unsure of her worth. She discusses a life-changing transformational training in LA and how it helped her overcome feelings of invisibility. Launching her podcast "Kate’s Take" became a powerful declaration of self-worth and a major growth milestone.


12:30 - The meet-cute love story of Kate and John

Kate shares their love story—from awkward neighbors in Pacific Beach to...

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