S4 E05 - Abby Hoy Baylen, Director, User Research, Later.com

In this season of UX Research Rundown, our host, Henrik Mattsson, CEO of Lookback, talks with speakers who will be appearing at Learners’ Research Week this June in San Francisco.This episode features Abby Hoy Baylen, Director, User Research at Later.com. Abby explains how her team adapted their UX research skills to work with the sales and marketing teams, bringing them closer to the money and delivering proprietary insights.Find out more about Research Week on the Learners website:https://joinlearners.comFollow Abby on LinkedIn:https://www.linkedin.com/in/abbyhoybaylen/If you enjoyed this episode, be sure to subscribe, and please give us a star rating and review.LIVE LOOKBACK DEMO & FIVE FREE SESSIONSLookback empowers UX researchers to conduct research remotely, share insights, engage stakeholders, and turn entire organizations into research champions. Seeing really is believing, so head on over to https://www.lookback.com to book a demo or try it out for yourself right now with five free sessions.

In this season of UX Research Rundown, our host, Henrik Mattsson, CEO of Lookback, talks with speakers who will be appearing at Learners’ Research Week this June in San Francisco.This episode features Reggie Murphy, Senior Director and Head of UX Research at Zendesk. Reggie explains how his team adjusted when a private equity firm took over the company, and how we can adapt our research practice to be seen as indispensable even when budgets are limited. He also discusses the impact he sees AI having on UX research.Find out more about Research Week on the Learners website:https://joinlearners.comCheck out Reggie’s website:https://www.uxr.designFollow Reggie on LinkedIn:https://www.linkedin.com/in/reggiemurphy/If you enjoyed this episode, be sure to subscribe, and please give us a star rating and review.LIVE LOOKBACK DEMO & FIVE FREE SESSIONSLookback empowers UX researchers to conduct research remotely, share insights, engage stakeholders, and turn entire organizations into research champions. Seeing really is believing, so head on over to https://www.lookback.com to book a demo or try it out for yourself right now with five free sessions.

In this new season of UX Research Rundown, our host, Henrik Mattsson, CEO of Lookback, talks with speakers who will be appearing at Learners’ Research Week this June in San Francisco.This episode features Bretton Fosbrook, Principal Product Researcher at LaunchDarkly. Bretton explains why it’s important for researchers to speak up to demonstrate the value of their work. He also discusses his Research Week talk about navigating uncertain times in early-stage startups.Find out more about Research Week on the Learners website:https://joinlearners.comFollow Bretton on LinkedIn:https://www.linkedin.com/in/bfosbrook/If you enjoyed this episode, be sure to subscribe, and please give us a star rating and review.LIVE LOOKBACK DEMO & FIVE FREE SESSIONSLookback empowers UX researchers to conduct research remotely, share insights, engage stakeholders, and turn entire organizations into research champions. Seeing really is believing, so head on over to https://www.lookback.com to book a demo or try it out for yourself right now with five free sessions.

In this new season of UX Research Rundown, our host, Henrik Mattsson, CEO of Lookback talks with speakers who will be appearing at Learners’ Research Week this June in San Francisco.This episode features Christopher Monnier, who is Principal UX Researcher working on Copilot at Microsoft. Christopher tells Henrik about his half-day session at Research Week on how we can apply our research skills to developing our own career paths. He also shares his thoughts on the importance of curiosity, and how AI will transform the UXR industry.Find out more about Research Week on the Learners website.Subscribe to Christopher’s Substack.Follow Christopher on LinkedIn.And here’s a link to the Judd Antin and Carol Rossi webinar that Christopher mentions in this episode:If you enjoyed this episode, be sure to subscribe, and please give us a star rating and review.LIVE LOOKBACK DEMO & FIVE FREE SESSIONSLookback empowers UX researchers to conduct research remotely, share insights, engage stakeholders, and turn entire organizations into research champions. Seeing really is believing, so head on over to https://www.lookback.com to book a demo or try it out for yourself right now with five free sessions.

In this new season of UX Research Rundown, our host, Henrik Mattsson, CEO of Lookback talks with speakers who will be appearing at Learners’ Research Week this June in San Francisco.First up is Zoë Glas, who is a Staff UX Researcher working in Governance and Protected Data at Google. Zoe tells Henrik about her one-day session at Research Week on Growth and UXR. We learn how researchers can build strategic partnerships by identifying what a business wants to achieve, and how UXR can drive the bottom line.Find out more about Research Week on the Learners website:
https://joinlearners.comFollow Zoë on LinkedIn:
https://www.linkedin.com/in/zoeglas/And if you enjoyed this episode, be sure to subscribe, and please give us a star rating and review.LIVE LOOKBACK DEMO & FIVE FREE SESSIONSLookback empowers UX researchers to conduct research remotely, share insights, engage stakeholders, and turn entire organizations into research champions. Seeing really is believing, so head on over to https://www.lookback.com to book a demo or try it out for yourself right now with five free sessions.

Grammarly is one of the early adopters of AI technology, and Jenny Lo spent years leading research there.In this episode of the UX Research Rundown podcast, Jenny shares many of her insights on working directly with engineering teams building AI/ML applications in a research role, and what you can take away from her experiences.Take a listen, and don't forget to hit the subscribe button!

In this episode Henrik chats with former researcher and current founder Savina Hawkins. Savina is a UX Researcher who worked closely with generative AI R&D teams at Meta, evaluating and ideating around experiences that leverage new language models and other generative AI applications.Today, Savina is building something new at the intersection of AI and UXR, and is one of the leading voices in the space.

While many researchers are only now dipping their toes into the world of AI, Jessa Anderson has been doing UXR on the technology for half a decade.At ServiceNow she leads up a team focused on how to appropriately integrate AI technologies into the workflow tools that ServiceNow builds for it's many large customers like Lowe's, KraftHeinz, and Siemens.Tune in to this episode and don't forget to give it a rating and review wherever you listen to your favourite podcasts!

The 3rd season of the UX Research Rundown is all about the intersection of AI and UX Research. With that in mind, there's no better person to kick off the season with than Jess Holbrook, who's the Director of UXR for AI at Meta. Meta is one of the top companies when it comes to AI development and adoption which gives Jess a unique lens into how AI will shape the future of our field.Take a listen, and don't forget to subscribe for more AI and UXR episodes!

In the latest rounds of layoffs and force reductions it feels like research has been disproportionately affected. Why is that the case? Claudia is Director of Research at Highspot, and her ability to mix research and business acumen has led her leadership team to see research as a critical asset, rather than a liability. If you're looking to reposition your team as critical to the organization's success, don't miss this episode!