The Entrepreneur Next Door 🏡 podcast

[81] A Breakthrough in Injury Prevention & Recovery

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Darren Lancaster is a serial entrepreneur. We discuss his journey from computer engineering to founding Go Sleeves, a company producing performance-enhancing athletic sleeves. 

Darren highlights his entrepreneurial philosophy, emphasizing iterative testing and collaboration with experts. He explains the science behind Go Sleeves, combining kinesiology tape principles with compression sleeves to improve recovery and performance. 

Our intimate and open conversation also covers Darren's insights into brand building, market validation, and the challenge of shifting consumer perception of the product from a remedial tool to a proactive performance enhancer.


***GET 15% OFF WITH MY SPECIAL CODE: https://www.gosleeves.com/zev

Connect with Darren Lancaster:

LinkedIn: https://www.linkedin.com/in/darrenlancaster/

Email: [email protected]

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