103 | Building Your Brand Community with Frenchie Ferenczi

George Leimer is the CEO of fintech investing app Rally. Rally is a platform for buying and selling equity shares in collectible assets like exotic cars and other memorabilia. George is a seasoned leader in product & technology with more than two decades of delivering results in e-commerce, technology, and content development. George has worked for top brands and tech companies, including ESPN, eBay, Disney, and Apple. George joins the Snyder Showdown to discuss how consumer investing in alternative asset classes is evolving and becoming more attainable.  

Ryo Chiba is the co-founder of Topic - an AI-driven research and content optimization tool. After selling his first company TINT in 2018, Ryo co-founded Topic with his long-term friend Nik to help companies produce better quality content. Ryo sits down with Chris Snyder to discuss his adventures as a tech and business founder as well as his newest entrepreneurial endeavor, Topic.

Frenchie Ferenczi is an efficiency-obsessed and strategy-driven human helping ambitious entrepreneurs use their business as a tool to unlock their most important goals. With over a decade of experience scaling startups and seeing the key differences between successful and unsuccessful companies, Frenchie now works with entrepreneurs and startups on visioning, strategic planning, product development, and finding offers that sell. All of this work of course is focused on performance and ROI-based principles.

Arjun Sen is a former Fortune 500 executive-turned-entrepreneur and an acclaimed Brand Zen™. Arjun is a highly rated international keynote speaker in the Brand and Customer Experience category and has impacted brands to Win Big. At Papa John’s, he led the 3,000-restaurant chain to 4-years of record growth. As CEO of ZenMango, he has made big impacts for major restaurant, service, retail, nonprofit, and sports brands worldwide. Arjun sits down with Chris Snyder to share how building a strong relationship with your customers is the key to earning their business for life.

Taylor Burton is the co-founder of Till Financial - an FDIC-insured collaborative family banking platform that helps create smarter spenders. Taylor and Till co-founder/4x entrepreneur Tom Pincince are both dads that recognized a gap in the marketplace for the more than 50 million pre-banked young people that represent over $400B in buying power. Over his career, Taylor has developed a wealth of experience within the fintech, AdTech, and D2C e-commerce space. Taylor sits down with Chris Snyder to discuss how parents can give their kids an early economic advantage through smart banking and investing.

James Robert Lay is one of the world’s leading digital marketing authors, speakers, and advisors for financial brands. He is the author of Banking on Digital Growth: The Strategic Marketing Manifesto to Transform Financial Brands. He is also the founder and CEO of the Digital Growth Institute, where he has guided more than 520 financial brands on a mission to simplify digital marketing and sales strategies that empower banks and credit unions to generate 10X more loans and deposits. James Robert Lay has been named one of the Financial Brand's "Top Global Financial Services Influencers to Follow," a "Credit Union Rock Star," and a CU Times "Under 40 Trailblazer." James Robert Lay joins chats with Chris Snyder on how banks and credit unions can simplify their digital marketing initiatives to increase customer revenue on a local level.

Tim Ash is an acknowledged authority on evolutionary psychology and digital marketing as well as a best-selling author and keynote speaker. He has been named one of Forbes' Top 10 Online Marketing Experts and his book, Landing Page Optimization, has sold over 50,000 copies worldwide. Tim sits down with Chris Snyder to discuss the psychology of digital marketing and tell us about his NEW book, Unleash Your Primal Brain.

Andrew Jamison is the CEO and Co-Founder of New York-based Extend Enterprise. Extend offers a virtual card solution that allows businesses to manage expenses and safeguard against fraud –and they do this while leveraging users' pre-existing corporate credit cards. A virtual card expert, Andrew managed all B2B payments solutions for AmericanExpress for 12 years, including virtual card platforms and products. Prior to AMEX, he spent 10 years as an SAP consultant. Andrew sits down with Chris Snyder to discuss how virtual cards help business owners and entrepreneurs streamline business expenses.

Mike Van Kempen is the COO of UNest, a California-based fintech startup that provides tax-advantaged investment accounts and savings apps for kids. Mike has played a crucial role in multiple rounds of fundraising at various startups with top VCs (a16z, NEA, DAG, TPG, Greycroft & e.ventures). Before joining the UNest team, Mike was the Director of Growth at investment startup Acorns. Mike sits down with Chris Snyder to discuss how UNest is helping parents create smart investments for their kids.

Alex Wheldon is the co-founder of Rho - a leading digital commercial banking platform backed by Alexa Von Tobel and Inspired Capital. Alex has founded four startups, three of which were acquired. Alex founded Rho because there were no banks tailored towards founder needs, a personal pain point Alex faced as a serial entrepreneur. Rho provides a full-service digital banking solution that integrates with the tools and services that modern entrepreneurs use to run their businesses.