How To Operate A Boot Brand: A Masterclass in Brand Building

In this episode, I sit down with Will Roman owner of Chisos in Austin, TX. Will has built a boot brand from scratch, and in just a few years, has built an amazing community of raving fans and dedicated customers. Will breaks down not only how he built Chisos, but how you can build a product and brand yourself. His insights on marketing, branding, building community and service are enlightening. Listen up and take notes, because Will is about to give a master class on brand building.   Resource Links: Chisos Boots   Follow Josh on Twitter: www.twitter.com/joshuamschultz Learn more about Josh: www.joshuaschultz.com Follow Josh on LinkedIn: www.linkedin.com/in/joshuamschultz/

In this episode, I sit down with Colin Pottebecker from Waters Edge, a dock sales and service business in New England. Colin is building an incredible business, focused on a niche buyer set, in a specific geographic. He shows us that you can focus on a very small segment, and build a very good business.   Resource Links: Water's Edge Land & Marine   Follow Josh on Twitter: www.twitter.com/joshuamschultz Learn more about Josh: www.joshuaschultz.com Follow Josh on LinkedIn: www.linkedin.com/in/joshuamschultz/

Jon Matzner and I go over how he used systems and processes to take a non-scalable business to 7 locations and a business-in-a-box model. We cover the systems, working with overseas talent, and the power of documentation. Resource Links: Garage Excell World Class Businesses (Business In A Box) Jon's Home Page Follow Jon Matzner Follow Josh on Twitter: www.Twitter.com/joshuamschultz Learn more about Josh: www.joshuaschultz.com Follow Josh on LinkedIn: www.linkedin.com/in/joshuamschultz/

Cliff Carey breaks down how he runs multiple audiology offices in the his episode of the SMB Ops Show! He goes deep on  Building high-functioning teams Optimizing appointments and scheduling Using energy flow rhythms to get more out his team and much more. Cliff is one of the best team-building operators I know, and this episode was a reminder of why he does so well. Follow Josh on Twitter: www.Twitter.com/joshuamschultz Learn more about Josh: www.joshuaschultz.com Follow Josh on LinkedIn: www.linkedin.com/in/joshuamschultz/

Joshua Paulson and I dig into his niche manufacturing business and explore how he's built a number of internal capabilities by tackling bottlenecks, thinking lean, and removing costs. Not only is Joshua's business unique, but his approach to modern manufacturing is what is needed. Resource Links: Quality Cage Follow Joshua Paulson   Follow Josh on Twitter: www.Twitter.com/joshuamschultz Learn more about Josh: www.joshuaschultz.com Follow Josh on LinkedIn: www.linkedin.com/in/joshuamschultz/

Rich, @GuessworkInvest, and I cover meetings, their impact on operations, worries and fears about implementation, and what we've seen work. Listen along for real talk on what we are doing, why it works, and how you can use key meetings to boost your company's performance.  Follow Josh, Rich, and Guesswork Investing on Twitter: www.twitter.com/joshuamschultz www.twitter.com/StrongpointRich www.twitter.com/GuessworkInvest Learn more about Josh & Rich: www.joshuaschultz.com www.realstrongpoint.com

In this conversation, Rob Labonne breaks down his business operations for Labonne Grocery. We cover metrics, culture, and the importance of the minimum wage job in America. Follow Josh on Twitter: www.Twitter.com/joshuamschultz Learn more about Josh: www.joshuaschultz.com Follow Josh on LinkedIn: www.linkedin.com/in/joshuamschultz/

Josh and Rich talk about latest acquisitions, post-acquisition troubles, when not to use NoCode tools, building the operations playbook, and approaching your business like a scientist. 00:00 Acquisition talk 8:38 The value of building your playbook 11:08 Approaching your business like a scientist 14:13 Multi-location operations 17:00 Building accountable teams 23:57 Preventing unbalanced operations and metric bureaucracy 29:19 Focusing on the bottleneck 33:03 Building for the long term 39:26 Dirty accounting secrets of SMB books 46:45 Why Josh isn't building nocode tools 50:00 Non-intrusive tools 52:15 Don't forget the most important thing! 53:08 "Nothing is going to change", except everything post-acquisition Follow Josh and Rich on Twitter: www.twitter.com/joshuamschultz www.twitter.com/StrongpointRich Learn more about Josh & Rich: joshuaschultz.com  realstrongpoint.com    

In this conversation Rich Jordan breaks down his business operations for Garon T Plumbing, sharing his strategies, metrics, and leadership style. Follow Josh on Twitter: www.Twitter.com/joshuamschultz Learn more about Josh: www.joshuaschultz.com Follow Josh on LinkedIn: www.linkedin.com/in/joshuamschultz/