The Fundraising Everywhere Podcast podcast

UK Giving Behaviours Tracker: 2024

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Dive into the latest UK donor trends with Anjali Bewtra, Global Strategy Director at Blue State, as she uncovers key behaviours shaping the charitable landscape in 2023. With UK donations reaching a staggering £13.9 billion, the data reveals that donors are increasingly prioritising quality over quantity. Discover how 90% of donors are supporting local and national causes, while younger generations and high-income households are stepping up their generosity. This session also highlights the growing impact of faith-based and ethnic minority communities, the rise in health charity donations, and the emerging trend of gaming for good.

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