Pre-Loved Podcast with Emily Stochl podcast

S10 Ep21 JACKIE RABBITS: Jackie is a true-vintage dealer and Whatnot live seller - on going full-time with 17 years in reselling, and pushing through stage fright to do dollar-start auctions.

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Today we're chatting with Jackie of Jackie Rabbits, a true-vintage dealer whose path to reselling started early. Jackie was frequently thrifting with her mom as a kid, customizing denim and street wear as a teenager, and staging elaborate backyard photo shoots that stretched her creative muscles. 

She started reselling at sixteen years old, and landed an antique mall booth soon after. Six years ago she took the leap into full-time reselling – ego death and all! – and these days she has a packed weekly calendar of live shows on Whatnot. 

As she's built her vintage business, she's built a distinct point of view around handmade, richly detailed vintage while also becoming one of the earliest true-vintage sellers on Whatnot, pushing through stage fright to sell live nearly every week.

We're getting into it all — her dumpster diving stories, honest advice on pricing and pacing, and pushing through the nerves of going live, plus all the other practical wisdom she's picked up along the way. 

Let's dive right in!

DISCUSSED IN THE EPISODE:

  • Jackie Rabbits
  • Jackie's Whatnot shows
  • [02:48] Jackie's early love of fashion included streetwear, customizing denim, and staging elaborate backyard photo shoots
  • [04:11] Dropping out of high school, getting her GED, and how it shaped her path 
  • [06:22] Thrifting with her mom growing up, and how it became their bonding ritual 
  • [08:45] Landing her first antique mall booth as a teenager 
  • [11:07] The hustle to go full-time in vintage, selling on eBay and Depop during the early Y2K resale boom 
  • [13:42] Developing her true-vintage point of view 
  • [17:52] How the vintage scene and competition have changed since she started 
  • [19:16] Why she started livestreaming on Whatnot, and sees herself as a "fast flipper" in the vintage ecosystem 
  • [30:10] Keeping up with weekly sourcing demand
  • [40:25] Her advice for anyone nervous to go live 
  • [45:04] Long-held pieces she'll never sell and best-ever finds

LET'S CONNECT: 

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