Snippet- Andy Hood, Vice President of Emerging Technologies at WPP, Shares a Grounded Perspective on The “End of Advertising” Debate.

🎙️ Why Real-Time Analytics Is So ChallengingIn this clip, Kai Hackbarth, Head of Product and Solutions at Bosch, explains what makes real-time analytics fundamentally different from analyzing historical data.Unlike structured historical datasets, real-time use cases often involve large volumes of unstructured data coming from multiple sources, such as sensors, tires, or even live weather feeds ☁️.In safety-critical environments, insights must be generated instantly. That means analytics can’t just sit in the cloud; they need to happen at the edge, close to where the action is happening.The real challenge isn’t just processing data, it’s doing it fast, reliably, and in the right place to create immediate value ⚡.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Kai-Hackbarth #Outgrow #Podcast #KaiHackbarth #Bosch #RealTimeAnalytics #EdgeComputing #IndustrialAI #Innovation

Is This the End of Advertising?Andy Hood, Vice President of Emerging Technologies at WPP, shares a grounded perspective on the “end of advertising” debate.Every time a major technology shift happens, the same question comes up. As a creative technologist, he’s seen advertising reinvent itself again and again, roughly every few years.AI may be transforming the industry at an unprecedented scale 🤖, but disruption itself isn’t new. The tools evolve, the channels change, but the core principles of creativity and connection remain.It’s not the end of advertising. It’s the next evolution 🚀.Listen to the full podcast now- https://premade.outgrow.us/interview-with-andy-hood #Outgrow #Podcast #AndyHood #WPP #FutureOfAdvertising #CreativeTech #AIinMarketing

🎙️Regulation, Advantage & AI TransparencyIn this clip, Matthew Blakemore, CEO of AI Caramba!, shares a candid perspective on AI regulation and industry dynamics.He questions whether certain public calls for regulation truly come from a neutral place 🤔, especially when some organizations may already benefit from having built their models before stricter rules are introduced.He also highlights concerns around transparency in training data and competitive advantage ⚖️. With frameworks like the EU AI Act coming into force, the regulatory landscape is shifting, raising important questions about fairness, openness, and innovation 🚀.Listen to the full podcast now- https://premade.outgrow.us/interview-with-matthew-blakemore #Outgrow #Podcast #MatthewBlakemore #AICaramba #AIGovernance #EUAIAct #AIRegulation #TechPolicy

🎙️From AI Hype to Real Value!In this clip, Rakesh Doddamane, Leader – Generative AI / Responsible AI & User Experience at Philips, reflects on the evolution of AI adoption.When the AI wave began, there was a surge of experimentation and proof of concepts. But as the technology matured, the focus shifted from exploration to value.Today, the priority is clear: identify where AI delivers measurable ROI and scale those use cases. With a structured intake process, the team evaluates opportunities through a value lens, ensuring effort translates into real impact.Listen to the full podcast now- https://premade.outgrow.us/interview-with-rakesh-doddamane #Outgrow #Podcast #RakeshDoddamane #Philips #GenerativeAI #ResponsibleAI #AIValue #DigitalTransformation

Designing TikTok for Live Sports!In this clip, Rollo Goldstaub, Global Head of Sports Partnerships at TikTok, explains how the platform builds products specifically for sports partners.Unlike most verticals, TikTok adapts parts of the app, user experience, and publisher tools purely for leagues, teams, and broadcasters. The goal is simple: drive measurable value.Features like match destinations help convert engagement into tune-in, with data showing a significant share of users are more likely to stream a live match after watching sports content. With deep-link attribution directly to live broadcasts, partners can clearly see the impact.For broadcasters and leagues, it’s about one thing: getting more people to watch live sport.Listen to the full podcast now- https://premade.outgrow.us/interview-with-rollo-goldstaub #Outgrow #Podcast #RolloGoldstaub #TikTok #SportsMarketing #LiveSports #DigitalInnovation

🎙️ “Start With the Problem, Not the Tech.”In this clip, Dr. Satyajit Wattamwar, Data Science & Digital Expertise Leader at Unilever R&D, shares a key lesson from applying AI in the real world.If you truly understand the business and the value to be unlocked, the solution is often simpler than you think. It might be a basic equation, a heuristic, or a straightforward machine learning model, not always a “fancy” AI system.The real skill lies in mapping the right technology to the right problem. Business understanding comes first. Technology follows.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Dr-Satyajit-Wattamwar #Outgrow #Podcast #Unilever #DataScience #AILeadership #BusinessFirst #Innovation

🎙️ Designing the AI Operating ModelIn this clip, Altaf Patel, VP, Data Analytics & AI at PepsiCo, explains why operating model clarity is critical for scaling AI.Success isn’t just about talent; it’s about how capabilities come together. Data engineering, governance, AI platforms, data science, and business intelligence are all aligned around clear product archetypes, stitched together through a strong data product management layer.By codifying this approach, the team creates clarity on what’s needed, how data feeds the foundation, and what stakeholders can expect, building a strong, scalable base for delivering real business value.Listen to the full podcast now- https://premade.outgrow.us/interview-with-altaf-patel #Outgrow #Podcast #AltafPatel #PepsiCo #DataAnalytics #AILeadership #DataStrategy

How NaaS Is Simplifying Enterprise ConnectivityIn this clip, Eduardo Pérez, Senior Lead of Strategy & Innovation at Colt Technology Services, explains how Network as a Service is reshaping connectivity.It enables flexible, digital delivery of services like Ethernet and IP access to the cloud. Through Network Functions Virtualization (NFV), traditional hardware, like routers or firewalls, can be virtualized at the provider edge.Instead of managing physical devices on-site, customers can activate services in a plug-and-play way. The result: a smoother end-to-end experience and greater value for enterprises.Listen to the full podcast now- https://premade.outgrow.us/interview-with-Eduardo-Perez #Outgrow #Podcast #EduardoPérez #ColtTechnologyServices #NaaS #NFV #DigitalInfrastructure #TelecomInnovation

Winning Consumers Starts with IssuersFor Brice van de Walle, EVP Core Payments Europe at Mastercard, consumer value starts with strong partnerships.As a B2C business, Mastercard’s priority is making sure banks and issuers fully understand the benefits behind every Mastercard, so they can clearly communicate that value to cardholders.By closely supporting partners with the right tools, materials, and insights, Mastercard ensures its value proposition reaches consumers in a way that truly resonates. Listen to the full podcast now- https://premade.outgrow.us/interview-with-Brice-van-de-Walle?utm_campaign=podcast&utm_medium=organic_social&utm_source=linkedin#Outgrow #Podcast #Mastercard #Payments #CustomerValue #B2C #BankingPartners

In an AI World, Creativity Matters More!In this clip, Andy Hood, Vice President of Emerging Technologies at WPP, reflects on how AI is reshaping the creative landscape.With channels more fragmented than ever and AI democratizing content creation, more people can produce more content, faster. That inevitably creates noise.But noise only increases the need for true creative cut-through. The difference between fleeting impressions and real engagement comes down to talent, craft, and human insight.In a world where everyone can create, standout creativity becomes even more valuable.Listen to the full podcast now- https://premade.outgrow.us/interview-with-andy-hood #Outgrow #Podcast #AndyHood #WPP #CreativeIndustry #AIinMarketing #CutThrough