MOTM #737: Should You Start Another Instagram Account?

I see a lot of people in the online business space feeling like they have a “weird relationship” to and with Instagram. Look, I love IG and the way it can help people build their dream future lives, so I’m always going to advocate for doing whatever it is you need to do in order […]

Sometimes you get hit with creation constipation. We’ve all been there. But just because your brain is dead, doesn’t mean your business is, and the show must go on. You gotta start with understanding the “why” you have nothing to day before you know which “how” you’ll need to fix it, but the good news […]

I've got thoughts! It’s 2026 and somehow there are still people out in the world claiming that “traditional” gender roles are the only way. If those gender norms flip your pancake, then by all means, keep on keeping on. But I do believe that that the patriarchy screws everyone, every path is possible for everyone, […]

There’s nothing wrong with having a corporate job or working for someone else for your entire career, but make no mistake, that isn’t always the “safe” option. When you work for someone other than yourself, there’s always a chance of losing your job for any number of reasons: downsizing, companies selling, companies going under, etc, […]

If you’re not selling, you don’t have a business. So, if you hate launching, you’re either going to have to rely entirely on paid ads (which I don’t recommend) or you’re going to have to figure out how to make peace with running a launch every now and then. In my experience, people hate launching […]

If there’s one thing you need to know in online business, it’s this: never wast your time and energy making something before you know that someone wants to buy it. Sure, strategy is sexy, but it’s meaningless until you can be sure of demand.  Let’s chat. Welcome to Maestro on the Mic, a podcast that […]

There’s nothing new on the internet, no secret strategy you’re missing that’s preventing you from having success online… and that’s a good thing. Every successful internet business owner is using the same playbook that everyone else is using. Maybe that seems nihilistic or negative to you, but I see it as a great thing. Once […]

Everyone is always trying to sell you something. I get it, and I’m not always opposed to it—I sell things all the time—but sometimes I absolutely hate it. There’s no such thing as an “objectively” right or wrong way to do anything, and if someone is telling you so, all they care about is getting […]

If you’re lucky enough to stick with your business for a long time, inevitably you’re going to feel bored. My bestie, Jill, always says that your business isn’t here to entertain you, and she’s right. Your enjoyment of the things in your life will ebb and flow, so why would it be any different for […]

No matter what kind of business you run, you need to be posting content. Content allows consumers to learn, relate, connect, and ultimately build trust with either you and your personal brand, or your business as an entity that has the solution they need. Content is how we stand out in a sea of AI […]