Episode 134: The Art Licensing Playbook with Cat Coquillette

Think your art isn't licensable? Wrong. Cat Coquillette is here to shatter every myth holding you back from royalties, confidence, and freedom. In fact, this episode is a masterclass in how artists actually get their work onto products at companies such as Target, Anthropologie, Netflix, Disney, and beyond. Within months, Cat was earning enough through licensing to pay her rent. Within a year, she quit her day job. Today, she runs a global brand from her laptop in Thailand. In this episode, we dive deep into the licensing world. The truth, the myths, the mistakes, the contracts, the payouts, and the timelines no one tells you about. Cat explains how to pitch manufacturers, how to know if your art is licensable, how royalties work, and how to protect yourself legally so you never end up with a sad little 76-cent royalty check.  What you'll learn: Why your art doesn't need to be perfect to be licensable How to identify trends without selling your soul The simplest way to pitch manufacturers today How royalty payments actually work And how to know if licensing is right for your art practice This episode will light a fire under you. Whether you're brand new or dreaming big, Cat gives you the exact steps to start today.  Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Extended! You can snag the Color Course for Rebels Bundle until January 1st. Enjoy the Color Course for Rebels 101+102, The Mother Color™ Course, and Instagram for Artists for just $207: https://www.jodiekingart.com/offers/FtkRAtLt/checkout  Check out Cat's Website Check out Cat's Full Collection Deck that she has graciously shared with us: https://catcoq.com/licensing-expo-2025   See the Courses Cat Has to Offer; Especially her course on licensing - The Art of Collections™ View Cat's Portfolio Learn More about Cat's Private Mentorship Community, The CatCoq Collective™: https://www.catcoq-collections.com/  Society6: www.society6.com  Jessi Raulet, who owns EttaVee, is an abstract artist who is successful in licensing her art. View her work.  Interested in attending a live workshop? Stay up to date on my upcoming in-person workshops here: https://jodieking.com/workshop Cat's Agency: Jewel Branding Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast 

Galleries, pricing, and painting meltdowns … I'm answering all of your juiciest art questions in this season's Ask Me Anything. No fluff, no filters, just honest, messy, art-life talk. We're diving into everything from what galleries want to see on the back of your canvas, to how to price your work online, to that universal "am I overworking this?" panic we all know too well. In this episode, I share: The 4 things you should always write on the back of your paintings My favorite art biz tools (and a few health ones too) Why you should always post your prices online How to tell the difference between creative flow and frustration Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Extended! You can snag the Color Course for Rebels Bundle until January 1st. Enjoy the Color Course for Rebels 101+102, The Mother Color™ Course, and Instagram for Artists for just $207: https://www.jodiekingart.com/offers/FtkRAtLt/checkout   Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  Looking for More Q&A?  Ask Me Anything, Part 5 Ask Me Anything, Part 4 Ask Me Anything, Part 3  Ask Me Anything, Part 2  Ask Me Anything, Part 1 Check out the Do Not Age Products I love (and be sure to use code SMOKESHOW to save 10%!) SIRT6Activator for Energy: https://donotage.org/sirt6-activator Pure Berberine for Insulin Sensitivity: https://donotage.org/pure-berberine Creatine Monohydrate for Strength and Endurance: https://donotage.org/creatine Pure NMN for Energy: https://donotage.org/pure-nmn Pure TMG for Cellular Health: https://donotage.org/pure-tmg My favorite pre-stretched and gesso'd canvases by EDGE: https://www.jerrysartarama.com/the-edge-all-media-cotton-canvas-1-1-2-inch-boxes-of-three  Want to grow in your art, your art business, and have support while you do it? Join the Honest Art® Society. Episode 90: Color Values & Your Art: The One Thing You Need to Elevate Your work Episode 125: Stop Copying. Start Creating: Reference vs Imagination No website? Check out Artwork Archive (Save 20% with this link!) Learn How to Use Instagram to Sell. Episode 126: From Scrolls to Sales: Attracting Real Art Collectors on Instagram Episode 14: How to Price Your Art (So It Sells) Interested in attending a live workshop? Stay up to date on my upcoming in-person workshops here: https://jodieking.com/workshop Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast    

If you're trying to control your art, you're cutting off the magic. In this episode of The Honest Art® Podcast, I'm calling out the sneaky habit that keeps artists stuck … being too attached to the end result. When you start painting already knowing how it should look, you stop creating and start performing. You shut down spontaneity, intuition, and the wild, beautiful chaos that makes Honest Art® come alive. In this episode, I'm breaking down: Why attachment kills creativity How to paint from intuition instead of ego What "trusting the process" actually looks like (and why it works) This is your permission slip to paint like a kindergartener again … curious, bold, and totally free. Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Extended! You can snag the Color Course for Rebels Bundle until January 1st. Enjoy the Color Course for Rebels 101+102, The Mother Color™ Course, and Instagram for Artists for just $207!: https://www.jodiekingart.com/offers/FtkRAtLt/checkout  Interested in attending a live workshop? Stay up to date on my upcoming in-person workshops here: https://jodieking.com/workshop Don't create in isolation. Join a community of artists with the Honest Art® Society: https://www.jodiekingart.com/has You might also like Episode 16: How to Get Out of the Fugly Stage of Art Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast  

Every artist dreams of gallery representation … until they learn the truth about what really happens behind those white walls.  In this episode, I'm breaking the silence about the messy, often painful truth of gallery representation. From shady contracts to missing paintings and "forgotten" payments, I'm sharing the stories most artists are too scared to say out loud, and also how you can protect yourself. You'll learn: Why gallery representation doesn't equal success How to spot red flags before signing anything The mindset shift that keeps you in power as an artist Because gallery representation can be great. But they're not the source of your worth. That's all you, babe. Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Grab 3 Of My Most Popular Courses in One with The Mother Color Bundle (Color Course for Rebels, The Mother Color™ Course, Instagram for Artists). Just $207 from Nov 20th-29th: https://jodieking.com/blackfriday   Looking for community? Join The Honest Art® Society! Sign up for a year and receive the Art Biz for Rebels Course as a bonus: https://www.jodiekingart.com/offers/yD7z3WFp/checkout  Curious about the Studio Elite Mastermind? Learn More: https://www.jodiekingart.com/studioelite Hear more about Jodie's meditation and manifestation of her First Solo Show in Episode 130: https://jodieking.com/episode-130-when-woo-meets-real-life-spiritual-practices-for-artists/  You might also like Episode 114 - What Art Galleries Are Really Looking for in Emerging Artists: https://jodieking.com/episode-114-what-art-galleries-are-really-looking-for-in-emerging-artists/ Marketing on social media doesn't stop with gallery representation. Listen to Episode 126 - From Scrolls to Sales: Attracting Real Art Collectors on Instagram: https://jodieking.com/episode-126-from-scrolls-to-sales-attracting-real-art-collectors-on-instagram/ Yes, you need an email list. This episode covers how to get started: https://jodieking.com/episode-67-fight-me-yes-an-artist-needs-an-email-list-with-yasmine-kashefi/ Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast 

What happens when spirituality meets real life for an artist? These 4 grounded tools and spiritual practices can help you make better art and feel more alive doing it.  In this episode, I'm sharing the 4 grounded energy practices that help me create art with more freedom, confidence, and joy. From meditation that activates emotion to grounding that clears your energy, these simple tools can shift everything … your art, your business, and your mood. You'll learn: The secret to meditating for manifestation How Palo Santo creates creative flow The "Act As If" mindset that changes your confidence overnight Why grounding in nature is the ultimate creative reset You don't need to be mystical to use these tools. Just curious, open, and ready to create your most aligned art yet. Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Looking for community? Join The Honest Art® Society! Sign up for a year and receive the Art Biz for Rebels Course as a bonus: https://www.jodiekingart.com/offers/yD7z3WFp/checkout  Snag My Free Guided Meditation for Creative Clarity: https://www.jodiekingart.com/guided-meditation Shop Palo Santo: https://amzn.to/49dH9f8  Watch The Earthing Documentary: https://www.earthingmovie.com/ Listen to Episode 63 - How Artists Can Reignite Their Creativity and Find Their Spark Again: https://jodieking.com/episode-63-how-artists-can-reignite-their-creativity-and-find-their-spark-again/ Tune into Episode 55 - Evolving as an Artist with Warwick Saint: https://jodieking.com/episode-55-evolving-as-an-artist-with-warwick-saint/ Love this Episode? You'll also enjoy Episode 38 - 5 Things to Do Today to Enhance Your Art Sales & Creativity: https://jodieking.com/episode-38-5-things-to-do-today-to-enhance-your-art-sales-creativity/ Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!    Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast 

AI isn't replacing artists. It's reshaping the game. Jodie reveals how to use AI as your assistant, not your competition.  In this episode of The Honest Art® Podcast, Jodie King gets real about the rise of AI in the art world … what it means for your creative career, your collectors, and your confidence.  We're breaking down: The biggest fears artists have about AI (and what's actually true) Why your authenticity is your biggest advantage in a digital world The smart, ethical ways to use AI to save time and grow your art business.  You'll learn exactly how I use AI to write artist statements, research galleries, and free up more time to paint. Without losing my unique voice.  It's not about fighting technology. It's about learning to dance with it.  Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Learn How I Use Instagram to Sell My Art in Episode 126: https://jodieking.com/episode-126-from-scrolls-to-sales-attracting-real-art-collectors-on-instagram/ Chat GPT: https://chatgpt.com/  Working on Your Artist Statement or Bio? Tune in to Episode 105: https://jodieking.com/episode-105-how-to-craft-an-artist-statement-that-drives-sales/ Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast    

What if one drawing could change your life? Artist David Dominguez shares how art brought him hope, courage, and purpose through creativity and how he is now helping others find the same. In this episode, we talk about fear, failure, self-belief, and what it really means to make art that matters. His story flips the "starving artist" myth right on its head.  You'll hear: The truth about fear, rejection, and showing your art anyway How one ballpoint pen drawing helped David rebuild his life Why art has the power to heal, connect, and transform entire communities This one will remind you why you started making art in the first place. Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Learn About Upcoming Honest Art® Workshops: https://jodieking.com/workshop Learn More About Art From the Streets: https://artfromthestreets.org/ Learn More about the November 6th Shared Voices Show in Austin, TX: https://www.eventbrite.com/e/shared-voices-tickets-1866754616309  Check Out Some of David's Art: https://artfromthestreets.org/collections/david-dominguez Follow David on Instagram: https://www.instagram.com/daviddominguez_art/ Want to donate to Art From The Streets? You can do so here: https://artfromthestreets.org/pages/donate   Join the Honest Art® Society: https://www.jodiekingart.com/has Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast  

I lost hundreds of followers when I posted this painting. Here's why I'd do it again … and why controversy can be powerful. In this raw episode of the Honest Art® Podcast, I share the story of my most controversial painting: what inspired it, why it pissed people off, and how it ultimately deepened my commitment to creating honest, authentic work.  Yes, I got hateful comments. Yes, I felt nervous. And yes, I lost followers. But I also gained something much bigger: freedom, connection, and collectors who actually value what I stand for.  In this episode, you'll learn:  Why "safe" art isn't always really safe How controversy can reveal your truest audience What happens when you stop editing yourself down to be "palatable" Because at the end of the day, art isn't about keeping everyone comfortable. It's about telling the truth. Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: The Controversial Painting Itself:  https://shop.jodieking.com/collections/the-rebel-series/products/abe-the-rebel Let's sling some paint together in person!!: https://jodieking.com/workshop  Join The Honest Art® Society Community: https://www.jodiekingart.com/has See the Full Rebel Series: https://shop.jodieking.com/collections/the-rebel-series Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast  

Scared of "being cringe" on social media? Here's how to sell art on Instagram and attract real collectors.  Most artists avoid Instagram because they're afraid of being seen, of bragging, or of looking silly. But that fear is keeping your art hidden from the very people who want to buy it.  In this episode of the Honest Art® Podcast, I break down how to sell art on Instagram without feeling fake, forced, or like you have to learn a TikTok dance.  You'll learn: The surprising reason most artists avoid Instagram (and how to most past it) The "3 P's" formula that makes your feed irresistible to collectors How to write captions that inspire, educate, or entertain (instead of putting people to sleep) Why posting your sales isn't bragging, it's inspiring Your art deserves to be seen. Instagram is the free, powerful tool that makes it possible. It's time to bloom.  Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_.  Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Give Jodie a follow on Instagram to see how she does it:  https://www.instagram.com/jodie_king_/ Let's sling some paint together in person!!: https://jodieking.com/workshop  Join The Honest Art® Society Community: https://www.jodiekingart.com/has Purchase An Artist's Guide to Instagram: https://jodieking.com/mini-courses  Studio Elite: https://www.jodiekingart.com/studioelite   Episode 108: An Inside Look At Art Consulting With Amy Sawtelle: https://jodieking.com/episode-108-an-inside-look-at-art-consulting-with-amy-sawtelle/  Episode Episode 112: The Art of Transformation: Stacy Solodkin's Inspiring Creative Journey: https://jodieking.com/episode-112-the-art-of-transformation-stacy-solodkins-inspiring-creative-journey/  Stacy Solodking Instagram: https://www.instagram.com/stacysolodkin/  Episode 39: Ana Stapleton: A Creative Force: https://jodieking.com/episode-39-ana-stapleton-a-creative-force/  Ana Stapleton Instagram: https://www.instagram.com/anastapletonart/  Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast 

Copying your reference photos line-for-line is boring AF. Here's how to use them without losing your voice.  Many artists start with reference photos because that's what we were taught: paint the flower yellow, the grass green, the cow black and white. And while that's fine for learning, it's a fast track to creating lifeless art that looks like everyone else's.  The truth is, reference photos are meant to be a starting point, not a destination. If you copy them exactly, you erase the most important part of your art … your unique voice. In this episode of the Honest Art ® Podcast, I break down how to break free from perfectionism and start using reference photos in a way that fuels your creativity instead of smothering it.  Make sure to subscribe to this podcast so you don't miss a thing! And don't forget to come hang with me on Instagram @jodie_king_. Interested in being a guest on a future episode of Honest Art®? Email me at [email protected]! Resources mentioned: Honest Art Workshop: Austin, TX Oct 22-26, 2025: https://jodieking.com/honest-art-workshop-austin-october-2025  Honest Art Society Membership: https://www.jodiekingart.com/has  Color Course for Rebels: https://www.jodiekingart.com/ccfr  Palette Knife: https://amzn.to/46AqZe5  Spatula: https://amzn.to/4772ntv  Have a question for Jodie? Ask it here: https://forms.gle/hxrVu4oL4PVCKwZm6  How are you liking the Honest Art® Podcast? Leave us a review on your favorite podcast platform and let us know!     Watch this full episode on my YouTube channel: https://www.youtube.com/playlist?list=PLMquJfuMsSg0fr46BRdia1cWd-81GThzF For a full list of show notes and links, check out my blog: www.jodieking.com/podcast