Estevan Oriol (Episode 109, S9)

This week on The Fly Fidelity Podcast, we’re joined by street culture authority Estevan Oriol to celebrate 30 years of Joker Brand—one of the most authentic and globally respected streetwear labels ever committed to fashion. Founded in 1995 by Mister Cartoon and Estevan Oriol, Joker Brand transcended apparel to become a cultural force, resonating far beyond clothing. Rooted in storytelling, urban fashion, and street culture, the brand embodies a lifestyle shaped by the West Coast Chicano energy that inspired its creation—and continues to influence generations today. In a free-wheeling conversation, we sat with Estevan to discuss his one-of-a-kind journey: from road-managing House of Pain and witnessing the seismic rise of Cypress Hill, to co-founding Scandalous and Not Guilty, to his ascension as a globally recognized photographer and filmmaker. All of this—and more! Produced by: D. Lewis and L. Bailey for Fly Fidelity Media Art direction: Mango Shark About: Hosted by Luke Bailey, The Fly Fidelity Podcast is a weekly podcast featuring thoughtful, layered, nuanced and authentic conversations with fascinating guests from hip hop and beyond. Patreon: Support The Fly Fidelity Podcast by subscribing to our Patreon and unlock exclusive bonus content. Learn more at Patreon.com/FlyFidelity Contact: [email protected]