How AI is Changing Consumer Behavior

Ever wondered what’s going on behind the scenes when you tap “go” on your GPS? Maps are constantly working their magic, updating in real-time to get us from point A to point B as quickly as possible. While it is an everyday tool for many people, mapping and location capabilities are evolving and revolutionizing how we navigate the world. Here’s a sneak peak: Open-source technology: “It takes the world to map the world.” How collective data is paving the way for a fully mapped, more connected world. Autonomous driving: Why precision maps are a game-changer for self-driving cars and the future of transportation. Real-time mapping: its impact on emergency response time and its potential to enhance safety and efficiency on the road 

Listen in as we explore the hybrid care model transforming healthcare. Sleek CareStations, powered by both human interaction and remote technology, are bridging the gap for those without access to traditional care, reshaping global healthcare access and quality. Discover how hybrid care addresses the limitations of traditional clinics and telemedicine, offering a more accessible, efficient, and scalable solution for everyday care.   Here's a sneak peak: Bridging Healthcare Gaps: Technology solutions are addressing healthcare deserts, providing underserved communities with access to high-quality care.  Combining the Best of Both Worlds: The hybrid care model integrates human interaction with remote technology, overcoming the limitations of traditional clinics and telemedicine to offer comprehensive care with real-time diagnostics. Scalable & Efficient: Unlike traditional clinic-based care, which is costly and hard to scale, hybrid CareStations provide a cost-effective, self-cleaning, and private alternative that can be deployed globally to address healthcare access and quality challenges.

Has futuristic living become a reality? With the new energy-efficient, intelligent homes from Haus.me, that might just be the case. Described as looking like they were designed by Apple and Tesla, these structures are completely self-sustainable, making it possible to live nearly anywhere. Listen in as we discuss the technologies powering this new way of living. Here’s a sneak peak: A fully functioning home delivered and set up in just hours, anywhere on the planet. Next-level energy solutions that maximize power usage efficiency. Morning espresso made from water generated from air humidity and sunshine. Shelters designed to withstand category five hurricanes. Homes integrating technologies for air quality control, energy efficiency, and acoustic control. 

What does diversity, equity and inclusion look like in the tech world? And does it still matter? We explore the current state of equality in tech, the impact of AI on bias, and the future of female leadership in the industry. Listen in on this thought-provoking conversation that delves into the critical issues shaping the tech landscape, and why this is more important than ever. In this episode: The importance of recognizing diversity and inclusion as a company  Defining equity compared to equality  The future of training ethical AI The critical need for accessibility and disability inclusion 

Ready to take the guesswork out of searching endlessly for something to watch? Your living room is getting an upgrade. From transparent screens and infinite display resolution to your personal AI assistant, learn how Samsung is redefining home entertainment to create a more intuitive, customizable, and responsive experience: On-device AI is upping the game for at home viewing experiences by actively enhancing content Samsung debuted their transparent micro-LED screen at CES making waves for brighter pictures and opening the door to many new smart home applications The future of AI companion robots is looking bright as we discuss what homelife may look like in 2030

Electric and autonomous vehicle advancements are going beyond your everyday passenger vehicle. Oshkosh Corporation is working to bring the next wave of industrial vehicle innovations to everyday heroes from USPS vehicles to firetrucks. On this episode of CES Tech Talk, discover these latest advancements with Jay Iyengar, Executive Vice President and Chief Technology and Strategic Sourcing Officer at Oshkosh Corporation. Listen along as we discuss these exciting topics surrounding the future of vehicle tech:How "moments of autonomy" can boost productivity, including jet bridges that can dock themselves to planes within inches, saving airlines thousands per hour.Purpose-built vehicle technology allows everyday heroes to operate more safely and sustainably as they provide services essential for society.Former delivery vehicles, dating back to the 1980s, were noisy, hot, and fuel-inefficient. These Oshkosh vehicles are equipped with AC and modern safety features like airbags, 360-cameras and blind-spot monitoring, boasting a significant upgrade.The Postal Service plans to add 60,000 next-gen vehicles to its fleet, with a significant number being electric, all part of a $40 billion transformation!

The gaming landscape is an ever-changing industry that continues to grow as technology evolves. Today, anyone can be a gamer, from casual mobile gamers to die-hard PC enthusiasts, and adaptive hardware and inclusive game design assist in making this possible. This episode explores the intersection of technology and accessibility in gaming, specifically how it is elevating player experiences and how gaming is not just a pastime, but an evolving economic force. Here’s a sneak peek into how gaming is influencing the world: When it comes to global revenues, the gaming industry is the largest segment of the entertainment industry. At roughly $187 billion globally, it's bigger than the music + movies industries combined. U.S consumers are projected to spend a whopping $50 billion on video game services and software in 2024, a 3% increase from last year. For Gen Z and Gen Alpha, gaming is more than just entertainment; it serves as a platform for shared experiences and emotional connections, shaping their worldview and creating a culture that extends beyond the game itself. 

The Paris 2024 Olympics are set to transform the viewing and advertising experience like never before. As we anticipate the first Games post-Covid, the return of fans to the stands is adding an extra layer of excitement. Both in-person and online, it's shaping up to be the biggest event of the year, and possibly the decade. The game-changing streaming experiences, digital advertising strategies, and captivating storytelling methods will make these games unforgettable. In this episode: 

Tune in to hear Jenn Creegan, the VP of Global Marketing and Operations at Microsoft Advertising, give an inside look at some major evolutions in AI that are changing the advertising landscape. Learn about the influence of generative AI and conversational ads on consumer behavior and digital marketing, and why sustainability and diversity efforts are key to a successful future. In this episode: Understand the impact of Generative AI on consumer behavior. Uncover the power of conversational ads and digital marketing and learn how to engage your audience in a whole new way. Discover the sustainability efforts undertaken by tech companies and learn how to integrate sustainable practices into your marketing strategies. Embrace diversity and inclusion in the technology industry to foster innovation and reach a broader audience.

Hear the Chief Digital and Marketing Officer of L'Oréal unveil their commitment to innovation in the beauty industry. From revolutionary makeup applying technology for those with hand motion disabilities to the deeper meaning of identity formation, this conversation will change the way you see the intersection of beauty and tech. Learn how, amidst evolving technologies, L'Oréal remains dedicated to empowering individuals through beauty. In this episode: Discover the profound impact of digital transformation on the beauty industry and how it's reshaping consumer experiences. Uncover the latest advancements in hair dryer technology that are revolutionizing hairstyling and salon experiences. Understand the role of technology in shaping individual identities and its influence on beauty preferences and self-expression.