Becoming the Hunted: How to Attract Clients Without the Chase

What if the calling to coach business owners has been showing up in your life long before you noticed it?In this episode, BJ O’Neal breaks down the unmistakable signs that someone is being called into the world of business coaching. With clarity and conviction, he explores why certain people naturally see solutions others miss, why leadership and profitability feel like home to them, and why waiting for “the right time” only delays impact. Key Insights:Coaching is often a calling, not a career choiceYour ability to spot business struggles is a major indicatorLeadership, profitability, and culture are natural focus pointsLegacy begins to matter more than laddersAction creates clarity—timing is a mythRelationship-building is the true engine of coachingDecades of experience become your foundationStrategy energizes you more than tasksDelaying your calling delays someone else’s growthYou’re uniquely wired to help business owners succeed

What if the greatest accelerator of your business success isn’t strategy… but gratitude?In this episode, BJ O’Neal explores how gratitude functions as a leadership posture that shapes decision-making, sharpens discernment, expands influence, and strengthens relationships. He breaks down why gratitude isn’t just a “feel-good” practice—it’s a practical advantage for coaches who want to create meaningful impact, build trust, and elevate their presence in the marketplace.Key Insights:Gratitude enhances leadership presence and relational equity.A grateful mindset improves clarity and decision-making under pressure.Gratitude increases trust and influence with clients.Leaders who practice gratitude create magnetic energy that attracts people.A gratitude posture transforms coaching effectiveness and business culture.

"Is the secret to landing your first paying clients hiding in plain sight?"The journey to a sustainable business coaching practice often feels like a complex maze, but this episode offers a map. BJ O'Neal candidly recounts the strategic, yet simple, methods he deployed to secure his initial five paying clients. This session moves beyond generic advice, focusing instead on the transformative power of authenticity, the strategic deployment of your sphere of influence, and the non-negotiable value of consistency in your client acquisition efforts. Key Insights:The fundamental shift required to view your existing network as a fertile ground for leads.The three non-negotiable elements that underpin all successful client acquisition efforts.How maintaining simple, helpful authenticity radically improves client engagement.Actionable strategies for consistent, low-friction outreach and prospect conversion.The critical role of time and relentless consistency in achieving coaching success.

What can leaders learn from a government shutdown?In this episode, BJ O’Neal breaks down five powerful leadership lessons inspired by recent events that tested patience, communication, and character. Through moments of crisis, he reveals how effective leadership is not about control—but clarity, unity, and humility.Key Insights:Over-communication creates trust in times of uncertainty.Open-mindedness builds collaboration beyond ego.Patience drives steady progress amid chaos.Unity amplifies impact and alignment.Crisis reveals who we are more than what we do.

Your next chapter won’t wait for you to feel ready—it begins when you start moving.In this episode, BJ O’Neal dives into what it truly means to monetize your experience as we approach 2026. He shares why clarity often comes through action, not planning, and how reflecting on your past experiences can help shape your next season of impact.BJ challenges listeners to stop striving for reinvention and instead focus on redirection—recognizing how God uses every experience, even the hard ones, to guide you toward purpose and success.🎯 Key Insights: • Your next chapter begins when you move, not when you’re ready. • Reflection reveals direction—your experiences hold the blueprint. • 2026 will reward those who prepare now, not later. • Clarity and confidence come through imperfect action.

What happens when faith becomes the strategy behind your business growth?In this episode, BJ O’Neal explores how faith is more than a belief system—it’s a foundation for building a profitable and purpose-driven coaching practice. He shares the power of viewing clients as kingdom assignments, forecasting with faith instead of fear, and leading from calling rather than hustle.Key Insights:How faith shapes your business mindset and directionThe difference between calling and careerViewing clients as divine connections, not transactionsWhat it means to model a kingdom culture in a hustle-driven worldThe role of surrender in business growth

Even the most seasoned professionals battle self-doubt.In this episode, BJ O’Neal dives into the silent struggle of impostor syndrome among business coaches and Christian professionals. He unpacks how to shift from seeking external proof to leading with purpose—and how confidence grows not from perfection, but from consistent, imperfect action.Key Insights:Impostor syndrome doesn’t mean you’re unqualified—it means you care.Humility is not the same as hiding your strengths.Spiritual warfare often targets your confidence and calling.Confidence is built through imperfect action and faith-driven purpose.Community support helps silence the inner critic.

Most coaches chase. Few attract.In this episode, BJ O’Neal breaks down the mindset and strategies behind Becoming the Hunted — how to build a coaching brand that naturally draws in clients and opportunities. He shares what it truly takes to stand out through authenticity, communication, and consistent value creation.From mastering your presence to building communities that work for you, BJ reveals how great coaches position themselves as the sought-after, not the seeker.Key Insights:There are two types of coaches: those who chase and those who attractStrategic communication builds trust before the saleYour body language speaks louder than your contentUnique value positioning turns visibility into magnetismConsistency and community create sustainable demand

Faith isn’t just belief—it’s movement.In this episode, BJ O’Neal explores what it truly means to be a faith-fueled business coach. He dives into how Christian entrepreneurs can take actionable steps even when the path feels uncertain. Drawing inspiration from Hebrews 11, BJ shares real-life stories and lessons about trusting God’s direction, making bold moves, and turning belief into measurable action.Key Insights:🟢 Faith must translate into visible, measurable action🟢 Comfort often competes with calling🟢 God uses imperfect people to do extraordinary things🟢 Delayed action can cost you divine opportunities🟢 True success in business coaching begins with obedience, not perfection

Generating leads isn’t about doing everything—it’s about doing what aligns with your strengths and energy.In this episode, BJ O’Neal explores the main strategy for lead generation in business coaching. He emphasizes selecting approaches that fit your personality, conserving energy, and focusing on relationship-building rather than chasing every tactic that seems to work for others. This episode is a roadmap for sustainable client acquisition.Key Insights: 🟢 Build a coaching practice that lasts through strong relationships 🟢 Focus on only two lead generation strategies at a time 🟢 Align strategies with your energy and personality type 🟢 Persistence is more important than trying every tactic 🟢 Networking is about connection, not just client hunting 🟢 Overcoming challenges is part of every coaching journey 🟢 Workshops and content marketing can be powerful when used wisely