[Series Pt 3] A Damn Good Life: $400k, 4 Days, 40 Weeks, $4m

In this episode, we are wrapping up the eight part series with some BTS insights into shifts I am personally making to my OWN business model, and how we can work together in 2026. Mentioned in this Episode: Get a Ticket for the $400k Profit Plan Workshop (to be held 24 November): https://www.lifestylebusinessschool.co/tyis8awr Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

In this episode, I share the final tweak to your business model and syste,s, after re-modelling to keep things light and simple:Tracking your progress to the $400k profit sweet spot with one magic metric – and then knowing what to do with the profit once you get there!Mentioned in this Episode: Get a Ticket for the $400k Profit Plan Workshop (to be held 24 November): https://www.lifestylebusinessschool.co/tyis8awr Get the Online Business Model Map I Recommend for 2026: https://lifestylebusiness.school/profit-plan-lm-1Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

It's a special birthday episode in the series! In this episode, I share how to tweak your publishing strategy to thrive right now. Mentioned in this Episode: Get a Ticket for the $400k Profit Plan Workshop (to be held 24 November): https://www.lifestylebusinessschool.co/tyis8awr Get the Online Business Model Map I Recommend for 2026: https://lifestylebusiness.school/profit-plan-lm-1Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

Here’s what we know right now:Launches are inconsistent; Evergreen has lost so much steam that it’s mostly just (at best) a lead generation engine at this point; .. And, that the answer isn’t to keep doing the same old.In this podcast episode, I break down the sales system I recommend right now, and why. Mentioned in this Episode: Get a Ticket for the $400k Profit Plan Workshop (to be held 24 November): https://www.lifestylebusinessschool.co/tyis8awr Get the Online Business Model Map I Recommend for 2026: https://lifestylebusiness.school/profit-plan-lm-1Evergreen Funnel Case Study: How I Made $27,813 in 2 Months (And Why It’s Not Passive Income): https://lifestylebusinessschool.substack.com/p/evergreen-sales-funnel-case-studyWant more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

In other words, they aren't generating the volume of leads required to sell.As I've already covered, this isn't getting easier in the current environment – it's getting harder. The problem is two-fold – the leads are harder to get, and once you have them it's harder to sell to them.Most founders try to solve the problem in one of two ways:Chase more leads: Makes sense on the surface of it, right? If you don't have enough leads, you should look for ways to get more. And so, they do. They start posting on new social platforms, running more ads, trying out different lead magnets... and most of the time, hitting up against their tipping point when they do.Create more offers: Faced with a shortfall in revenue, they decide to build out new offers to serve the people they already have in their audience. Revenue-wise, it works great. Time and energy-wise, it stacks their calendar with more creation and more things to deliver on, and they end up working more than ever.Here's the problem:Both solutions require MORE AND BIGGER to achieve the same endgame.If your goal is the $400k sweet spot, I have a different approach for you and I'm walking through what it is in today's podcast episode. Mentioned in this Episode: Get a Ticket for the $400k Profit Plan Workshop (to be held 24 November): https://www.lifestylebusinessschool.co/tyis8awr Get the Online Business Model Map I Recommend for 2026: https://lifestylebusiness.school/profit-plan-lm-1Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

In the last episode we unpacked why chasing scale past the tipping point often makes everything harder. The fix? Clarity on your endgame, and a focus on the smallest, simplest and lightest model for achieving it.Of course, you’re welcome to clarify your own endgame.But to make things easy, I’m simply going to share a beautiful and realistic sweet spot endgame that represents a damn good life for most online experts. Mentioned in this Episode: Get a Ticket for the $400k Profit Plan Workshop (to be held 24 November): https://www.lifestylebusinessschool.co/tyis8awr Get the Online Business Model Map I Recommend for 2026: https://lifestylebusiness.school/profit-plan-lm-1Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

(I wish someone had given me this advice before I grew a big, traditional business). Mentioned in this Episode: Get a Ticket for the $400k Profit Plan Workshop (to be held 24 November): https://www.lifestylebusinessschool.co/tyis8awr Get the Online Business Model Map I Recommend for 2026: https://lifestylebusiness.school/profit-plan-lm-1Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

For the past eight years, I've worked with 2,000+ students, created over 200 podcast episodes that have been downloaded millions of times, and made several million dollars in revenue as the 'online course' girl.Only, times have changed.This episode is the first in a series sharing what's changed and the model I recommend moving forward. In today's episode, I am sharing what has shifted, why and why I think it's an incredible opportunity for women who desire a simple, lean lifestyle business. Mentioned in this Episode: Get a Ticket for the $400k Profit Plan Workshop (to be held 24 November): https://www.lifestylebusinessschool.co/tyis8awr Get the Online Business Model Map I Recommend for 2026: https://lifestylebusiness.school/profit-plan-lm-1Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

I hate when my fave podcasters go AWOL, so here's a little update and a few things I wanted to share! I'll be back on the podcast airwaves in July - will you miss me? Send me a DM on Instagram if there is something in this episode that resonated (@steviedillon_). See you soon!Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com

nline business is changing. With the prevalent decrease in the social media engagement, here's three very specific and practical things I'm doing to adapt to the new environment.Social Media — invest in your performing content to get more engagementEmail Marketing — start nurturing your email listRole of Podcasting, YouTube and Substack — for the handy top of funnel OR middle of funnel platformIn this episode, I’m breaking down how I’ve traditionally captured it (hello Instagram, podcasting, and email marketing 👋), how much time I’ve been pouring into each platform, and the results I discovered when I did a little audit. Spoiler alert: it wasn’t what I expected.Episode Shownotes:00:00 Changes in the online business industry01:22 Traditional attention channels03:10 Evaluating channel effectiveness06:39 Shifts in social engagement18:43 Revamping email strategies26:24 The Role of podcasting34:26 Conclusion and next steps    ———Recommended next episode: → Ep 271: Are Funnels Dead? No, But Things Are MESSY Right Now (Here’s What to Do About It)→ Ep 272: Pay Me Attention: How to Grow, Fast.Want more? Here’s how we can help you: Enjoy this content? Follow and subscribe for more: → Follow Stevie on Instagram — https://www.instagram.com/steviedillon_/ → Subscribe on Substack — https://lifestylebusinessschool.substack.com