You Don’t Need an MBA to Build a Brand

In this episode of WORK, Erika dives into how personal style shapes professional presence with Jennifer Heinen, a leading fashion psychologist and creator of the Style‑Mind Shift. They explore how what you wear affects confidence, identity, and control in the workplace. Erika also breaks down the limits of AI note‑takers, and examines how New Balance rebranded a dad shoe into a cultural icon. It’s a layered conversation about belonging, technology, and why dressing well doesn’t solve a broken system. Thanks so much for listening to WORK. If you haven’t yet, now is a great time to subscribe to Lemonada Premium. You’ll get bonus content like interviews, deep dives, events we are doing with Work Like A Girl and more. Just hit the 'subscribe' button on Apple Podcasts, or, for all other podcast apps head to lemonadapremium.com to subscribe. That’s lemonadapremium.com.See omnystudio.com/listener for privacy information.

Sharing an episode of the Superhero Leadership podcast, hosted by Marvel's former CEO and legendary turnaround expert, Peter Cuneo. Each week, Peter is joined by top performers from business, media, and beyond, leaders who have mastered the art of impact, resilience, and vision. Together, they explore Peter’s 32 leadership essentials, revealing what it really takes to rise, inspire, and lead with purpose. In this episode, the first female U.S. Archivist, Colleen Shogan, explores the demands of leading public institutions in a polarized world. From clearing a 300,000-record backlog at the National Archives to championing  nonpartisan leadership and civics education, Shogan shares lessons in resilience, adaptability, and the enduring power of history—offering insights for leaders facing complexity, politics, and personal adversity.  Listen to more Superhero Leadership episodes at https://link.mgln.ai/WORK. See omnystudio.com/listener for privacy information.

In this episode of WORK, Erika talks about the Labubu craze, ethics of A.I and also sits down with Jess Cervellon—fractional CMO, entrepreneur, and founder of She Innovates—about what it really takes to build a career on your own terms. They get into the realities of juggling multiple clients, the myths around networking, and why personal branding isn’t just for influencers. It’s a conversation about boundaries, intuition, and how to create a business that actually works for you.See omnystudio.com/listener for privacy information.

In this episode of WORK, Erika talks to Bree McKeen, founder of Evelyn & Bobbie, about what it really takes to rebuild a product from scratch—and why the bra industry was overdue for a total reset. They get into the science behind better support, the lies women have been told about comfort, and what happens when you stop following the playbook and build your own. It’s a conversation about innovation, scale, and why real R&D is anything but soft.See omnystudio.com/listener for privacy information.

In this episode of WORK, Erika breaks down what it means to take over a business you didn’t start, and the difference between ownership, leadership, and cleanup. She gets into why the chief of staff role is one of the weirdest jobs, how companies get stuck in admin spirals, and why most meetings aren’t actually work. The episode also looks ahead at the jobs of the future, and what happens when AI starts managing our digital lives.See omnystudio.com/listener for privacy information.

In this episode of WORK, Erika opens with a conversation on burnout, humor, and how survival sometimes looks like making fun of your own life. She talks about the pressure to build businesses like SKIMS, and why most companies don’t work that way. Caitlin Murray joins to talk about parenting, grief, and growing Big Time Adulting into a platform built on honesty and humor. Katie Lee shares her journey building a pizza business, scaling a restaurant brand, and learning to pivot when things fall apart.See omnystudio.com/listener for privacy information.

In this episode of WORK, Erika talks with Chef Tiara from The Pastry Box about building something from scratch—literally. They get into how burnout led to biscuits, what it means to create a business that actually feeds you, and why joy should be part of the plan. The episode also features a conversation with Sarah Tans on maternity, identity, and how to make work work after becoming a parent.See omnystudio.com/listener for privacy information.

In this episode of WORK, Erika talks about leadership, trust, and why the best teams don’t need babysitting. She unpacks what makes someone worth following, how Gen Alpha misunderstands the internet, and why being busy doesn’t mean being valuable. Plus: a conversation with Tejas Hullur on content, burnout, and storytelling—and a story from travel writer Anne Abel about changing your life at 72 and finally becoming the person you’ve always been.See omnystudio.com/listener for privacy information.

In this episode of WORK, Erika sits down with Dustin Baker and Maya French, the co-founders of Happy Pop, to talk about what it really takes to build something from nothing—twice. They get into the chaos of launching a beverage brand, learning everything on the fly, and why community and confidence matter more than any investor pitch. It’s a story about resilience, reinvention, and making things that make people feel good.See omnystudio.com/listener for privacy information.

In this episode of WORK, Erika talks about what it really means to show up prepared—at work, in your routines, and in your life. She breaks down generational differences in effort, the myth of phoning it in, and why some people make everything look easy. Plus, a conversation with sports broadcaster Megan Olivi about performance, pressure, and doing the work so thoroughly they’re glad you’re in the room.See omnystudio.com/listener for privacy information.