
Picture a company that cuts 100,000 jobs because it cannot keep up with its customers. Now picture a team that asks one simple question: “Does this make someone’s life better?” Two experts explain why the second question matters more than any spreadsheet.
Featured Quotes:- “The customer is the boss, and the firm is a dynamic system to get the customers what they want.” – Hunter Hastings
- “Things don’t have value. We value them.” – Mark Packard
- “Empathy is a skill that’s teachable. It’s a business skill.” – Hunter Hastings
Business schools were built on the idea that people and markets are predictable. That idea led companies to focus on efficiency, cost cutting, and control. Hunter and Mark argue that this approach misses where value really comes from: the customer’s experience. Their book, Venture Mode, offers a different path. It asks leaders to trade control for curiosity, and to see their teams as creators rather than line items.
Additional Resources:- Venture Mode by Hunter Hastings and Dr. Mark Packard (available on Amazon and at venturemode.biz) https://a.co/d/033DNGV3
- Value Creators Substack: https://hunterhastings.substack.com/
- Madden Center for Value Creation: https://business.fau.edu/centers/madden-center-for-value-creation/
Connect With Hunter Hastings
Website: https://hunterhastings.com/
LinkedIn: https://www.linkedin.com/in/hunterhastings/
X: @hhhastings
Instagram: https://www.instagram.com/thevaluecreators_
The Value Creators course on the web: https://courses.thevaluecreators.com/uncomfortable-truths-post-managerial-era
Connect with Tim Staton
Website: timstatingtheobvious.com
Professional Reading List: https://timstatingtheobvious.com/products
Facebook: https://www.facebook.com/timstatingtheobvious
YouTube: https://www.youtube.com/channel/UCHfDcITKUdniO8R3RP0lvdw
Instagram: @TimStating
TikTok: @timstatingtheobvious
LinkedIn: https://www.linkedin.com/in/tim-staton-04b41a271/
SKOOL Community: https://www.skool.com/timstatingtheobvious-9537/about?ref=de9c7e65d8ba4eeabc1a8eea413c125b
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