MadTech Daily: TikTok Splits US App From Global Business; YouTube CTV Ads Enable Shopping; Netflix Doubles Ad Revenue

On today’s MadTech Daily, we cover Meta testing premium subscriptions across Instagram, Facebook, and WhatsApp as well as Google agreeing to a USD$68m settlement over voice assistant privacy claims, while it receives guidance from the EU about how to help search rivals. We also cover YouTubers suing Snap over AI-related copyright infringement.

On today's MadTech Daily, we cover ICE seeking ad tech and big data tools for investigations. We also look at major Meta news, including Threads rolling out global ads and Meta banning teens from AI bots amid a youth addiction trial, as well as WPP retiring Hogarth and launching WPP Production.

On today’s MadTech Daily, we look at TikTok splitting its US app from its global business, YouTube CTV ads enabling shopping, and Netflix doubling ad revenue while eyeing growth in 2026.

“If you think about GAM’s stranglehold, it’s over the open web, and the open web is in decline, so they can make the argument that [they’re] not really a monopoly.”In this episode of the MadTech podcast, ExchangeWire editor Aimee Newell Tarín is joined by co-founder & advisor Ciaran O’Kane and head of content John Still to discuss the TV and video landscape, shifting consumer mindsets in e-commerce, and Google’s legal battles.They look into the BBC’s new partnership with YouTube, Temu catching up with Amazon in global cross-border e-commerce, 5 US publishers filing lawsuits against Google, and Google appealing the verdict in its search antitrust case.0:00 Introduction1:32 BBC and YouTube announce partnership10:52 E-commerce: Amazon & Temu20:57 5 US publishers file lawsuits against Google27:23 Google appeals US landmark antitrust ruling

On today's MadTech Daily we cover TikTok using Pixels to track performance beyond its platform, Amazon launching Prebid Adapter Beta to connect ad demand, and UK Lords backing social media ban for under-16s.

On today’s MadTech Daily, we cover the BBC Group and YouTube striking a strategic UK partnership, the FTC moving to appeal a Meta antitrust ruling, and the IPA launching the IPAi Forum focused on generative AI.

On today’s MadTech Daily, we discuss Temu catching up to Amazon in global cross-border e-commerce, the UK Gambling Commission accusing Meta of ignoring illegal gambling ads, and ByteDance challenging Alibaba with an AI-powered cloud push.

On today’s MadTech Daily, we cover five US publishers suing Google over alleged ad tech manipulation as well as Google appealing a landmark antitrust verdict over its search monopoly. We also cover 60 plus MPs urging Starmer to act on an under-16s social media ban and Threads surpassing X in daily mobile users. 

In today’s MadTech Daily, we look at the new ChatGPT ads, BBC teaming with YouTube, and Singapore changing laws to ease data sharing.

In this episode of the MadTech podcast, ExchangeWire’s head of marketing Grainne Reid is joined by head of content John Still and COO Lindsay Rowntree to discuss three major stories surrounding AI, consumer tech, and media power dynamics.They look into Google’s new protocol for AI-driven commerce, Apple’s decision to tap Google’s Gemini for Siri, and Paramount’s lawsuit following Warner Bros’ rejection of its latest offer.0:00 Introduction0:56 Google announces Universal Commerce Protocol13:53 Apple strikes deal with Google to use Gemini19:50 Paramount sues Warner Bros over Netflix deal