How to Market Your Services the Right Way w/ Chris Do | Ep 411
10.01.2026
0:00
13:24
In this episode, Chris Do breaks down why most creatives struggle to market their services effectively—and how that changes in 2026. He explains the critical difference between designing for “anyone” versus building services for a clearly defined, high-value client.
Through real examples and audience interaction, Chris shows how understanding psychographics, not just demographics, unlocks better offers, clearer messaging, and higher pricing. The conversation emphasizes why targeting clients with money, urgency, and alignment is not selfish but strategic.
Timestamps
(00:00) — Intro
(01:03) — Psychographics over demographics
(02:10) — Identifying your best clients
(03:58) — Why broke clients limit growth
(05:22) — Pricing math and marketing budgets
(07:05) — Levels of business competition
(12:02) — Clarity creates massive value
Check out The Futur:
Website: https://www.thefutur.com/
Courses: https://www.thefutur.com/shop
Linkedin: https://www.linkedin.com/company/the-futur/
Podcasts: https://thefutur.com/podcast
Instagram: https://www.instagram.com/thefuturishere/
Facebook: https://www.facebook.com/theFuturisHere/
X : https://x.com/thefuturishere
TikTok: https://www.tiktok.com/@thefuturishere
Youtube: https://www.youtube.com/thefuturishere
Check out Chris Do:
LinkedIn: https://www.linkedin.com/in/thechrisdo/
Facebook: https://www.facebook.com/BizOfDesign
Instagram: https://www.instagram.com/thechrisdo/
X: https://x.com/thechrisdo
TikTok: https://www.tiktok.com/@thechrisdo
Threads: https://www.threads.net/@thechrisdo
Behance: https://www.behance.net/chrisdo
Learn more about your ad choices. Visit megaphone.fm/adchoices
Więcej odcinków z kanału "The Futur with Chris Do"
Nie przegap odcinka z kanału “The Futur with Chris Do”! Subskrybuj bezpłatnie w aplikacji GetPodcast.
