The discipline of FOCUS

Winning comes down to one thing: focus. In this episode, Niyi Sobo breaks down why your point of attention determines your thoughts, your actions, and your results. If your focus is off, your actions will be off. But when you learn to control and discipline your focus—directing it toward your goals, your process, and what’s actually in your control—you put yourself in position to win. Key Takeaways Focus is the root driver of results—what you focus on shapes everything. Stop wasting energy on problems outside your control. Put your attention on your purpose, your plan, and your process. Daily discipline of focus is what separates champions from everyone else. Next Steps: To get coaching and to work with me, Niyi Sobo, go to imnotyou.com/ki and book a free consultation.

Join me for an illuminating conversation with Jim Murphy, performance coach and author of Inner Excellence: Train Your Mind for Extraordinary Performance and the Best Possible Life. We explore how to find inner peace, stay poised under pressure, and transform identity—even when the stakes are highest. In this episode, you’ll learn: The foundation of Inner Excellence: Why Jim spent five years in Arizona researching how athletes perform under intense pressure—and how that led to his core message that the heart is central to peak performance. Subconscious hacking: Jim dissects tools for reframing limiting beliefs and reprogramming your subconscious to support, not sabotage, your success . Inner peace meets performance: Learn why elite athletes like PGA Tour players and NFL star A.J. Brown read Inner Excellence to center themselves during high-stress moments. Identity transformation: From minor league baseball outfielder to mental-skills coach, Jim shares how he rebuilt his identity, overcame fear of failure, and found meaning beyond scoreboard results. Achieving inner peace: Jim emphasizes the power of heart-centered living—grounded in love, courage, and wisdom—as the catalyst for confident clarity. Click here to learn more about Jim Murphy.

In this episode, I break down a bar from Philthy Rich, reminding you that something is better than nothing. When you are going through a tough time, it will feel tempting to hold yourself to the same output standard. But sometimes, its better to go slow than have no momemtum at all.  Clcik here to transofrm your mindset and your results.

In the last episode of the Killas Code series, I break down the law of efficiency, and how to apply systems thinking to all areas of life.  Click here to work with me. 

In this next installment of the Killas Code Series, I break down the importance of having clarity while you navigate through your jungle to achieve success.  Click here for a free consultation. 

In this epsidoe, I break down the Killas approach to dealing with and mastering pressure. 

Physical pain is one thing, but what about the emotions like frustration, sadness...even depression. What is the proper way to deal with emotions like these, so they don't sabotage your progress? In this episode, I break it down.  Click here to join the 1 on 1 coaching program. 

In this epsiode, I show you how to completely transform your relationship to losses, failures and mistakes, and give you a strategy and framework for turning any loss into success.  Apply for 1 on 1 Coaching with Niyi Sobo (Only 2 spots available) 

Most people don't know how to control their desire to win, and make it work for them. In this epsode, I break down the proper way to view winning, and how to turn your burning desire to win into an asset, instead of anxiety and extra pressure.  Click here to join the SMP nation (FREE)

In this epsiode, I break down the importance of focusing on growth, without losing your desire to acccomplish and succeed. It's a tricky balance, but honoring the law of growth will make you improve faster, be more mentaly tough, and ultimately reach more of your goals. Click here to join the SMP Nation. It's Free.