Brandon Cullen on Niches, Marketing, and Building a Fitness Franchise

Hey friend! We’re going to try something new today, with a pot luck episode that’s one part Q&A mixed with some of our usual solo episode flair. Because whether it was online mentees, observers who have come into the gym, our team of independent contractors or people coming in to attend the Lee Taft seminar, […] The post Confidence in Coaching, Continuing Education, and Business Optimization appeared first on Robertson Training Systems.

If you came up in a Division 1 S&C setting, chances are you spent at least some time around football. At Ball State, we have a team of 4-5 coaches who all worked with different sports – baseball, basketball, soccer, gymnastics, volleyball, you name it – but when football came in, it was all hands […] The post Cam Josse on Alternative Ways to Build Speed, Strength and Power in Football Players appeared first on Robertson Training Systems.

Sometimes on this show we go deep into science, biomechanics or program design. And while that’s all fine and dandy, sometimes we just need a gentle reminder of how the basics can go a long way to helping us see more success! And that’s what this episode is all about. Whether it’s dialing in your […] The post 4 Ways to Start Becoming a Better Coach TODAY appeared first on Robertson Training Systems.

I’m not sure there’s anything the Internet and social media like more than an argument. And while our parents taught us not to talk about religion or politics in public, for some reason, they forgot to tell strength coaches not to argue about the Nordic hamstring curl and whether it’s valuable or not in a […] The post Matthew Ibrahim on Nordics for Hamstring Health and Staying Curious as a Coach appeared first on Robertson Training Systems.

My friends, it has been A WEEK. Between new athletes starting, my kids finishing up school, and the short/condensed week, it’s been an absolute sprint every step of the way. And while I have some great guests lined up for you in the coming weeks, I thought it would be a great time to go […] The post The Super Duper Mash-Up Episode (Spring 2025) appeared first on Robertson Training Systems.

Whether you’re a die hard college sports fanatic or a more casual fan, chances are you’ve heard about NIL – or name, image and likeness deals – and how they’re impacting the sport. And beyond NIL, there’s also the simple fact that it’s now easier than ever before to enter the transfer portal and go […] The post Ryan Horn on NIL, the Transfer Portal, and the Evolution of a Coach appeared first on Robertson Training Systems.

I don’t know about you, but I’m ALWAYS thinking about programming and coaching Even in my time off, I’m thinking about making myself a better coach, or how to better help the other coaches that I work with and mentor. Now this could be an incredibly extensive list, but what I’m sharing today are 10 […] The post 10 Programming and Coaching Mistakes YOU Might be Making appeared first on Robertson Training Systems.

A few weekends back, I was working full steam ahead at my “other” full time job in life. Now most of you know me as a guy who trains people in the gym and creates content like this, with the goal of making everyone I come into contact with better. But this was my OTHER […] The post 10 Keys to Improving Your Fitness Business and Making More Money in 2025 appeared first on Robertson Training Systems.

Born into an entrepreneurial family in Ontario, Canada, Brandon Cullen was raised with a front-row seat to hard work and high expectations. Pushed by his father to excel both in life and on the ice, Brandon’s grit landed him a spot in the New York Rangers’ minor league system. But when a career-ending concussion shattered […] The post Brandon Cullen on Niches, Marketing, and Building a Fitness Franchise appeared first on Robertson Training Systems.

Let’s start with a few questions to ponder… Why are we chasing Internet or social media fame, when the surest way to develop a strong business is by connecting with the family down the road? How is perfectionism holding you back? Or keeping you from taking the next big steps in your development? And is […] The post Jonathan Goodman on Internet Fame, Authenticity, and Being Good Enough, Repeatedly appeared first on Robertson Training Systems.