It's an Inside Job podkast

The Power of Willingness: Why Wanting Change Works Better Than Forcing It.

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“Want leads to choice, which leads to commitment. Should leads to decision, which leads to sacrifice.”

Discover why lasting change often fails and what truly makes it sustainable. In this episode, we explore the surprising power of willingness over willpower, offering practical language shifts and mindset tools to help you build intrinsic motivation and create meaningful change in your life.

Are the changes you’re trying to make in your life driven by what you want—or by what you think you should want?

Key Takeaway Insights and Tools

  • The real difference between 'should' and 'want' when it comes to lasting change
    → Lasting change happens when it’s fueled by internal desire, not obligation. ([00:44 – 01:45])
  • Why 'willpower' is overrated—and why 'willingness' matters more
    → Willingness is a quiet, internal force that opens the door to meaningful, sustainable progress. ([01:45 – 02:48])
  • The story of Lisa: When overcommitment turns to burnout
    → A powerful narrative that shows how shifting from ‘should’ to ‘want’ transformed one woman’s life. ([02:48 – 05:25])
  • The 4-level language ladder to reframe your inner dialogue:
    1. “I should / I have to” = Obligation
    2. “I could” = Possibility
    3. “I want to” = Intention
    4. “I get to” = Gratitude and present-moment empowerment
      ([07:36 – 09:22])


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