Rethink Your Sales Strategy with Douglas Cole

On this final episode of Hey Salespeople!, Jenna Sacks sits down with Salesloft’s own Tom Boston to talk about how he grew from SDR to creating the role of Brand Awareness Manager through growing his own personal brand. Tom shares how his early failed attempts ultimately lead him to embracing his own authenticity and discovering the importance of focusing on yourself.

On this episode of Hey Salespeople!,Jenna Sacks sits down with Douglas Cole, an enterprise sales leader at LinkedIn, to talk about his book The Sales MBA: How to Influence Corporate Buyers. Doug shares tips for positioning yourself as a trusted advisor and how to develop a more strategic mindset.

On this week’s episode of Hey Salespeople!, host Jenna Sacks sits down with Christian Kletzl, the CEO and co-founder of UserGems, a pipeline generation company.. Jenna and Christian talk about the importance of creating user champions and building lifetime value as they transition between roles. Christian also digs into account scoring and churn prevention as well as managing the overall customer experience. Visit Salesloft.com for show notes and insights from this episode.

Ravi Rajani is the CEO of Ravi Rajani Consulting, which focuses on strengthening the connection between salespeople and prospects using the power of storytelling. This week, host Jenna Sacks and Ravi explore the concept of feature telling versus storytelling, how to earn the focus of potential clients, and how to use a high-impact personal story to develop trust and build a connection. Ravi also shares exercises you can do to make yourself a more effective sales storyteller. Visit Salesloft.com for show notes and insights from this episode.

Aleks Gollu is the CEO and co-founder at 11Sight, an inbound video call and customer engagement platform for revenue teams.  In this episode, host Jenna Sacks chats with Aleks about the increasing importance of speed to lead and how video can play akey role in creating instant connection with prospects. Aleks shares his view on how technology has slowed down the sales process and puts high-velocity sales models at risk.

Chip House is the Chief Marketing Officer at Insightly, a modern, scalable CRM. Host Jenna Sacks sits down with Chip to chat about the functions of a CRM that are core to success and which pieces are crucial for helping salespeople manage effective customer outreach. Chip also talks about the importance of authentic contact and the role that sales messaging plays in the buyer journey. Visit Salesloft.com for show notes and additional insights from this episode.

Nate Henry is the VP of Channel Resellers at Birdeye, an all-in-one reputation and customer experience platform for local businesses and brands to manage their digital presence. In this episode, host Jenna Sacks and Nate chat about the importance of challenging yourself and your team.. They also discuss the right ways to be involved in a deal as a leader, as well as the value of feedback after a sales call. Visit Salesloft.com for show notes and insights from this episode.

Juhi Saha is the Vice President of Partnerships and Alliances at Clearbit, a data activation platform that allows companies to discover, engage, and convert their most valuable customers from one flexible go-to-market foundation. In this episode, host Jenna Sacks and Juhi talk about the importance of maximizing partnerships and identifying key factors that drive retention and successful internal communication. Juhi dives into the different variables that impact different partnerships and how to maintain them. Visit Salesloft.com for show notes and insights from this episode.

Eric Leipzig is an enterprise account executive at Ontic, a comprehensive intelligence software specializing in corporate security that protects Fortune 500 and enterprise companies from physical security threats. In this episode, host Jenna Sacks and Eric cover the importance of building lasting relationships with clients, as well as understanding where in the sales cycle communication is essential to strengthen a potential deal. Eric discusses the best way to use multi-threading to benefit deals as well as how to arm stakeholders with effective tools for successful, organization-wide buy-in. Visit Salesloft.com for show notes and insights from this episode.

Ila Gold is an account executive at Stripe, a financial infrastructure platform for businesses to accept payments, grow revenue, and accelerate new business opportunities. In this episode, host Jenna Sacks and Ila discuss how to qualify opportunities, especially in tumultuous economic environments when the strongest potential leads are most needed. Ila digs into managing competing opportunities with a focus on customer pain points. Visit Salesloft.com for show notes and insights from this episode.