Emma Bates on the Power of Community: Growing Her Blog to 100K Readers, Leading Marketing at Away, to Building the First AI Search Engine for Women

Anam and Eve, co-founders of Alinea, join The Gen She Podcast to share how they are simplifying investing for Gen Z women and transforming the way we think about wealth building. They dive into the challenges they faced breaking into the tech industry as young female founders, the power of perseverance, and the personal stories that fueled their passion for financial education. In this episode, Anam and Eve open up about the sacrifices they’ve made, the importance of community, and the role of their mission to empower young people to take control of their financial futures. They break down how even small, consistent investments can lead to long-term wealth, and offer practical advice on navigating today’s economy. From understanding the basics of compound interest to making informed investment choices, they share invaluable tips for anyone looking to start or strengthen their financial journey. Join us for an inspiring conversation on entrepreneurship, resilience, and how to build wealth with confidence—one step at a time. Whether you’re an aspiring entrepreneur or just looking to take control of your finances, this episode is packed with wisdom and motivation. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

Kathryn Cross, founder of Anja Health (YC’22), joins the Gen She Podcast to discuss cord blood banking, egg freezing, birth control, dating as a founder, and perks that women should have in the workplace. Kathryn has cultivated a thriving community on TikTok of 160K+ mothers and expectant-mothers, where she raises awareness about the importance of cord blood banking and other pregnancy-related issues. She also raised a $4.5M seed round led by Alexis Ohanian’s Seven Seven Six - and did I mention she’s only 24? Insane. Follow Kathryn on TikTok @kathrynanja. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

Dulma Altan, TikTok creator (@iamdulma) and business podcaster, joins the Gen She Podcast to share her personal journey and insights on creating content from a place of authenticity, rather than chasing viral fame. Dulma dives into the importance of finding fulfillment in creating content that serves a unique purpose, the power of consistency and commitment, and the need to lean into discomfort for personal and creative growth. Dulma rose to fame through her TikTok where she shares breakdowns of female-founded companies with her audience of 106k+ followers. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

Julia O'Mara joins The Gen She Podcast to share how she co-founded Pickle, the peer-to-peer fashion rental app transforming the industry. In less than a year, Pickle brought over 50,000 items into circulation and powered lucrative side hustles—some users even made enough to cover their rent, with top earners hitting five figures. Julia opens up about her journey from quitting product management at Blackstone to raising $8M for Pickle, and how she and her co-founder took over 4,000 subway rides to hand-deliver rentals and fuel their marketplace in its early days. We explore the initial pivot from a social polling app to a rental platform, the challenges of fundraising as a female founder, and the importance of a strong co-founder relationship. Julia also dives into key strategies for building a successful marketplace, from marketing to ensuring product quality and fostering a sense of community among users. Whether you're interested in entrepreneurship, fashion tech, or startup life, Julia’s story is filled with lessons on resilience, innovation, and the hustle behind turning a vision into reality. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

I sat down to do another no BS Q&A with the Gen She community and finally answered all your career crises! YES, I know I promised a part 2 an entire year ago, and I’m sorry it’s taken so long. But I wanted to make sure it was truly helpful for all of you. In this video, I tackle your most pressing career questions, focusing on the essential yet unglamorous work needed to succeed. We discuss the reality of early career challenges, the role of a generalist vs. specialist, navigating workplace discrimination, and finding your true passion. Join us for an episode filled with honest advice and practical tips to help guide your professional journey. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

Emma Bates joins The Gen She Podcast to share her journey from growing her personal blog to 100K readers at 19, leading global marketing at Away, to founding Diem, the first AI-powered community search engine for women. Emma’s story is all about the power of community—whether it’s building an audience, leading brand partnerships, or launching her own startup. She opens up about growing up in the UK, moving to New York to chase her ambitions, and the challenges of navigating a male-dominated industry. Emma and Avni dive into her hiring strategies, where she values creativity and side projects over traditional experience, and the importance of personal branding as a founder—along with the double standards women face. Emma also shares her advice for aspiring entrepreneurs on taking small first steps and learning as you go. The conversation touches on the rewards and struggles of startup life, from exhaustion to the joy of connecting with your community. Emma provides content creation tips and insights on how Diem’s social media strategy fuels growth and engagement. Join us for an inspiring conversation about the power of community, the realities of startup life, and the challenges of building a brand with purpose. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

This year I made a significant amount of money, more than I’ve ever seen in my entire life. But here’s the kicker…I was already living the exact lifestyle (from travel to social) as I do now, even when I had literally no money. How? Simply by incorporating these 18 habits in my life… P.S. Most of these habits are inspired by my ‘20 Ridiculous Habits I Stole from Silicon Valley Entrepreneurs’ series on Instagram. However, this goes deeper into how I actually incorporated them, how they transformed my life, and the tactical steps you can take to adopt them tomorrow. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

Sam Coxe joins The Gen She Podcast to share her journey from quitting big law to landing a deal on Shark Tank for her innovative product, Flaus—the world's first electric flosser. She candidly discusses her transition from a stable corporate career to entrepreneurship, driven by a desire to make a meaningful impact. Sam reflects on the glamorization of entrepreneurship, the realities of fundraising as a female founder, and the damaging effects of patriarchal attitudes in the entrepreneurial space. She also highlights the importance of investing in oneself and prioritizing self-care and mental health to sustain her business. Sam delves into her life philosophy, emphasizing the importance of figuring things out as you go, with meditation, journaling, and networking as key pillars for her entrepreneurial mindset. She shares the whirlwind experience of preparing for Shark Tank with just three weeks' notice, the impact of securing Candace of Sprinkles Cupcakes as an investor, and how the show's exposure led to skyrocketing sales, fundamentally transforming her business. In addition, Sam offers practical insights from her own journey, such as validating market demand through research, leveraging crowdfunding to raise capital, and the value of embracing discomfort in the pursuit of goals. This episode is packed with inspiration, real talk on the challenges of entrepreneurship, and tactical advice for aspiring founders. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

In this episode, we dive into the journey of Rachel Liverman, the founder of Glowbar, a brand that has revolutionized facials with its 30-minute, customized treatments now available in 17+ studios from DC to Boston. Rachel shares how her entrepreneurial path began at Beautyblender, where she invested her time and resources into developing Glowbar’s business plan. After six months, a consumer survey validated her idea, giving her the confidence to take the leap. Rachel opens up about starting Glowbar as a single woman at 32, navigating the challenges and finding resilience in her solo journey. She talks about her decision to prioritize her business in its early years, choosing to wait until 36 to get married, and the balance she struck between personal sacrifices and professional growth. Rachel also discusses her mission to help people feel confident in their skin, believing that confidence is the key ingredient for long-term success in both personal and professional life. She also shares her simple 4-step skincare routine and the products she uses for achieving glowing skin, stressing the importance of consistency in skincare. This episode is a powerful reminder to pursue your dreams with passion, embrace your unique beauty, and understand the sacrifices that come with building something truly impactful, one facial at a time. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe

In this video, I reveal the game-changing strategy that helped me land highly competitive roles, including a software engineering internship at LinkedIn with no prior coding experience. Learn why traditional interview prep isn't enough and discover the power of daily mock interviews with peers. I'll show you how to find practice partners, create realistic interview simulations, and develop the confidence to shine in any interview setting. Whether you're a fresh graduate or looking to switch careers, this method works for all types of jobs and interview formats. Don't miss out on the one thing that could transform your job search and kickstart your dream career. ————————— Follow Avni Beacons: ⁠https://beacons.ai/avni_barman⁠ Instagram: https://www.instagram.com/avnibarman_ Tiktok: ⁠https://www.tiktok.com/@avnibarman_⁠ LinkedIn: https://www.linkedin.com/in/avnibarman/ Twitter: ⁠https://twitter.com/avnibarman⁠_ YouTube: https://youtube.com/@avnibarman_ Follow Gen She Beacons: ⁠https://beacons.ai/gen.she⁠ Website: ⁠https://www.generationshe.co/⁠ Instagram: ⁠https://www.instagram.com/gen.she Tiktok: ⁠https://www.tiktok.com/@gen.she⁠ Linkedin: https://www.linkedin.com/company/generation-she Twitter: ⁠https://twitter.com/gensheinc⁠ YouTube: https://www.youtube.com/@genshe