
Pete Nelson is the founder of SISU Lifestyle, a Northeast-Ohio company specializing in handcrafted saunas and contrast bath technology. He joins us on the CHP Podcast as a long-time user of our Strength + 50k and Marathon templates (most notably, winning the inaugural Antarctica 50k) and brings with him boatloads of wisdom.
Too much to summarize, dive in with Pete and learn about what keeps him focused, how he prioritizes as a father of 2 young children and devoted husband, and what he's most excited about in 2025.
Notable timestamps:
00:00:00 - Intro to Pete Nelson
00:01:07 - Hell on Hogsback Endurance Race Series & Charity Race
00:03:15 - More about dad & SISU Lifestyle
00:09:00 - Partnerships and giving to Veterans in 2025
00:11:30 - Pete's athletic journey (basketball, military, crossfit, running, ultramarathons)
00:18:30 - The journey and the process.
00:19:20 - Being the kind of person who will train for a 100-miler
00:23:30 - Unsung heroes
00:27:00 - The magic of delegating
00:30:00 - It's not meant to be easy
00:30:54 - The best stories are the most screwed up plans
00:32:00 - How does Pete use his sauna? Various protocols
00:40:00 - Using sauna to mentally challenge yourself
00:42:14 - The Running Man Sauna challenge
00:43:40 - Struggling next to a friend
00:48:30 - "Training doulas"
00:49:26 - Closing comments from Pete, the 5 Pillar Man
Follow Pete on Instagram at @petenelsoniii
Follow SISU Sauna @sisu_sauna
@hellonhogsback
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