
In this episode of Building Bigger Lives, Geoff Zimpfer shares his experience in the mortgage industry and discusses the importance of platform building and training others. Geoff shares his background, including his experience as a sales trainer with Tony Robbins and his transition into the mortgage industry in 2003. He explains that the inspiration for his book "Disrupt or Die" and his Mortgage Marketing Institute came from his desire to help others succeed in the mortgage industry by sharing his knowledge and experiences.
He emphasizes the value of leveraging unique skills, creating value through education, and maintaining a beginner's mindset when teaching. Geoff also stresses the significance of adaptability in the face of industry changes, encouraging professionals to embrace new technologies while staying true to their authentic selves and maintaining strong referral relationships.
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