AI's Impact on Publishers

In this episode of Adtech Chat Insider, Dave and Debbie unpack the growing tension between AI and publishers in "AI's Impact on Publishers: Challenges and Solutions."Drawing on insider discussions from senior adtech circles, they explore how AI-driven scraping is straining publisher infrastructure, undermining traffic value, and breaking the traditional search-for-traffic exchange. From 1.6 million scrapes in a day to emerging solutions like Monetisable Content Protocols and revenue-sharing models, this episode dives deep into the economic, technical, and regulatory dilemmas facing publishers in the age of LLMs.An AI-native podcast from Raj Redij-Gill & Jon Walsh - script, voices, music, & design all powered by AI. Hosted on Acast. See acast.com/privacy for more information.

Join Dave and Debbie in Adtech Chat Insider as they unpack Scope3’s surprising pivot from carbon data to launching an AI Agentic Media Buying Platform. Is this a bold evolution or a strategic overreach?This episode explores Scope3’s new Brand Standards product and the use of AI agents to redefine brand suitability. We dig into what this means for publishers, ad tech platforms, and agencies building AI-powered media products.An AI-native podcast from Raj Redij-Gill & Jon Walsh - script, voices, music, & design all powered by AI. Hosted on Acast. See acast.com/privacy for more information.

Join Dave and Debbie in this episode of Adtech Chat Insider as they explore the hot topic of "curation" in digital advertising. They break down the informal discussions and passionate debates happening within exclusive WhatsApp AdTech Chat groups, featuring insights from brand marketers, publishers, agencies, and tech vendors.This deep dive also features formal perspectives from industry experts who weigh in on whether curation is a genuine innovation or just a rebranding of old ad networks.Get ready for some spicy takes, including a fiery debate about the effectiveness (or lack thereof) of current brand safety and fraud solutions.Oh, and did someone say "pineapple on pizza"?This podcast is an AI project from Jon Walsh and Raj Redij-Gill, aiming to use artificial intelligence for as much of the podcast as possible. Everything on this podcast has been made via AI other than the human conversations it’s based upon. We’ve used AI for the script, the voices, the music, and even part of the logo. Hosted on Acast. See acast.com/privacy for more information.

Our second podcast sees David and Deborah, the AI hosts Attention, the hottest kid in Adtech town. They discuss the effectiveness and ethics of attention measurement, the use of AI in advertising, and the need for transparency in the industry.Taken from real conversations that have happened inside the Adtech Chat WhatsApp groups from Jon Walsh. Over the last four years, the Adtech Chat Community has become a real phenomenon within the adtech industry, as a place for the industry to commune and chat as real people without being their job title, or representing the company they work for.This podcast is an AI project from Jon Walsh and Raj Redij-Gill, aiming to use artificial intelligence for as much of the podcast as possible. Everything on this podcast has been made via AI other than the human conversations it’s based upon. We’ve used AI for the script, the voices, the music, and even part of the logo. Hosted on Acast. See acast.com/privacy for more information.

This is the first ever episode of The Adtech Chat Insider. Taken from real conversations that have happened inside the Adtech Chat WhatsApp groups from Jon Walsh. Over the last four years, the Adtech Chat Community has become a real phenomenon within the adtech industry, as a place for the industry to commune and chat as real people without being their job title, or representing the company they work for.This podcast is an AI project from Jon Walsh and Raj Redij-Gill, aiming to use artificial intelligence for as much of the podcast as possible. Everything on this podcast has been made via AI other than the human conversations it’s based upon. We’ve used AI for the script, the voices, the music, and even part of the logo.In this inaugural episode David and Deborah, the AI hosts, discuss some of the topics chatted about recently across various Adtech Chat groups, including MFA, The Trade Desk considering building their own CTV operating system, F1 ads on cars in a digital age, and more.Your feedback is welcomed as to how this can be improved, and any other ideas you may have. You can reach out to Raj Redij-Gill here, and Jon Walsh here.We are experimenting with AI in public and will be sharing the entire process soon - keep an eye out on the show notes. Hosted on Acast. See acast.com/privacy for more information.