Ep 211: Activism, Creativity and Embracing Long Form Content with Renata McElvany

Got some feedback or a question for Laura? Send it in here!If you’re a coach who wants to attract more clients and you’ve been wondering what a signature framework actually looks like in practice, this episode is for you. I’m going to take you behind the scenes and share my own signature coaching framework - what it is, how I developed it, how I use it with my clients, and how you can take inspiration from it for your own coaching business.Join Wholehearted Business® - we open on 18th March 2026Tune in to learn:Why the typical business advice is actually working against you - and what heart-centred coaches need to do differently to attract clients without burning outThe one foundational step most coaches skip and why getting this wrong makes everything else in your business so much harderThe overlooked "bridge" in your client attraction system that sits between your marketing and your sales - and why missing it could be why clients aren't convertingWhy having great offers isn't enough - the surprising reason coaches with brilliant packages still struggle to make consistent salesThe behind-the-scenes piece that quietly determines whether your business thrives or stalls - and how to get it working in your favourCheck out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:Wholehearted Business®1:1 Mentoring with LauraDo you need a Signature Coaching Package?If you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you…✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 3-4 or 6-8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!As a health or life coach I’m guessing you’ve heard the term ‘Signature Coaching Package’ spoken about before, and perhaps you’re wondering if you need one. Maybe you already have a Signature Package but you’re unsure if you’ve created it the right way. In this episode of The Wholehearted Business Show we’re exploring what Signature Coaching Packages are, the benefits of creating one and where many coaches tend to go wrong…Join The Coaching Package That Sells Pop Up Program HereTune in to learn:Discover why most coaches struggle to sell their packages and the one thing that can make all the difference.Learn what a signature coaching package really is and how it sets you apart from every other coach out there.Find out the common mistakes coaches make when creating a signature framework - and how to avoid them.See why building a package on a strong foundation first is more important than flashy frameworks or clever names.Uncover how a signature methodology can boost confidence, clarity, and even scale your business over time.Check out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:Coaching Packages that Sell 3 Day ProgramCoaching v MentoringWholehearted Business®If you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you…✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 3-4 or 6-8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!Making one-to-one coaching sustainable in terms of marketing, sales and delivery comes with its challenges. However, as offering more one-to-one access and programs rise in popularity, how can we make our coaching offers and packages more sustainable? Join The Coaching Package That Sells Pop Up Program HereTune in to learn:Why most coaches struggle to sell one-to-one packages - and the simple shift that makes clients say yesThe surprising reason one-to-one coaching is more relevant now than ever in 2026How to price your coaching so it feels fair, profitable, and sustainable for youThe boundaries every coach needs to set to avoid burnout while working one-to-oneThe key factor that makes clients invest in your coaching - and how to build it before they even bookCheck out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:Coaching Packages that Sell 3 Day ProgramPowerful Pricing WorkshopCoaching v MentoringIf you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you…✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 3-4 or 6-8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!This week on The Wholehearted Business Show I’m chatting with the amazing Renata McElvany, one of my clients in Wholehearted Business®.Renata McElvany is a creativity coach who supports neurodivergent and multi-passionate women of colour feeling overwhelmed, drained, or disconnected from themselves to build a kinder, more authentic relationship with who they are through expressive art-making.We’re exploring how Renata centres activism in her work, how she’s shifted her niche and message and what happened when she embraced longer form content.Tune in to learn:How to integrate activism into your work as a coachWhy you need to explore the process v the outcome How Renata became consistent with her long form content and YouTube ChannelHer advice for other coaches who might be feeling stuck right nowCheck out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:Renata’s Links:WebsiteYouTubeFree Relax Your Way Into CreatingInstagramIf you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you...✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 4 or 8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!If you are a health or life coach who feels like your business is all over the place, and you are never quite sure what you should be working on on any given day or week, this episode is for you.Together we’re going to look at how you can create more structure in your coaching business and how to create the right structure for you.Tune in to learn:Discover the secret to turning chaos into clarity in your coaching business without losing your creative flow.Find out why thinking of your business as a garden can completely transform the way you plan and grow.Learn the surprising difference between “ticking over tasks” and growth projects - and why both are essential.Uncover the four steps to creating a structure that actually works for your personality and life circumstances.See how mini seasons and intuitive planning can make your business more predictable, productive, and stress-free.Check out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:Weekly Action List for CoachesWholehearted Business®1:1 Coaching and MentoringAnnual Planning WorkshopMini Seasons PlanningThe Four Tendencies QuizIf you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you…✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 3-4 or 6-8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!If you’ve ever considered hosting an online summit, but worried that it would all be too much for your heart centred, highly sensitive nature, then this episode of The Wholehearted Business Show is for you.I’m talking to Easy Events Expert Michelle Ponvert, all about hosting simple audio based summits.Michelle is a Life-First Business Strategist and founder of the Business Chic Shop where she sells streamlined solutions to simplify growing a business around your real-life circumstances.She's also a neurodivergent, multi-passionate entrepreneur juggling running two businesses with being a hands-on Mum while living the expat life in Paris, France.Check out her program Easy Events here (affiliate link)Tune in to learn:Why you should consider a Simple Audio Summit if you resonate with being highly sensitive / heart centredHow a Simple Audio Summit differs from typical summits in the online spaceHow to navigate some of the mindset stuff that comes up when considering whether or not to run an Audio SummitWhat kind of outcomes could benefit your coaching business by running an Audio SummitCheck out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:Michelle’s Links:WebsiteMichelle’s Free ResourcesInstagramFacebookIf you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you...✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 4 or 8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!Growing a coaching business alongside caring responsibilities, having to work another job or even just being able to have a life - can be challenging. In this week's episode of The Wholehearted Business Show I’m sharing some tips, ideas and strategies for managing the juggle, especially if you’re in the first 1-2 years of your coaching business. These are approaches I’ve learned from my own journey as a single mum running a coaching business, as well as from supporting many clients in similar situations.Tune in to learn:Discover the simple mindset shift that makes growing your coaching business alongside a busy life actually achievable.Learn why reconnecting with your “why” could be the secret to staying consistent even when time is scarce.Find out why focusing on consistency and energy can be more powerful than working endless hours.Uncover practical strategies like batching and smart scheduling that can supercharge your productivity without burning out.Explore growth “hacks” that speed up your coaching business while still keeping your life balanced.Check out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:Weekly Action List for CoachesWholehearted Business®1:1 Coaching and MentoringIf you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you…✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 3-4 or 6-8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!If you are a health or life coach who feels like you’re burning yourself out trying to keep up with what everyone else says your coaching business should look like, this episode is for you.If you’re used to consuming a lot of content online, it can be very confusing and overwhelming when it comes to the ‘right and wrong’ way to grow a coaching business. Like online influencers who often portray an idealised and unrealistic presentation of reality, sometimes the same thing can be said about the online coaching space.In this show, I’m going to help you de-influence your coaching business so you can drop the ifs and buts and focus on what is right for you and your business. Tune in to learn:Why chasing six or seven figures might be sabotaging your joy – and what truly defines a successful coaching businessThe surprising truth about low ticket offers and funnels – do you really need them to grow your business?Why social media and paid ads are optional, and how stepping away from them can actually help you thriveThe secret power of a “cosy coaching business” – why smaller, joyful, aligned work can outperform the hustleHow to design a coaching business that fits your life, not someone else’s version of successCheck out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:The Energy Shift for CoachesCosy Coaching Business v 7 Figure HustleWholehearted Business®1:1 Coaching and MentoringIf you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you…✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 3-4 or 6-8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!Join The Energy Shift for Coaches here >>>Over the last couple of years, I have been on quite a journey in my business. There have been moments of doubt, frustration, and deep questioning. But there have also been some profound shifts. These mindset and energetic changes have completely transformed how I show up in my business and, as a result, the kind of outcomes I am seeing. They have moved me into a very different energetic space, and that shift has had a direct impact on my income, the number of clients I attract, and the sales I make.In this episode I’m going to share my own experience of navigating all of those feelings, and the three energy and mindset upgrades that have genuinely helped me attract more clients, increase my income, and make sales in a way that feels more aligned and sustainable.Tune in to learn:How letting go of financial victimhood transformed my income and client flowThe surprising mindset shift that helped me finally trust my expertiseWhy self doubt was quietly sabotaging my business - and how I stopped itOne practical tool that keeps me grounded when rejection or setbacks hitThe hidden connection between personal energy and business results you cannot ignoreCheck out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:The Energy Shift for CoachesWholehearted Business®1:1 Coaching and MentoringIf you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you…✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 3-4 or 6-8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.

Got some feedback or a question for Laura? Send it in here!Join The Energy Shift for Coaches here >>>If you feel like you are doing all the right things to make your coaching business work, or perhaps you know there are things you are not doing but you cannot quite identify what they are, then this is for you.Very often, I speak to coaches who are showing up consistently, posting content, offering calls, and genuinely trying, yet something still is not clicking. They are not attracting clients, or results feel patchy and unsustainable.In this episode, I am going to share the top five things I see, time and time again, in my work as a business mentor for coaches that keep people stuck and stop their business from working. These are patterns I have seen over the last ten years, with my clients and in my own business too.Once you can identify what is really going on, you can make small but powerful shifts that change everything.Tune in to learn:Why your energy could be silently sabotaging your results and what to do about it.The subtle messaging mistakes that stop clients from seeing your true value.How audience size can make or break your coaching business - and what most coaches overlook.The visibility gaps that keep you out of sight, even if you’re posting consistently.Why working harder isn’t enough without a proper system and engine to run your business.Check out the blog post that accompanies this episode.Laura’s links:Laura's websiteLaura's InstagramLaura's YouTubeJoin Laura’s email list for updatesOther links mentioned in this episode:The Energy Shift for CoachesWholehearted Business®1:1 Coaching and MentoringIf you're a health, life or spiritual coach who wants to grow and scale your business in a holistic, sustainable and enjoyable way then I'd LOVE to help you…✨Book a one off Clarity Call: Just need a quick pick my brains type session or support to create a plan of action you implement on your own? Then a clarity call is for you.💖 Wholehearted Business: my 12 month group programme to help you create an aligned marketing and client attraction strategy - perfect for coaches in the first two years of their businesses who need a high touch level of support and a clear pathway to success.🌸 1:1 Coaching and Mentoring: a 3-4 or 6-8 month 1:1 programme for coaches who are ready to level up their life and business. Think scaling and creating your first group programme or course, creating multiple offers and setting up sustainable strategies to work less and earn more.