Interview: Dr. Daniel McCarthy on Customer Lifetime Value

We have an awesome episode today! I’m joined by Philip Schweizer, the CEO and Co-Founder of SalesWings, a very modern web and email behavioural platform that integrates with Salesforce alongside many other technologies. Today we’re going to be talking all about:How web behaviour tracking works and why it's importantWhat does the future of marketing look like in a Post Covid worldLinkedIn: https://www.linkedin.com/in/philipschweizer/Website: https://www.saleswingsapp.com/

We have a very special episode today! I’m joined by Scott Doughty, the “CWO” or Chief Wellbeing Officer for Radiant, a Wellbeing, Resilience & Mindfulness consulting business that he founded.Prior to starting his business, Scott had a long and successful career in the Cloud Tech industry, working in senior leadership roles for giants like Adobe and Salesforce.Today we’re going to be talking all about:The emotional impact of Covid19How Biohacking, Yoga, meditation and breathing can helpTips on how you can get started with mindfulness at homeContact Scott: https://www.linkedin.com/in/scottcdoughty/

We have a mind blowing episode today! I’m joined by one of the smartest people I know, Dr. Nader Chmait who has a very interesting qualification - a PHD in Artificial Intelligence!He spends his days as a post-doctoral researcher at Victoria University in Melbourne, and a Data Scientist at Tennis Australia, where we met.Today we will go deep on how Nader has applied AI powered models to solve paradoxes that have been like troubling philosophers for centuries.He’s going to explain what Collective Intelligence is, how crowdsourcing enables this, and how we can predict the future if we have sufficient data.Then we will discuss the future post-corona, universal basic income, and key advice Nader has for organisations and individuals to adapt to the new normal.To contact Nader:Email: [email protected]: https://www.linkedin.com/in/naderchmait/Google Scholar: scholar.google.com/citations?user=CsTjYDcAAAAJ&hl=enPublished: dl.acm.org/doi/10.3233/978-1-61499-672-9-542Wiki & References:https://en.wikipedia.org/wiki/Wisdom_of_the_crowdhttps://en.wikipedia.org/wiki/Tragedy_of_the_commonshttps://en.wikipedia.org/wiki/Prisoner%27s_dilemmahttps://en.wikipedia.org/wiki/Amazon_Mechanical_Turkhttps://en.wikipedia.org/wiki/Laplace%27s_demonhttps://cacm.acm.org/magazines/2011/7/109892-searching-for-jim-gray/fulltext

We have an AWESOME episode today! I’m joined by Daniel McCarthy, a Doctor of Statistics from Wharton University, the god co-parent of a little theory called Corporate Based Customer Valuation, which is a revolutionary and more accurate method to value a business using customer lifetime value and predictive modelling.Daniel is the co-Founder of several businesses, one of which was acquired by Nike 2 years ago. He also teaches and performs ongoing academic research at Emory University, in Atlanta.Some of the topics we will cover today include:How to measure Customer Lifetime Value?Why is it important to make decisions with Custom Lifetime Value in mind?How to contact Dr. Daniel McCarthy?LinkedIn: linkedin.com/in/danielmccTwitter: @d_mccar 

I’m joined by Shailesh Kumar Tyagi who is the Managing Partner for APAC for GIST Advisory, who are a Swiss Sustainability Consulting Firm. Shailesh sits across several boards and earned his stripes from almost 10 years at Deloitte, and prior to that Ernst & Young.TopicsWhat does a Sustainability Consultant do?Why your P&L needs to consider environmental and social costsAnd what are the responsibilities of ALL companies to do their part for SustainabilityQuestionsWhat do you do? What is your educational background?How did you get into the world of sustainability, ESG, sustainable energy and climate change?In terms of sustainability and carbon reporting, how you see Australian companies performing? In an uncertain world, we operate, how you see COVID19 and other disrupters impacting the business and stakeholders?What is your advice to Millennials and post-millennials when it comes down to sustainability?What is the role of technology in sustainability?Do you think the corporate sustainability leaders have the information edge they need to win and become “future-ready”?How to contact Shailesh? linkedin.com/in/shaileshtyagi/

In this webinar we are going to explore the top 10 Challenges facing the Retail Industry as a result of Corona Virus, as well as explore a response strategy.Top 10 Challenges facing the Retail IndustryPanic buying ~ supply chain problemsCash-flow / revolving credit / liquidityBrick & Mortar forced closuresStatic Inventory on shelves Fixed Costs like Leases and obligationsLabour Costs ~ WFH / Stood-down employeesDeath by Product CategorySupply Chain availability and responsivenessConsideration increase due to job loss fearCase Risk for EmployeesCovid-19 Response Strategy:Communicate - to Customers, Staff, Suppliers and the Government.Seek Aid  - from Government, Banks and Non-Profit Organisations.Reduce Costs - brick & mortar, fixed, non-essential expenses and labour costs.Increase Sales - eCommerce, Marketplaces, sell relevant products, and build 1:1 customer journeys.Upcoming WebinarsCOVID-19 Social Listening Webinar - Tuesday March 31 12:30pm AEDTCorona Crisis Webinar: Education - Thursday April 2 10:30am AEDTOther Corona Crisis Webinars

We have a very special episode today! I’m joined by Ike Stranathan, my long time friend and respected business mentor - Ike is the Founder and CEO of STAFFVIRTUAL, a prominent and leading BPO or Business Process Outsourcing provider in the Philippines that specialise in live chat, financial and legal services, amongst other things.Some of the topics we will cover today include:Why Ike moved from Kansas all the way to Manila, Philippines to start a business, now 10 years oldHe offers insights on what it’s like to operate a business thereExplains the Economic model of outsourcing and how “transparent outsourcing” worksUpcoming WebinarTitle: RETAIL Industry's Corona Crisis ResponseWhen: Thursday 26th March at 10:30am (Sydney)Registration: https://attendee.gotowebinar.com/register/3274941968496331532 

On today’s show we are going to talk about Covid-19 and what you can do to adapt your business to ensure it can mitigate any economic impact. I’m joined by my colleagues Pauline Pangan and Bibhu Pati as we discuss how businesses are impacted by the Corona Virus, and what leaders need to to do make the most of a challenging situation.What should business Leaders be doing now as Corona unfolds?How can we leverage technology now more than ever to help businesses survive given the crisis we’re facingWhat are some tips on how to WFH successfully?What should you do with your events and marketing activities?What are some ways to find new revenue streams online?What does sales/service/marketing in a world with social distance look like?How to manage a temporary downturn in sales?What support is there from the government?What to do if your employee is showing symptoms / confirmed case?Register for our upcoming webinar: How to Measure Trust in your Organisation on 17 March 2020: https://attendee.gotowebinar.com/register/8744265748000626443

We have a very special International Women’s Day episode today! I’m joined by Pauline Pangan, my Co-Founder as we talk about her journey as a successful and powerful woman in business.Some of the topics we will cover today include:Her Journey as a female entrepreneurChallenges faced as a womenMaintaining work life balanceGreat advice and tips for men and women to see past gender in the workplaceUpcoming WebinarUpcoming Webinar on the Tuesday 17 March at 10:30am Sydney time - where I’ll be speaking about how to measure Trust in an organisation, and also WHY it is so important to do so with automation on the horizon.To Register for the Webinar click here.Interview QuestionsAs the first Founder of the company, I’d like to hear in your words the story of how AFDigital was founded?Let’s talk about International Women’s Day, how have you seen gender play a role in your own journey?What are the challenges women face, that men don’t?On the flip side - what are some benefits of being an amazing woman?What is your advice to women on how to be successful in a male dominated industry - like TechWhat made you want to be an entrepreneur in the first place?What challenges you the most in business?This year is the 9th year, what drives you to keep going?How do you maintain work-life balance?What would your advice be to 21 year old you?

In today’s episode I’m joined by Tim Beard, the Managing Director of Silver Bullet, a modern advertising and technology consulting company that specialise in DMP, CDP, data science and media activation among many other things. Today we are lucky to be able to speak with Tim about everything from what a DMP and CDP are, how the media industry is changing, and the value of first party data, and responsibility that comes with it.