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In this episode I discuss with Sarka Risch how to use LinkedIn to build real relationships, stand out, and create business opportunities. Sarka Risch shares practical tips, real stories, and mistakes to avoid. Whether you're a leader, entrepreneur, or job seeker, you'll learn actionable strategies for LinkedIn success. 

About the guest
Sarka Risch is a LinkedIn coach, trainer, mindset strategist, and speaker. She worked in marketing and sales for 20 years before becoming an entrepreneur. Since 2021, she has dedicated herself to helping leaders establish their voice on LinkedIn, build strong communities, and embrace a growth mindset to achieve their professional goals. To date, she has coached and mentored over 300 leaders, empowering them to become thought leaders, build their brand on the world's largest business social media platform, and gain business opportunities. In 2025, her method was featured in Forbes.

Relevant links
www.linkedin.com/in/sarka-risch

www.sarkarisch.com

Chapters

0:00 - Intro

0:35 - Welcome to the Business Transformation Pitch

0:59 - Defining Your Career Goals: Impact and Inspiration

2:04 - Transitioning from Employment to Entrepreneurship

4:54 - Leveraging LinkedIn: Building Genuine Relationships

7:36 - Strategies for Community Building on LinkedIn

15:21 - Case Studies: Successful LinkedIn Transformations

26:42 - Common LinkedIn Mistakes to Avoid

29:52 - Key Habits for Success on LinkedIn

30:04 - Final Thoughts: Curiosity and Courage in Networking

Key Take-Aways

  1. Mindset and clarity matter: Believe in LinkedIn's power and be clear about your goals and audience.
  2. Build genuine relationships: Focus on quality interactions, not just posting or selling directly.
  3. Show your personality: Let your unique experiences and values shine in posts and comments.

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Apple Podcast: https://www.cxgoalkeeper.com/apple

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About the host:
Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As an Associate Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation.

Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/

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