E121 – Trustpilot CEO Founder Peter Mühlmann – 2 of 3 – Embracing Negative Reviews

Episode 122 of 14 minutes of SaaS  – Trustpilot CEO Founder Peter Mühlmann – 3 of 3 –  chats with AppSelekt CEO Stephen Cummins in Lisbon: "Market beats the team, beats the product. In the sense that picking the right market is often more important than anything else. But then getting the right team in place is more important than you having a good idea or not because it's the initial idea ... it's going to evolve. It's not like you’re sitting in the bathtub with the rubber duck and saying this is what the company is and what it's going to do. It is rather the sum of a 1,000 ideas. And then 990 of them are not yours"

Episode 121 of 14 minutes of SaaS  – Trustpilot CEO Founder Peter Mühlmann – 2 of 3 –  chats with AppSelekt CEO Stephen Cummins in Lisbon: "It’s ok to get negative reviews. Actually negative reviews can be more valuable for you than positive reviews ... We did an AB split test where we're showing consumers a page with one negative review. And the other page has zero reviews. And then we do a split test that says “so which one are people more likely to buy from? And people are far, far more likely to buy from the one with one negative review ... The notion that, 'oh, you have to be perfect!' is actually not believed by your customers"

Episode 120, 1 of 3. Trustpilot CEO Founder Peter Mühlmann interviewed by Stephen Cummins, CEO & Founder of AppSelekt for 14 Minutes of SaaS. "I sold a lot on the eBays of the world and then I thought, actually I would like to start my own website also ... nobody bought because they suspected that it was just Peter sitting in a basement with his friend, two kids, selling electronics ... that was it was actually true. And I didn't want to refer them to the eBays of the world because all my competitors were there. So I thought, why isn't there a way where I can gather my customers' opinions and show it in a credible way so that people trust my business"

"If something needs to be audacious and if something needs to be comprehensive in order for it to really make the change, you gotta figure out a way to invest in that. And I think that, you know, when you look at … a great example is looking at Space X where they have this big audacious goal but they’ve figured out, you know, in… in as lean as you can get in the rocket world. Like ‘How do we actually sell something to the market so that we can go in and we can learn? And we can fund the thing that is the big audacious thing as well?’" Bill Magnuson, CEO CoFounder of Braze

"Fundamentally, this problem that we’re trying to solve which is; 'How do we understand people better while they’re interacting with the brand in order to, kind of, communicate with them in a way that’s more valuable to them?' That’s a fundamental human reality and it’s one that’s not tied to any particular generation of technology. And it’s also one that’s not tied to a category of business" Bill Magnuson, CEO & CoFounder of Braze

App Annie CEO Ted Krantz in conversation with Stephen Cummins - part 3 of 3. "Keep your head down and get it done. There's too much of a tendency today to self-promote, to push and ask for the constant, you know, next level. And I think you have to … there's a mix of make it happen and let it happen .. And then you've got to round yourself out .. Sometimes executives, even at the highest levels, they have a very difficult time balancing execution and strategy"

App Annie CEO Ted Krantz in conversation with Stephen Cummins - part 2 of 3. "So you have the full footprint of mobile performance. Then what we’re doing is we’re moving from metrics that we do traditionally like downloads, revenue, monthly active users, daily active users; to strategic C-Suite metrics that we can now calculate with these two datasets … that get us to customer acquisition costs, lifetime value, return on ad spend"

App Annie CEO Ted Krantz in conversation with Stephen Cummins - part 1 of 3. "I've had three legends that I've been pretty close to. Craig Conway early on at Peoplesoft, you know. And then I moved over with Tom Siebel at C3. I’m very close to Bill McDermott still today at SAP"

Bob Moore, CEO & Co-founder of Crossbeam, in conversation with Stephen Cummins: "Start with something that you know and you've empathy for and you think you can have some success behind, and that success will propel you potentially into that thing being great and huge"

Bob Moore, CEO & Co-founder of Crossbeam, in conversation with Stephen Cummins: "80 percent of companies say 'we are a platform'.  We can't all be platforms. A platform is like the baseline thing on which everything here should be built. It's a mesh of these companies self-identifying as platforms, but the real word should be 'ecosystem'"