14 Minutes of SaaS - founder stories on business, tech and life podcast

E119 – Braze CEO CoFounder Bill Magnuson – 2 of 2 – Mobile is Personal

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"If something needs to be audacious and if something needs to be comprehensive in order for it to really make the change, you gotta figure out a way to invest in that. And I think that, you know, when you look at … a great example is looking at Space X where they have this big audacious goal but they’ve figured out, you know, in… in as lean as you can get in the rocket world. Like ‘How do we actually sell something to the market so that we can go in and we can learn? And we can fund the thing that is the big audacious thing as well?’" Bill Magnuson, CEO CoFounder of Braze

Altri episodi di "14 Minutes of SaaS - founder stories on business, tech and life"

  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E122 – Trustpilot CEO Founder Peter Mühlmann – 3 of 3 – Market beats Team beats Product

    11:15

    Episode 122 of 14 minutes of SaaS  – Trustpilot CEO Founder Peter Mühlmann – 3 of 3 –  chats with AppSelekt CEO Stephen Cummins in Lisbon: "Market beats the team, beats the product. In the sense that picking the right market is often more important than anything else. But then getting the right team in place is more important than you having a good idea or not because it's the initial idea ... it's going to evolve. It's not like you’re sitting in the bathtub with the rubber duck and saying this is what the company is and what it's going to do. It is rather the sum of a 1,000 ideas. And then 990 of them are not yours"
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E121 – Trustpilot CEO Founder Peter Mühlmann – 2 of 3 – Embracing Negative Reviews

    14:10

    Episode 121 of 14 minutes of SaaS  – Trustpilot CEO Founder Peter Mühlmann – 2 of 3 –  chats with AppSelekt CEO Stephen Cummins in Lisbon: "It’s ok to get negative reviews. Actually negative reviews can be more valuable for you than positive reviews ... We did an AB split test where we're showing consumers a page with one negative review. And the other page has zero reviews. And then we do a split test that says “so which one are people more likely to buy from? And people are far, far more likely to buy from the one with one negative review ... The notion that, 'oh, you have to be perfect!' is actually not believed by your customers"
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

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  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E120 – Trustpilot CEO Founder Peter Holten Muhlmann – 1 of 3 – From the Basement

    15:30

    Episode 120, 1 of 3. Trustpilot CEO Founder Peter Mühlmann interviewed by Stephen Cummins, CEO & Founder of AppSelekt for 14 Minutes of SaaS. "I sold a lot on the eBays of the world and then I thought, actually I would like to start my own website also ... nobody bought because they suspected that it was just Peter sitting in a basement with his friend, two kids, selling electronics ... that was it was actually true. And I didn't want to refer them to the eBays of the world because all my competitors were there. So I thought, why isn't there a way where I can gather my customers' opinions and show it in a credible way so that people trust my business"
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E119 – Braze CEO CoFounder Bill Magnuson – 2 of 2 – Mobile is Personal

    16:58

    "If something needs to be audacious and if something needs to be comprehensive in order for it to really make the change, you gotta figure out a way to invest in that. And I think that, you know, when you look at … a great example is looking at Space X where they have this big audacious goal but they’ve figured out, you know, in… in as lean as you can get in the rocket world. Like ‘How do we actually sell something to the market so that we can go in and we can learn? And we can fund the thing that is the big audacious thing as well?’" Bill Magnuson, CEO CoFounder of Braze
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E118 – Braze CEO CoFounder Bill Magnuson – 1 of 2 – Reading the Tea Leaves

    16:39

    "Fundamentally, this problem that we’re trying to solve which is; 'How do we understand people better while they’re interacting with the brand in order to, kind of, communicate with them in a way that’s more valuable to them?' That’s a fundamental human reality and it’s one that’s not tied to any particular generation of technology. And it’s also one that’s not tied to a category of business" Bill Magnuson, CEO & CoFounder of Braze
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E117 – App Annie CEO Ted Krantz – 3 of 3 – Adding Lustre to the Gem

    13:43

    App Annie CEO Ted Krantz in conversation with Stephen Cummins - part 3 of 3. "Keep your head down and get it done. There's too much of a tendency today to self-promote, to push and ask for the constant, you know, next level. And I think you have to … there's a mix of make it happen and let it happen .. And then you've got to round yourself out .. Sometimes executives, even at the highest levels, they have a very difficult time balancing execution and strategy"
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E116 – App Annie CEO Ted Krantz – 2 of 3 – SaaS to DaaS

    14:28

    App Annie CEO Ted Krantz in conversation with Stephen Cummins - part 2 of 3. "So you have the full footprint of mobile performance. Then what we’re doing is we’re moving from metrics that we do traditionally like downloads, revenue, monthly active users, daily active users; to strategic C-Suite metrics that we can now calculate with these two datasets … that get us to customer acquisition costs, lifetime value, return on ad spend"
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E115 – App Annie CEO Ted Krantz – 1 of 3 – Forged in B2B Software Sales

    13:40

    App Annie CEO Ted Krantz in conversation with Stephen Cummins - part 1 of 3. "I've had three legends that I've been pretty close to. Craig Conway early on at Peoplesoft, you know. And then I moved over with Tom Siebel at C3. I’m very close to Bill McDermott still today at SAP"
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E114 – Bob Moore – 3 of 3 – All about the Network

    16:49

    Bob Moore, CEO & Co-founder of Crossbeam, in conversation with Stephen Cummins: "Start with something that you know and you've empathy for and you think you can have some success behind, and that success will propel you potentially into that thing being great and huge"
  • 14 Minutes of SaaS - founder stories on business, tech and life podcast

    E113 – Bob Moore – 2 of 3 – Selling it Twice

    15:51

    Bob Moore, CEO & Co-founder of Crossbeam, in conversation with Stephen Cummins: "80 percent of companies say 'we are a platform'.  We can't all be platforms. A platform is like the baseline thing on which everything here should be built. It's a mesh of these companies self-identifying as platforms, but the real word should be 'ecosystem'"

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