The Whiskey Lore® Podcast podcast

📙 S7:13 - The Four Roses Story: The Paul Jones Years (1865-1895)

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In 1864, a family of Virginians found themselves in war torn Atlanta with a decision to make - head home or plant roots. This was the birth of what would become known as Paul Jones & Company.

Over the years, there have been several stories floating around about how the flagship whiskey they later established in Louisville got its name. Was it because of a dance and proposal to a Southern Belle? Was it lifted from an Atlanta competitor's name? Or was it simply a name that came from the imagination of Paul Jones?

Today, I'll look to answer that question while taking you beyond the Season One episode to the very origins of Four Roses Bourbon.

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