
It's hard to scale in real estate
Without a big budget, expensive team or endless meetings.
I asked Kelly Bream
A multi-time founder and ex-COO, Bidwells
How she has grown multiple real estate businesses from local to national.
She shared the playbook for local to national growth on the podcast, including:
- People > platforms first.
Hire complements (e.g. brand/marketing), not clones.
- Standardise the boring; localise the value.
Central compliance/process. Local nuance + relationships.
- What and where, before how.
Win work before the tooling is perfect.
- Measure what matters early.
Lead conversion, cash runway - not vanity metrics.
This episode is in association with (and thanks to) Lloyds.
In association with:
https://www.lloydsbank.com/business/industry-expertise/real-estate.html?utm_source=The+Return&utm_medium=podcast+partnership&utm_campaign=sponsored+episode
Guest LinkedIn: https://www.linkedin.com/in/kelly-bream-5b4aa541/
Host LinkedIn: https://www.linkedin.com/in/annaclareharper/
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