Making AI Work: Lessons from PwC’s Transformation

What does it mean to lead in an AI-native world? In this episode, Page Members  Nanne Bos and Marc Cloosterman of the Scriptorium Initiative discuss how AI is reshaping trust, communication, and the future of our profession, far beyond tools and tactics.

In this episode, Lisa Kaplan offers CCOs a calming cup of chamomile tea and a strategy for being your organization's first responder: spotting sparks early and staying ahead of reputational risk.

In a time when pressure runs high and polarization runs deep, successful communicators are doing more than informing; they are leading through inspiration. In this episode, we revisit a standout Spring Seminar keynote from conductor Benjamin Zander, whose message about radiating possibility struck a powerful chord. What does it mean to lead with intentional optimism? To set the tone, not just take the temperature? Drawing on Zander’s insights we explore how CCOs can compose calm and lead through the less appreciated tools of presence, mindset and belief.

In this special partner episode of Building Brand Gravity, G&S Integrated Marketing Communications Group’s Steve Halsey is joined by The New CCO host Eliot Mizrachi and Rob Jekielek of The Harris Poll to unpack new research on the global state of confidence in business. The conversation dives deep into how companies can strengthen credibility in an era of skepticism, with only 26% of people saying they have high confidence in business to make a positive impact.

As language evolves and workplaces divide, CCOs must lead with empathy and clarity. SHRM CEO Johnny C. Taylor, Jr. joins Page CEO Dr. Rochelle Ford to explore how communicators can craft the unifying language today’s organizations need in a lively fireside chat at our 2025 Spring Seminar.

PR often gets miscast as spin—but Curtis Sparrer wants to change the script. The Page member, PR pro-turned-graphic-novelist, joins us to talk about "Game Face," his new graphic novel that puts public relations in the hero’s seat. What started as a way to explain PR to his niece became a clever crash course for kids, clients and anyone who's ever struggled to explain what we actually do.

In this episode of The New CCO Brief, Megan Noel, former Senior Managing Director for communications and corporate affairs at PwC, shares how change management was the key to unlocking AI’s full potential. From upskilling 75,000 employees to building trust across the organization, she reveals the practical strategies that made AI work at scale—and why communicators are best positioned to lead this transformation.

As senior communicators face unprecedented challenges—from economic uncertainty to societal polarization—how are they adapting? In this episode of The New CCO: Brief, Mara Hedgecoth (APCO) and Bill Walsh (AARP) discuss the evolving role of CCOs, their growing influence in risk management and how they are shaping strategy in an increasingly complex world.

AI is reshaping corporate communications—are you ready to lead the shift? In this episode of The New CCO, top comms leaders Megan Noel (Golin), Mike Marinello (J.P. Morgan Payments), and Dan Gaynor (Signal AI) share how AI is driving real impact. Learn how communicators are turning AI into a competitive advantage.

Introducing The New CCO: Brief, a shorter format podcast from Page. In this episode, we look to uncover the most powerful weapon in modern communications today. Spoiler: it isn't artificial intelligence—it's the distinctly human ability to draw insights from art, philosophy and science. Listen to find out why your liberal arts degree might just be your corporate superpower.