Your Best Creative Is Killing Your Conversion with Aaron Smedley

Most eCommerce brands think product images are just creative assets. Aaron Smedley, GM of Shopify at Cloudinary, argues they’re actually operational infrastructure.

Welcome to the EcomOps Podcast, where we delve into the strategies that make e-commerce empires. In this episode, we explore the inspiring journey of Kusha Karvandi, an Inc 500 entrepreneur who has successfully launched and exited multiple seven and eight-figure Amazon businesses. Join us as Kusha shares insights from over a decade of experience in scaling brands and introduces Kazam, his AI-based SaaS tool designed to transform Amazon advertising campaigns.

Welcome to another episode of the Ecom Ops podcast! Today, we host Liz Stack, Senior Brand Manager at Yotpo and a passionate advocate for women in e-commerce. Liz shares her journey, Yotpo’s mission, and her involvement with the Women in E-Commerce community. Get ready for an inspiring conversation filled with insights and success stories.

Returns are expensive, operationally messy, and far more wasteful than most brands realize. In this episode, Disney Petit, Founder and CEO of LiquiDonate, explains how retailers can turn unsellable returns and excess inventory into a smarter, more sustainable logistics flow that also cuts costs. In this episode, we’re revealing how to lower the negative impact of returns on your margins and, at the same time, help nonprofits.

When was the last time you thought about your logistics processes? It’s often overlooked. But did you know that logistics is a system that makes growth sustainable? In this episode, Mark Ang, CEO of GoBolt, explains why logistics is one of the most misunderstood parts of eCommerce, and how small operational decisions can have a massive financial impact.

In this episode, Simon Wijckmans, CEO of Cside, explains why client-side security is one of the biggest blind spots in modern eCommerce.

When marketing performance drops, companies usually blame the channel. But according to Justin Rashidi, co-founder and Chief Strategy Officer at SeedX, most marketing problems are actually data problems. In this episode, he explains how attribution models, dashboards, and dirty data can mislead even experienced teams.

Welcome to another episode of the Ecom Ops podcast! Today, we host Liz Stack, Senior Brand Manager at Yotpo and a passionate advocate for women in e-commerce. Liz shares her journey, Yotpo’s mission, and her involvement with the Women in E-Commerce community. Get ready for an inspiring conversation filled with insights and success stories.

In this episode, John Bruno shares how B2B and B2C leaders must rethink pricing, promotions, digital transformation, and AI-driven discovery in a volatile market.

In this episode, Steve Zisk of Redpoint Global explains why AI Engine Optimization (AEO), structured data, and clean customer identity are becoming essential for eCommerce success.