Let's Talk Niche

Have you ever felt like your business was moving too slow? You feel like you are doing all the right things, but it’s not getting the results you want fast enough.So many business owners are tempted to quit or pivot when this happens… losing the momentum they were building, and restarting the clock between where they are now and the results they want to achieve. Don’t be one of them.On today’s episode of the Simple Online Business podcast, I’m talking about why things feel slow and how to love the process… because it changes everything. YOU’LL LEARN:The importance of enjoying the journey of business rather than fixating on the destinationThe concept of "going slow to speed up"Why focusing on the process is key to building a sustainable online businessHow the "microwave popcorn effect" can revolutionize the way you approach your business growthLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

Whether your business works or not depends on 3 things:your marketingyour ability to sellyouIt's why I have said this for years: every problem in your business is either a marketing problem, a sales problem, or a CEO problem.On today’s episode of the Simple Online Business podcast, I am going to dive deeper into how to diagnose problems in your business to make sure you are solving the right problems. If you don’t diagnose your problem correctly, you’ll be solving the wrong problem - and it won’t fix your results. You don’t want to miss this episode! YOU’LL LEARN:Why it’s important to diagnose problems in your businessHow to identify and address marketing, sales, and CEO (mindset) problemsWhy there is a need to correctly identify the root cause of your business strugglesHow misdiagnosing business problems can lead to applying the wrong solutionsLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

Has business ever felt really heavy, confusing, and unclear for you?If the answer is yes, you are NOT alone. When business feels really hard, you start to lose confidence, motivation and makes it so much harder to show up… which of course makes it harder to get the results you want. On today’s episode of the Simple Online Business podcast, I’m talking about one strategy to make business easier - playing to your strengths. We all have things we are naturally good at, or become good at through practice… and these things illuminate the way to the marketing and business strategies that will work best for us. YOU’LL LEARN:The Importance of playing to your strengths in businessWhy embracing yourself and your strengths is not just a relief, but a strategy for successHow to create content that resonates by simply doing what comes naturally to youHow a boost in self confidence can transform the way you present your business and how others perceive itWhy believing in yourself and your services is appealing to potential clientsLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

Does selling give you the ick?So many business owners struggle with the idea of having to sell - and even if they think they are ok with sales, there’s sometimes still an underlying vibe of “the ick” that makes it hard for them to make offers.Let's face it, selling can bring on a lot of negative emotions. Many of us feel gross, icky, or unnatural when we think about having to sell something.But… as business owners selling is an essential part of our business. We have to have a good relationship with selling, in order to have a successful business and be able to achieve our goals and make money.On today’s episode of the Simple Online Business podcast, I’m talking about the selling ick factor - why it happens, and how to reframe the way you approach selling so that you feel good about it…and the people you’re selling to also feel good. (yes this is possible!)YOU’LL LEARN:●     Why you feel “icky” when it comes to selling and how to overcome it●     The impact of negative experiences with sales●     How to shift your mindset to focus on helping and serving potential clients●     The importance of transparency in pricing and avoiding the bait and switch tactics●     The most effective ways to make selling feel comfortable and authenticLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

“Everyone else has it all figured out.”I know this can feel really real sometimes, but I’m here in your inbox today to say this is 100% untrue. False. Myth. This is a very common misconception in entrepreneurship.This thought can alter your perception, affecting everything from your self-image to your business goals and the challenges you face.On today’s episode of the Simple Online Business podcast I’m talking about why this negative thought is actually a bit more diabolical than you might initially think… and I’m going to do my very best to help you shake it loose and feel better about yourself and your business if you are someone who tends to think everyone else knows something that you don’t.YOU’LL LEARN:The effects of "perfect business" illusion and how it skews our visionHow to avoid comparing yourself to others and focus on your own unique strengthsHow to embracing the journey of continuous learning and problem-solvingWhy it’s important to embrace your own journey as a business owner Let’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

Many of us struggle with confidence, which, by the way, is very normal and is very much part of having a business and being an entrepreneur.On today’s episode of the Simple Online Business podcast I’m talking about confidence as a mental discipline, how to manage these types of feelings and building on existing confidence.YOU’LL LEARN:Why it’s important to reflect on your wins and impact, no matter how big or smallHow to build and maintain confidence and what to avoid when feeling fragileHow music can lift your spirits and the impact of confidence boosting songsWhy it’s important to pull from a foundation of existing confidence instead of focusing on  the skepticismLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

Recently someone asked how much I made in my first 3 years of business. Here’s the answer:2017: $40 (not a typo)2018: $42k2019: $210kAnd if you know my story, you know I made almost $800k in 2020, year 4.On today’s episode of the Simple Online Business podcast, I’m sharing the two major things I did in 2019 to grow, and the one thing I did in 2017 and 2018 that set me up for explosive growth in 2019 and 2020.YOU’LL LEARN:The significance of playing big and growing belief and confidenceHow to stand out from other coaches/business owners doing the same thing as youHow to take responsibility for internal growth and be intentional about achieving goalsWhy I encourage you to dream bigger and set ambitious goalsWhy it’s important to take action, be willing to fail, and embrace internal growthLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

How would you approach your business if it was your job? What would be different?Every single business owner needs to ask themselves these two questions - because when we are making our own schedules and deciding our own workloads it’s really easy to NOT take things as seriously as we would if it was a job. It’s tempting to want to wait until the business is bigger or feels more serious to take it more seriously - but this is actually backwards. We have to take our business seriously before it feels serious. On today’s episode of the Simple Online Business podcast, I’m exploring the concept of "job mentality" in the context of online business success. I’m comparing different work mentalities—hustle, anti-hustle, and flow—and their impact on you as a successful business owner.YOU’LL LEARN:How to embrace a job mentality in your business to create significant growth and successWhy it’s important to transition from a hobby mentality to job mentality when building a businessWhy many people struggle with balancing the hustle mindset and other responsibilitiesLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

Do you hate failing?Who doesn’t, right?It’s disappointing and frustrating when things don’t work the way we wanted them too - plus, we all spent over a decade being programmed to believe that failure is really, really bad. I want to challenge you to shift your mindset towards failure. Instead of seeing it as a setback, view it as a necessary step forward. Being willing to fail, taking action quickly, and learning from both successes and failures are essential to achieving your business goals. Failure isn't something to avoid; it's something that actually brings you closer to success.On today’s episode of the Simple Online Business podcast, we’re talking failure. Specifically, the fact that failure has been part of the recipe every time my business has experienced BIG growth - and the fact that failure moves us closer to our goals, even though most people believe it means they are further away. YOU’LL LEARN:The significance of embracing failure and the necessity of taking action in your online businessHow to overcome the fear of failure and tendency to overthink and plan excessivelyHow to learn from mistakes and take action quicklyWhy failure is a necessary part of the process of building a successful businessLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE

Did you know people have undeniable business growth when they niche down? People also have undeniable business growth without a niche.Guess what, just like with nearly every other topic - there is nuance to the niche discussion.We've all heard the success stories - coaches who find their niche and suddenly their business is successful. It's an attractive proposition, isn't it? The idea that by narrowing your focus, you can become the go-to expert in a specific area and that this leads to more clients, more impact, and more income.But that isn’t always the case. On today’s episode of the Simple Online Business podcast, I’m bringing the nuance. I’m talking about why people suggest niches, what we’re trying to accomplish with a niche and how to accomplish that with or without a niche.If you’re struggling with choosing a niche, you’re not going to want to miss this episode. I’m sharing a new approach to niching that will change the way you think.YOU’LL LEARN:The importance of nichingHow to achieve differentiation and specificity without going the traditional niche routeWhy it’s important to choose a niche that resonates deeply with both yourself and potential clientsWhy you need a strong sense of self-awareness and self-confidence when to truly differentiate yourselfLet’s Connect! Ready to focus your precious business building time on what actually matters to attract new clients and grow your business? Join my FREE training on April 17th: The Client Formula. Sign up today! See how to work with me HERE